Join me for an inspiring podcast episode featuring Paul Katz, a highly successful entrepreneur who has achieved remarkable success in the competitive music industry.

Paul's fascinating journey encompasses working with renowned organizations like the African Wildlife Foundation and the Bill & Melinda Gates Foundation, alongside collaborating with influential figures such as Kevin Bacon, Ziggy Marley, and Desmond Tutu, among others. With an impressive portfolio that includes Oscar-winning movies and collaborations with global music stars like Britney Spears and Justin Timberlake, Paul's expertise spans various domains.

Discover how Paul harnessed the power of influencers, adapted to the changing landscape of the music industry, and became a social entrepreneur. Prepare to be inspired by his heart, soul, and business success.

Listen and learn:

☛ What is social entrepreneurship
☛ How to use entertainment and popular culture as a hook to drive social change
☛ What are two critical ingredients that are a must in influencer partnerships
☛ How to spot influencers that are credible and impactful
☛  How Paul's new book "Good Influence" is a roadmap for using influencers that
     applies to small and large profit and not-for-profit organizations
☛  Why does Paul's life's work follows this quote: "We are all going to die, we don't
     know when, and now is an excellent time to learn how to play the piano."

In GOOD INFLUENCE, Cultural Change Agent Paul Katz Shows How Any Organization Can Engage Influencers to Create Programs that Raise Awareness, Inspire Action, and Do Good.

Paul on LinkedIn: https://www.linkedin.com/in/paulkatznewyork/