Nonprofits aren’t immune from the COVID-19 pandemic. In this episode, we caught up with Make-A-Wish Wisconsin executives Patti Gorsky, president and CEO, and Forrest Doolen, director of marketing and communications.
They join show host Karl Robe to discuss how Make-A-Wish Wisconsin is adapting in the COVID-19 era to ensure wishes of kids and families continue to come true. How did they pivot when the coronavirus crisis hit just weeks before Make-A-Wish Wisconsin’s biggest annual fundraiser?
The Wisconsin chapter of Make-A-Wish is considered to be one of the top chapters in the country. In fact, in 2018, Make-A-Wish America presented the Wisconsin chapter with one of its highest honors – the Power of One Award for making the most significant impact on the entire Make-A-Wish enterprise. They are the only chapter to have one this award twice, with other time being in 2012. Make-A-Wish Wisconsin has more than 420 wishes currently in progress. 90 of those wishes so far have been delayed due to the current coronarvirus health crisis.
While a lot of life is on hold right now, critical illnesses do not stop and Make-A-Wish is committed to granting the life-changing wish of every eligible child. To help make wishes come true for kids battling critical illnesses, please donate today at www.wisconsin.wish.org/give.
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