Purpose lifts us at the end of the day beyond the tasks we have accomplished and the goals we have achieved to the belief that we have not just added value, but we've achieved something of significance in pursuit of something greater. 

This is perfect episode for anybody who's in a leadership position. 

It's perfect right now for organizations who are finding the need to adapt what they're doing and align new things in an economic crisis and during COVID-19 with their purpose. 

Get clarity for your purpose, vision, and marketing message at Aespire.com/storybrand

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