Rachel Pedersen joins us for our latest episode.
Rachel is a social media expert with hundreds of thousands of followers across Facebook, Instagram, and TikTok.
We talk a fair bit about TikTok - a platform that I've largely trolled and that the vast majority of people misuse. Rachel gives us some insight into the platform and how to use it and integrate it into your other marketing the RIGHT way. And there is a BIG disconnect between how much people are using it and how they should be. She also gives some good advice on how you can grow a following - on any platform.