DAZN targets Asia with Tsunoda Deal, CONMEBOL’s OTT advertisement revolution, and Real Esteli competing with MLS sides in digital.
This week joining as co-host is Michael Turner from Sidney, from the world of OTT broadcasting to talk about DaZN’s Asian strategy with the signing of Tsunoda, market strategies and expanding with data. Also on the agenda is the future of sports advertising. Pick and mix, tailored ads. A gimmick? Or here to stay.
Ahead, I will talk about a digital success case in Central America, taking a domestic football side to one of the biggest in the CONCACAF region.
Michael Turner is General Manager at Sportsflick OTT and Founder of Altitude Consultancy, specializing in digital strategy, go-to-market strategies and AV production.
Allan Chamorro is a business development specialist and sports digital expert Co-Founder of the Apollo Sports Business Group helping sports sides accomplish their business goals through curated strategies across South America, Europe and Asia Pacific.
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