This week Samantha chats with Alexa Cawley, CEO of Forever Friday Consulting. Alexa is a health and wellness marketing expert, with a unique perspective on brand building that she learned from her career at the early days of Lululemon and SoulCycle, and has taken to her own marketing agency. She really focuses on those niche, smaller brands that are really looking to build community.

The two discuss her experience working for top wellness brands, how she organizes her day to day, building personal touch points with your clients and of course her top marketing tips for wellness brands and entrepreneurs.

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