Guest Name:
Lauren Gaggioli - The College Checklist Podcast and The Unsexy Side Podcast

Guest Intro:
Lauren Gaggioli is someone I spent some time with at Tropical Think Tank back in March. She's a serial entrepreneur. She is a mega podcaster between the ones she's already doing and the one she's going to run. She is a homebrewer and loves beers as well (one of the coolest girls on earth!). She has a mission to raise $300,000 for her progressive MS research. So if drinking beer and doing podcasting aren't enough, she wants to support her foundation for TeamBobbyV.org. We're a big fan of that.

Topics We Discuss:
Projects she’s currently working on: Higher Scores Test Prep, an online SAT and ACT prep company, The College Checklist Podcast, The Unsexy Side Podcast (and The Wayfaring Homebrewers soon!)
Selling for the money versus genuinely helping people
Putting out quality content through the lens of the people
Keeping an analog mirror of your online to-do list
Investing in a high quality website and the power of following up
Lauren's insights into bootstrapping: Keep it conservative and get cash flow positive first!
Figuring out how to have two different presences (Higher Scores and College Checklist side of things versus the entrepreneurship side of things)
Delegating specific tasks to people who are good at them
Balancing new projects versus existing ones: A cycle of absorbing information, creation mode, and refinement
Stepping away from business by taking breaks to let it be and let it fly

Books, People, & Resources:
www.laurengaggioli.com
Catch Lauren Gaggioli on Facebook
Higher Scores Test Prep
The College Checklist Podcast
The Unsexy Side Podcast
Calendly
Trello

Book recommendations:
The Alchemist by Paolo Coehlo