On this week's episode of The Freenoter, Tom and Tamsen dissect the problem of...the problem. As speakers, we hope to solve a problem for our audience--but often, their version of the problem and our version of the problem are different! This episode will teach you to reframe, adapt, and deliver true value.

Show notes:Tamsen's post on reframing the problem: https://tamsenwebster.com/what-is-your-problem-or-rather-what-is-theirs/

The "duckbunny": https://en.wikipedia.org/wiki/Rabbit%E2%80%93duck_illusion

Jay Baer's speaking website: https://www.jaybaer.com/

Convince and Convert: https://www.convinceandconvert.com/

Jay's great Hug Your Haters keynote:https://www.youtube.com/watch?v=iD0QsI8sajw

A history of the Sazerac:http://www.sazerac.com/cocktail.aspx

Our Sazerac:

Pour 1 tsp simple syrup into a glass. Add 4 dashes of Peychaud's bitters and 2 dashes of Angostura bitters. Add 2 oz. rye (we used Templeton). Fill glass with ice and stir a few times.

In another (cold) glass, add a teaspoon of absinthe (you could substitute Pernod here--we used Kübler Verte Suisse, which could take the chrome off a bumper.) Swirl to coat the inside of the glass completely; dump out the remaining liquid.

Strain the cocktail from glass one into glass two. Add a lemon twist. Enjoy responsibly--this one's potent!

See omnystudio.com/listener for privacy information.

See omnystudio.com/listener for privacy information.