On today's podcast, Oli is joined by Cathy White, Founder of CEW communications, a specialist PR agency working with VC and early stage companies.

Cathy is also the host of the EUVC Podcast, so it was fun to turn the tables!

On the podcast, Oli and Cathy talk about;

• Cathy's journey to running a PR agency in VC/early stage - via Seedcamp and Technation
• Is traditional PR a challenging for for VCs?
• Who are VCs trying to impress upon the most? LPs, Founders, Other VCs?
• Should VC spend their own PR dime promoting and helping portfolio companies?
• Does she see a clear difference between VC PR for companies that are strong 'tech' as opposed to companies that maybe don't have the same opportunity for explosive growth?
• Comms mediums - Podcasting - community and feeling like you are in 'Venture' - a unique and odd community
• Why does VC have this sort of buy-in? Investment banking doesn't have the same sort of crowd for example?

 If you have any questions for Cathy, contact her on LinkedIn! 

https://funderbeam.com