In episode five of The Goald Standard Podcast, host Scott Shapiro is joined by Jenny Herald, VP of Product Evangelism of Gtmhub.The pair discuss the importance of culture, psychological motivators, and technology for successful goal setting.

Balancing long-term vision and short-term agility for impact | Liz Tassey, Truveta

Dec 14th, 2021 43m 54s

In this episode of The Goald Standard podcast, host Scott Shapiro is joined by Liz Tassey, Vice President of Marketing at Truveta.Mark and Liz discuss long-term vision and short-term agility for impact.

How to set attainable goals & execute with precision | Angela Byers, Microsoft

Dec 14th, 2021 35m 15s

In episode three of The Goald Standard Podcast, Scott Shapiro is joined by Angela Byers, Senior Director of Product Marketing Management at Microsoft.Scott and Angela focus on how to set goals, and more importantly, how to execute strategies to

Aligning personal goals with company goals | Jennifer Marcou, Founder & CEO, Marcou Coaching

Dec 14th, 2021 33m 20s

In episode two of The Goald Standard Podcast, host Scott Shapiro is joined by Jennifer Marcou, Founder & CEO at Marcou Coaching, and former General Manager, Relationship Marketing and Privacy at Microsoft.The pair consider whether it's importan

Why outcomes (not just metrics!) are important | Ebun Onagoruwa, VP of Partner Marketing at Zillow

Dec 3rd, 2021 41m 27s

In the first episode of The Goald Standard Podcast, host Scott Shapiro welcomes Ebun Onagoruwa, Vice President of Partner Marketing at Zillow.Scott and Ebun discuss the importance of striking a balance between focusing on metrics and overall bu

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