In this episode of #HighlySoughtAfter, I had a chat with Melvin Lim, the CEO and co-founder of PropertyLimBrothers Team – one of Singapore’s most well-known real estate brands.
He also founded and spearheads the backbone of PLB's in-house Media Team, which is dedicated to crafting unique angles for each client, putting the 'real' in real estate. Melvin was also two-time Millionaire Realtor in PropNex for the year 2019 and 2020.
His property videos have already garnered over 49 million views and his team hit a record high of 379 property sales over two years. So how did PropertyLimBrothers stood out from their competition and stay top of every Singaporean’s mind?
What I enjoyed most about my conversation with Melvin is PLB’s unique customer-centric approach and focus, as opposed to focusing on their competition. This has allowed PLB to achieve the best outcomes for its clients and become top of mind with its customers.
Well, Melvin is in the house so let’s find out!
Hint: Listen in at 20:44 where Melvin shares 2 principles that helped PLB stand out from their intense competition, as well as a mindset hack to outpace your competitors and become top of mind with your dream customers.
Also listen out for Melvin’s answers to the following questions:
If you want to keep in touch with Melvin, you can reach him on Instagram @melvin_propertylimbrothers, or PropertyLimBrothers @propertylimbrothers. PropertyLimBrothers is also on YouTube @princebu.
Free bonus: If you're a realtor and would like to learn how you can leverage on the power of social media to sell properties without running ads, check out my new free training:
https://www.knownlovedrespected.com/freegameplanforrealestate
Read these books to become highly sought after in your own industry -> www.pickericsbrain.com
Thank you for listening to this episode of #HighlySoughtAfter!
If you enjoyed this episode, please help me hit the ‘subscribe’ button if you’re listening on Apple Podcasts or hit the ‘follow’ button if you are listening on Spotify.
I would also love to hear your biggest takeaway from this episode! Here’s how: take a screenshot of you listening to #HighlySoughtAfter and tag me on Instagram. My handle is @ericgoesglobal. This way, I can personally thank you!
Podchaser is the ultimate destination for podcast data, search, and discovery. Learn More