You have a list full of potential sponsors and brands. You're excited to get started reaching out...but then it hits you.

You don't know who the right person to reach out to is. How can you make sure you are contacting the right person to say yes?

In this episode, we dive into how to identify the right person/ people to contact when reaching out...and a strategy to reach multiple decision-makers in one company.

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The Inches Podcast is a podcast that looks at sports & event sponsorship and how digital is affecting the industry and landscape. Hosted by Rich Franklin, Sr. Director of Partnerships at the Coachella Valley Firebirds and Nick Lawson, Co-founder of SQWAD.