“Freelancers are not less committed. They’re often more committed, because they’re only as good as their last project. If you want great work, treat them like partners, not placeholders.”
In this episode, we discussed how the freelance market evolved from crisis-driven necessity to a strategic talent model, and what both companies and freelancers must do to truly make it work, in particular:
👉 The shift from “freelancers as backup” to “freelancers as strategic advantage”.
👉 Why experienced freelancers “hit the ground running” faster than full-time hires.
👉 What both sides must do to create long-term, win-win collaboration.
Join Yurii Lazaruk, an Executive Director of Strategic Partnerships at freelancermap, and Úna Herlihy, the Founder and Chief Matchmaker at The Indie List, Ireland's No.1 Place for Marketing Freelancers, where she connects companies with top freelance creative and marketing talent, who, with over 30 years of experience across leading agencies and as a marketing consultant, has built her career around main thing—creating the conditions for high-performing teams to deliver real business outcomes.
Together, we explore the now and the future of work through the lens of temporary employment, and how companies can get the most out of such collaboration!
Connect with Úna and Yurii on Linkedin:
https://www.linkedin.com/in/%C3%BAna-herlihy-698b606/
https://www.linkedin.com/in/yurii-lazaruk-community-consultant/
Whether you’re looking to hire top freelance talent fast or are a freelancer ready to find your next big project, freelancermap connects the right people with the right work 💪
Visit https://www.freelancermap.com/ and start building your next success story today!🚀
Timestamps:
(00:00) Meet Una Herlihy
(01:12) Accidental Startup Story
(04:24) From LinkedIn List to Launch
(09:22) What the Indie List Is
(11:10) How Precision Matchmaking Works
(16:45) Client Briefing and Curation
(22:01) Client Types and Strategic Shift
(28:17) Overcoming Hiring Barriers
(31:31) Compliance Invoicing and Payments
(35:09) Onboarding Freelancers Like Team
(37:07) Advice for Both Sides
(40:58) Skills Development for Freelancers
#freelance #hiring #futureofwork