Gokul - Founder of MadCap uncovers the playbook of building a limited edition stationery & merchandise brand. We also deep dive into distribution strategies that worked well for him over the last couple of years. Watch out for the end where he

D2C Playbook #2 - Atithi Khana: Building a home cooked food brand for India

Feb 26th, 2021 19m 20s

In this episode, we uncover the playbook of Atithi Khana from Aasish Nahar who is the Founder & CEO. We also deep dive into why home-cooked food is picking up trends amongst the competitive food ordering & delivery space championed by Swiggy an

D2C Playbook #1 - Furniture Magik: Building a direct to consumer hyperlocal furniture brand for India

Feb 22nd, 2021 28m 54s

Sathya - Founder of Furniture Magik uncovers the playbook of building a hyperlocal custom furniture brand one city at a time. We deep dive into how he realized the need for a direct-to-consumer brand within the unorganized furniture industry.

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