Dive into the world of franchising! In this episode, we're unpacking insights from the recent American Association of Franchisees and Dealers (AAFD) conference, where the buzz was all about collaboration between franchisees and franchisors. But here's the twist: while big-time investors usually steal the spotlight in other conferences, this one shines a light on the unsung heroes—the small business franchise owners.
Join me as we explore how these smaller franchisees often get overlooked in discussions about responsible franchising. We're talking about the real people who are in the trenches, building their businesses from the ground up. I'm not holding back either; I'm calling out the lack of representation for these folks and championing the need for transparency and fairness in franchise agreements.
But that's not all—we're digging deep into the difference between responsible and fair franchising. Is striving for responsibility alone cutting it, or should we be aiming higher for a standard of fairness that benefits everyone involved? It's a thought-provoking conversation that challenges the status quo and invites us to rethink the way we approach franchising.
Tune in to join the discussion and share your thoughts on whether responsible franchising is enough or if it's time to raise the bar for fairness in the franchising world!
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