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Top 5 Psychological Sales Principals | Insurance Agency Playbook

Top 5 Psychological Sales Principals | Insurance Agency Playbook

Released Thursday, 4th April 2024
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Top 5 Psychological Sales Principals | Insurance Agency Playbook

Top 5 Psychological Sales Principals | Insurance Agency Playbook

Top 5 Psychological Sales Principals | Insurance Agency Playbook

Top 5 Psychological Sales Principals | Insurance Agency Playbook

Thursday, 4th April 2024
Good episode? Give it some love!
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Insurance sales principles backed by science?! That’s right! In today’s episode, our insurance gurus talk about 5 sales principles that are powered by psychology and can help you build rapport, credibility, and trust with prospects, ultimately leading to more successful sales outcomes.
The duo emphasizes the importance of understanding human psychology in sales, highlighting how people make decisions based on emotions first, and then justify them with logic. They stress the ethical nature of these tactics, focusing on genuine communication that resonates with prospects on a deeper level. By offering value upfront, leveraging testimonials, and reframing objections, insurance professionals can create meaningful connections with clients and overcome common sales hurdles.
🔊 Tune in and learn the practical application of these psychological principles and how you can implement them in your agency. Get to know about non-verbal ques and much more when it comes to dealing with potential prospects with the Insurance Dudes!


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Dive into an episode where entertainment and enlightenment collide, and walk away with a toolbox that even Feynman would envy. The Insurance Dudes are on a mission: making the complicated uncomplicated, and having a blast along the way. Are you in? 

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Craig Pretzinger & Jason Feltman
The Insurance Dudes

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From The Podcast

The Insurance Dudes

New to the high-octane world of insurance agency ownership with The Insurance Dudes© ?  Looking for answers on how to make it happen?Hosted by industry veterans Jason Feltman and Craig Pretzinger, this podcast is your no-holds-barred guide to dominating the insurance game. With decades of combined experience and a track record of building some of the most successful agencies in the business, Jason and Craig are here to share their hard-won insights and proven strategies.You're here just in time for Season 4 of the Insurance Dudes©.  Craig and Jason powered through Covid, amassing over $10 million in new annualized auto premium in just a couple years.  We were locked down anyway, what else was there to do?This power team launched the Insurance Dudes© Podcast back in 2018.  Learning bits and pieces of the overall blueprint by simultaneously growing their books and audience, the duo set their eyes from solely growing their own agencies, to an intentional and service-driven mission to help other agents avoid all the costly mistakes it took them to get to where they are now. Each week, The Insurance Dudes© tackle the hot topics and challenges facing insurance agents and agency owners. From lead generation and sales scripts to hiring, training, and everything in between, no topic is off-limits and no punches are pulled.This isn't your typical dry, technical insurance podcast. Jason and Craig bring a fresh, irreverent approach to the mic, infusing each episode with their signature blend of humor, storytelling, and straight talk.   They'll make you laugh, they'll make you think, and most importantly, they'll give you the tools and inspiration you need to take your insurance business to the next level.So whether you're a seasoned veteran looking to stay sharp or a hungry newcomer ready to make your mark, The Insurance Dudes© Podcast is your essential listen. Tune in each week for actionable advice, insider stories, and a hefty dose of insurance industry reality.It's time to strap in, turn up the volume, and join The Insurance Dudes ©on the ride of your professional life. Let's sell some policies!Keywords: insurance sales, insurance marketing, insurance leads, insurance agency, sales training, sales strategy, insurance industry, entrepreneurship, p&c leads, p&c telemarketer hiring, p&c telefunnel, insurance telefunnel, insurance agent, insurance agency ownership

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