How Coca-Cola Arrived at the Happiness Positioning
Released Wednesday, 24th June 2015
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How Coca-Cola Arrived at the Happiness Positioning
How Coca-Cola Arrived at the Happiness Positioning
Wednesday, 24th June 2015
Good episode? Give it some love!
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How did Coca-Cola arrive at the happiness positioning that has been so successful for them over the past several years? Glad you asked. Join Jamie Turner in this abbreviated segment of The Jamie Turner Show and find out about the research that set Coca-Cola on their course.
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The Jamie Turner Show
The Jamie Turner Show is a business podcast hosted by internationally-recognized author and business thought leader Jamie Turner, who is a regular guest on CNN and HLN on the topics of business, technology, and marketing. Each episode includes interviews with well-known and well-respected business leaders including New York Times Bestselling authors, media celebrities and successful entrepreneurs. Listeners come away with actionable insights that they can use to improve their businesses, careers, and personal lives.Join Podchaser to...
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