Episode Transcript
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0:00
I mean for you you work there to say that we have a property
0:02
tax problem . It's blowing my
0:04
mind .
0:04
Well , because he's also . He's
0:06
also in finance right
0:09
and he teaches economics
0:11
. So for him he just he
0:13
was like this this 2%
0:15
property tax , and then you
0:17
know we went down a rabbit hole of where the property
0:20
taxes go and how you know . That's a whole other
0:22
story , but yeah , it was . It
0:25
was shocking to him .
0:26
When you get your property tax bill . Everyone just
0:28
got right . We just got him like a couple of times . Yes , last week
0:30
, when you get your property tax bill . The top of it has
0:32
your pin number and then it has what your
0:34
property tax is . There's
0:36
it's three sheets . Take
0:39
a look at the middle . That
0:43
tells you where your money is going to and
0:45
it brings down and it also tells you on
0:47
on all the way . On this side it'll
0:49
say percentage of shortfall
0:51
yes , and it there
0:53
is nothing that's underneath 40%
0:56
on that percentage of shortfall , and so
0:58
it's it's another
1:00
pocket . What's
1:05
the five pds ? Do you remember it ? Preparation
1:08
, preventable performance . There
1:10
you go . It doesn't matter how much money we get
1:12
. If we don't close it's no money
1:14
, right ? So no clothes is no money
1:16
. I'm everything that I am because of my dad's
1:18
death , and I wouldn't be
1:20
as successful without
1:23
his death . Hey , welcome
1:25
to Jason Theory . This is
1:27
episode two , season three
1:30
, and we are going to be
1:32
talking to my partner , sophia
1:35
Klopis , and we are going to do a little
1:37
bit of an overview of what happened last
1:39
year some stories from last year where we
1:41
see things going this year the state
1:43
of Chicago , what people are
1:45
looking for and just
1:48
how competitive the market
1:50
is . So if you are thinking about
1:52
the real estate market , selling or buying
1:54
this will be a really interesting one
1:56
for you to see what you may have
1:58
missed last year , what you may have hit on
2:01
. So if you bought and you hit , if you didn't
2:03
buy , you missed , and what you
2:05
can think about for next year . So let's
2:08
get into it , sophia , jason
2:10
, all right .
2:11
Hi . So
2:13
last year , I think was it
2:15
was , I think generally , for most people
2:17
would say , a pretty tough year
2:20
for the real estate market . I think what
2:22
our rates increased higher than they
2:24
ever had in history , yes , so
2:26
I think that that sort of put a
2:28
bit of a pause and I think it's a
2:30
repeat of what we talked about the wrap up
2:32
last year . It was a tale of
2:35
two markets really
2:37
. Yes
2:40
, I think the residential market this year is going
2:42
to be a lot more robust
2:44
. I think it's
2:46
also an election year
2:49
, which can always make things
2:51
real dicey .
2:52
Yeah , I think it's going to be , or . Last
2:54
year was a great first
2:56
five months , six months and
2:58
then the tail in a six months was pretty
3:01
terrible because everyone thought the rates were going
3:03
to go to ever . That was last year's
3:05
dynamic . I agree with you this
3:08
year's dynamic will be a
3:10
crazy first six months and
3:12
then not an interest rate
3:14
slow down , but a oh my God , the world's
3:17
going to die . Slow down . Right , because
3:19
someone I was talking to somebody yesterday
3:21
and they were like like an other agent , john
3:23
, in front of my eyes , like well , why do you think the tail ends ? I'd be like
3:25
man . Don't you remember the commercials that
3:27
start when it was we come in to start with , like in August
3:30
, that the election that the world's going to
3:32
end no matter , like if this person
3:34
party it's , I mean .
3:35
The market always slows down . Yeah , no , no , no
3:37
regardless if it's a Republican
3:39
or a Democrat coming in , it's , it's
3:41
, that's everything .
3:43
Yeah , mudd's slinging stops everything . So then
3:45
, but we , we we've , historically they've had
3:47
our best December's
3:50
, like crazy December's
3:52
in January's , after those days too
3:54
. So that's nice . Yeah , a little bit of opportunity .
3:56
We don't get that post summer
3:58
bump in an election year , right ? So
4:00
all of those people are sort
4:02
of those buyers were not
4:04
necessarily sellers , but more of the buyers are kind of
4:06
just sitting on the sideline waiting , and
4:09
I guess it is the sellers , because the sellers then usually
4:11
turn into buyers . So , yeah
4:13
, I agree , I think that it's
4:16
going to be a not
4:18
typical year this year . What is
4:20
typical , though , is generally 60%
4:23
of the inventory of the year
4:25
is always sold before the end of May , right
4:27
? So I think that we're going to . It's still going to continue
4:29
to be the same story this year
4:31
?
4:31
Absolutely .
4:32
If not even a little bit more , just
4:35
because people do know , now that
4:37
you know , the rates are coming down
4:39
and I think
4:41
a lot of the sellers who were holding off because
4:43
they didn't want to sell they're super low interest
4:45
rates , so to speak . It's a lot easier
4:48
to double your rate than triple your rate .
4:50
Yeah , I think it's easier to go from four to
4:52
six where we're at right now , versus four
4:54
to eight . I agree with you . So you have . Or two
4:56
right , those people are people
4:59
in the twos and threes .
5:00
I mean I have a two on the time mortgage .
5:02
Yeah , yeah , those people , yeah , they're going to rent
5:04
their place . That's the homes I never get in
5:06
the market . But I do agree
5:08
with you . I think that people need to realize that and
5:10
we're seeing it now . I think people
5:12
need to realize that not only
5:14
did you have the slowdown last year because the
5:17
rates it just , like you said , no
5:19
one wanted to sell , no one wanted to buy
5:21
and all of a sudden , through December , december
5:23
was nuts and then all of a sudden , december to
5:25
January to February , it's like okay , we're okay
5:27
at 6% . I've seen some
5:30
30 year jumbos come in under 6%
5:32
on sales that I've done . So you're getting
5:34
those rates and you're just going to have
5:36
which is called switching
5:38
costs . Those switching costs are
5:41
. Now you
5:43
can stomach them , like you said .
5:44
Well , yeah , and it's also people . I think
5:47
it just takes time to get used
5:49
to what is the new normal
5:51
, which is still a historic legal rate
5:53
. Right , a six is not
5:55
a bad rate . I mean , I bought my house in
5:57
the late 90s on a six
6:01
and slowly pedaled back and refinanced
6:03
and then to where I'm at
6:05
now . I don't think we'll ever see those rates again . No
6:08
, I hope you don't . That's profitable , but
6:10
I do think it took buyers a
6:12
while to just understand that this is the way
6:15
it is . So I can either sit
6:17
on the sideline and never buy
6:19
, waiting for that to happen and watching the homes
6:21
appreciate , or I can get
6:23
in now and take
6:25
the five or six .
6:27
And I want to talk about how you're saying that , because you're
6:29
saying I can get in now and take the rate
6:31
. Let's just talk about the people that
6:33
got in towards the beginning
6:35
of last year . I just want to go over some of these numbers . They're
6:38
coming . Your stats people , yes , so this is year
6:40
over year , December 22
6:42
versus December 23 . Those
6:44
are the most current full . We
6:47
do have jans have started to come in , but
6:49
this is legit , it's stamped , it's good
6:51
. So if you bought in January of
6:54
23 , January
6:56
23 , December of 22 , you're
6:58
up 13%
7:01
on your medium
7:03
home sale price . I think Chicago
7:06
alone was set . I saw
7:08
7% from December to
7:10
December . Overall
7:13
it's 5.4% in Illinois
7:15
. I mean there
7:17
are opportunities and those opportunities
7:20
are going to come again . I mean you've got
7:22
not only that , but you've got let's see
7:24
New listings down
7:26
25% . Last year , which we talked
7:29
about , closed down 23%
7:32
.
7:32
So those should go hand in hand
7:34
, right , If the inventory's down the sales are down
7:36
.
7:36
Sales are down and then the price is up 13
7:39
, which means that demand is still continuing
7:41
Right up to me . Yes , it's continuing to outstrip
7:43
the sales . One out
7:46
of four people , I read , still think
7:48
that the market is going to
7:50
crash . And that was the same as last year . People
7:53
, if you are willing , if
7:55
you're mentally wanting the market to crash
7:57
so you can get in , it's not going to happen because everything
8:00
is governed by supply and demand , and people have heard me say
8:02
that for five years now and there's
8:04
only 2.1 months of
8:06
supply .
8:07
So a balanced market hovers at
8:09
around five months , for about
8:12
five to six months of supply is what is
8:14
considered a normalized market
8:17
.
8:17
Yeah , so if no one put a house in the market in
8:19
two months , there'd be no homes for sale
8:21
in the whole city of Chicago . That's
8:24
bananas . So I
8:26
kind of want to tail this into . What you're saying is that
8:28
it's just time to get in and
8:32
you never know exactly what's going to happen . But
8:35
I think another thing to get a little bit into
8:37
the 10-year yield and I will just touch
8:39
on this and I'll make it real easy for people to understand
8:41
is right now , the 10-year is at about
8:44
4% . Let's just say give and take . That's
8:46
the 10-year note . That's what banks
8:48
borrow from right , that's what they kind of call it . So
8:51
the mortgage rates , though , are almost
8:53
at 7% . That's a spread
8:55
of almost 3%
8:58
. So that's what the 10-year is to , where the rates are
9:00
. The normal spread
9:02
historical 40-year
9:04
spread is 1.7%
9:06
. So , sophia , that means , if they
9:08
don't touch rates , if they don't even lower
9:11
rates , that they're like you know , we're good , we're staying
9:13
here . We're staying here , we're good . Just
9:16
on the premium , where it should be
9:18
historically , we drop below
9:20
6% into the 5% . That's without touching
9:22
rates . We have over
9:25
because of the last couple
9:27
of years . We overran where we should
9:29
be People in any dynamic
9:31
. There's going to be a pullback and when there's a pullback
9:34
, all of this supply and this pricing
9:36
is going to explode again . So if you're waiting
9:38
for rates to decrease , it's
9:41
too late , right , and you
9:43
can re- , I see it , I see it .
9:46
Yeah , thank you , glaze
9:48
over , but you can refinance
9:50
and people forget that part
9:53
of the equation . You can't re-get
9:55
your purchase price , but you can refinance
9:57
.
9:57
Yeah , but the price appreciation
9:59
last year happened without
10:02
rates being dropped . This
10:05
just wouldn't no inventory . And
10:07
where is that inventory going to come from ? It's
10:10
not coming .
10:11
Well , we hope , though , with the lower
10:13
rates , that some of these people
10:15
who were sitting on the sideline , like we said , we're
10:18
willing to
10:20
give up their 3% 4% that
10:22
they got during COVID and buy
10:24
. I do think we're going to see more
10:27
inventory . It is also to
10:29
timestamp this it is the Tuesday after
10:31
Super Bowl , and traditionally , super
10:33
Bowl Monday has always
10:36
been the start , officially , of spring
10:38
market in Chicago . So
10:40
I think we're going to see . I mean , I think I noticed
10:42
yesterday there was a massive influx
10:44
of inventory that went on the market , and
10:47
I think we're going to continue to see that over this
10:50
week , just with the new listed
10:52
properties coming on . So I do
10:54
think that inventory will be a little bit better
10:56
. It's my feeling .
10:57
Last year . What was the hardest thing
11:00
when you were dealing with buyers
11:02
for last year , even though
11:04
with the limited amount of inventory
11:07
that was on there , what did you find the
11:09
hardest thing to find
11:11
for your buyers ? And
11:13
did they just get exhausted and say you
11:15
know what ? Almost .
11:16
So I had a great couple
11:18
that were looking to purchase
11:20
a multi-unit because they
11:23
had listened to a lot of your podcasts
11:25
and had done a lot of research . And
11:28
it was a couple looking to buy a multi-unit
11:30
and they were thinking , ok , we'll get a two or a
11:32
three flat and we'll live
11:34
in one , rent the others out and
11:37
try to quote unquote live for close
11:39
to free . Well
11:42
, they kept getting . We were going in
11:44
on a million dollar property , going
11:46
in at 1.1 , 1.1.5
11:48
. We were getting outbid consistently
11:50
and I kept saying how Was
11:52
it cash , or was it ? Well , they were not cash , but they were
11:55
putting no people . You were losing . They
11:57
were putting down 30% . That's
12:00
a lot , which is a lot . We were striking
12:02
the mortgage contingency For
12:05
a first time home buyer . This was very
12:07
scary .
12:08
So striking the mortgage contingency . That is a
12:10
great move in very competitive
12:13
markets .
12:13
When you're not cash .
12:14
What is that so ?
12:16
what that means is you're going to get
12:18
a mortgage but you are
12:20
not going to be able
12:22
to get out of the deal , should you not
12:24
be able to get the mortgage , the mortgage
12:26
content , the mortgage is a non-issue when
12:29
you're competing on this property with
12:31
other people . It's the closest way , the
12:33
closest to cash . You should compete with cash and
12:36
that has to come with a very strong
12:39
approval letter from the
12:41
lender and working with
12:43
, obviously , a lender that people respect and don't . So
12:45
if it doesn't appraise out you have to make up the difference
12:47
. You have to make up the difference , like you would with
12:50
cash , like you would with cash if
12:53
you do an appraisal with cash . But they
12:55
kept losing out and it got
12:57
to the point where it was so frustrating for
12:59
them and I just said , listen , let's refocus
13:02
. And we just went
13:04
into a condo Because
13:06
they couldn't compete with cash . So
13:08
the thing that was very frustrating about
13:11
last year for a non-cash buyer
13:13
was that people with cash
13:15
were coming out of the woodworks because
13:17
they knew they were going to win these offers . So
13:20
I think and it would be interesting
13:22
to look up the data , maybe we can get that later how
13:25
many home , the percentage of homes
13:27
that were sold in cash , I think , were significantly
13:29
over 30% . Yeah , I was going to say significantly over
13:31
. I just saw it . Yeah , I was going to say significantly
13:34
over 30% . I did an IGI . Yeah , so
13:36
traditionally you hover in
13:38
the high 20s low 30s 38% but
13:41
last year it was so high and
13:43
I think it's because the mortgage rates were
13:45
higher than people had been accustomed to for the
13:47
last two years . But they also knew
13:49
that this was their opportunity to get these properties
13:51
and the interesting
13:53
part was I would always the properties
13:55
we lost . I mean these were relationships
13:58
I had with brokers who were like , yeah , I wish
14:00
, but this . I mean
14:02
we were coming in at 1.2 on
14:04
a 1 . And they were closing at 1.4
14:06
. So this spread was too great for somebody
14:09
to take our offer . And
14:11
my thought was always like , how is this going
14:13
to appraise ? Not one property
14:15
did not appraise on those units . It
14:18
was very crazy . On those . I
14:20
think they lost out on four and every
14:22
single one . I checked back with the brokers
14:24
and they're like , no , we
14:27
didn't have a problem Anything . What was happening
14:29
is these brokers are starting to show . Look at
14:31
, we had seven offers . What
14:33
did you say happened today ? You got out
14:35
there were 10 offers on these properties , so
14:37
appraisers did not die .
14:41
But the appraiser will say it Like
14:43
when it's over . The appraiser will call me and go . If you have multiple
14:45
offers , bring them , because then I can create value .
14:47
Well , the brokers were bringing in .
14:49
We have Because there's not many trades .
14:50
Yeah , we have six or seven offers , so
14:52
this is market right now . And
14:55
that used to be something that I felt appraisers
14:57
did not give as much credence to , but
15:00
I think last year it was such
15:02
a big deal because there were as many sales
15:04
like within six months to go back and check . So
15:07
that was something interesting that happened a lot
15:10
last year .
15:10
Five or six years ago , if you brought comps to an
15:12
appraiser like I , got yelled at a couple of times
15:14
Now I can't do my job . I
15:17
bring them now and I'm like do you want these ? Or like
15:19
absolutely , because there's no inventory . So if
15:21
you can help me with my job , they actually
15:23
like it . But they do call and ask
15:25
for that stuff . Yeah , I think that's . On
15:29
the multi units , you're talking
15:31
about historical
15:33
highs in the stock market , people
15:36
sitting on millions of dollars of cash
15:38
at highs , where rates are
15:40
at 8% and they can
15:42
borrow from their stock account
15:45
and get lending in
15:47
the 2s to 3s to 4s
15:49
and so they're buying these
15:51
places that are cap rating at 8%
15:54
and they're only paying 4% . On
15:56
Jews , they're making 4 on that . The
15:59
multi-unit market is tough
16:01
because people have so much
16:03
money in the stock market right now and they're borrowing from
16:05
it . It's tough , that's tough .
16:08
That happened a lot . It even happened not
16:10
just in multi units , but that was a specific
16:12
set of circumstances where I had fabulous
16:15
buyers .
16:16
Yeah , I had one like that last
16:18
year , but it was . They were like no , we want it , we
16:20
want a house hack , we want a house hack and this is what they could
16:22
spend . And I took them to five places
16:24
that were at their price point
16:26
and I mean they were like
16:29
these places could fall at any time
16:31
they needed one and they were like yeah
16:33
, no , no , this is how you make money Like
16:35
, yeah , no , we'll get a car though .
16:36
Yeah , not for us , it is not for
16:38
the week .
16:39
That's like you said . Like they list this stuff online , I
16:41
can make money this , this . And then , when they sit in it and I'm
16:43
like , okay , this is what you need to do , they're like , yeah , no
16:45
, let's just . Can you change that search
16:47
?
16:48
Yeah , exactly yeah . So that was something
16:50
that was real interesting about last year and
16:52
I think , you know , I
16:54
do think that it's going to continue this year .
16:57
I mean , I know for
16:59
a fact that a bunch of developers have
17:01
started to move to specifically
17:04
meet that demand right Like
17:06
one of our developers now building
17:08
homes but has three multi-unit
17:11
projects going on right now that we're about to finish
17:13
and all he's doing is buying these rundown
17:15
three flats in good areas , gutting
17:17
them . We put renters in , we
17:20
turn around , we sell it and those things are
17:22
selling like hotcakes . I see them all over
17:24
. There's developers that build three flats that are
17:26
like our project .
17:27
We were supposed to have a sales project at Montrose
17:29
. Yes , and Kenzie was a new
17:31
construction , new build commercial
17:33
on the first floor , elevator
17:36
building , beautifully done , eight , eight
17:38
flat . And when it
17:40
was all said and done , they said you know
17:42
what ? Sorry , we're going to rent this
17:44
property , yeah , the rents are so high , the rents
17:46
are so high , and
17:48
that was what they decided to do . And they're
17:50
going to hold it for a couple of years to appreciate the
17:52
property and then sell it .
17:54
And then sell it . I mean , like you were
17:56
, we were talking about the someone that I had talked to you about
17:58
this morning and I do think that it's
18:00
really nice that agents are doing this . But
18:02
we've lost out on our fourth
18:05
property , three or four . One
18:08
, I think no one sold
18:10
before we even could put the offer in . And
18:12
then another one they wanted to see that went on the
18:14
market on Friday was calling for best and
18:16
finals today at 12 pm they just marked
18:18
it . Let's see this . I'd go back to best
18:21
and final two by 12 today , but
18:23
the minimum amount
18:25
so this is for $450,000
18:27
in less . The minimum amount
18:30
of offers that we had on a property
18:32
that we were battling was 10 .
18:34
Yeah .
18:34
And I will tell you they gave an
18:36
F . This is very interesting . They gave and
18:38
I told them this too . They gave an FHA approval
18:41
. And they gave me their approval , like
18:43
a month ago on FHA , and I said , listen
18:46
, you got to go conventional 5%
18:48
down . I'm like you've got to figure out how to do that
18:50
Because I'm multiply
18:52
offers . No one
18:54
is going to want to deal with an FHA Approval
18:57
, not the approval , the inspection , yeah
18:59
.
18:59
The approval of the property yeah .
19:00
And I don't think people and they didn't know they're like what I'm
19:03
like yes , there is an inspection that
19:05
FHA does that's separate than your
19:07
home inspection . And I go when there's seven
19:09
or eight offers . Why is it going to want it
19:11
to deal with that ? And you can't give credits
19:13
. It has to be fixed before
19:16
the loan is done . They have to come back and
19:18
fix it . And she called me up yesterday
19:20
during the , she being the buyer
19:23
. No , I'm sorry , the agent called me up
19:25
to you . The agent called me up during the
19:27
negotiations where she's over viewing
19:29
all 10 offers and she said yours
19:32
is FHA , we won't accept
19:34
it because we have conventionals
19:36
. We don't want the second inspection
19:39
. And I said we can go conventional and
19:41
I had them , get a conventional , but you
19:44
have to have all your best cards out . And that's Jefferson
19:48
Park area , which I talked about , I think , a
19:50
little bit ago . Jefferson Park
19:52
, edison Park
19:54
, that whole area by O'Hare , just
19:56
still in the city Following the blue
19:58
line . Yeah , it's crazy right
20:00
now .
20:01
Well , it's because everything central
20:03
has blown up . I mean , somebody
20:06
listed a $2.2 million home
20:08
in Buptown yesterday on
20:10
a 28 by 100 . Granted
20:13
, it's beautiful , but it blows my mind
20:15
. I mean , when we moved
20:17
here , I mean I paid like $500,000
20:20
for my house and now I mean I just it's
20:22
like I was thinking about it like in comparison
20:25
to I never thought .
20:26
When I saw that , I sent it to Nikki and I go man
20:28
, what is this ? What's this ? Put our house .
20:30
Yes , Because it's just
20:32
you have to move
20:34
further out now . I mean we have to , and it's
20:37
cyclical , though , like when we moved to
20:39
Buctown , our mother said to
20:41
me where are you going ?
20:43
You're going west of the Kennedy . You're going west
20:45
of the Kennedy .
20:46
We lived in Gold Coast and she's
20:48
like where are you going ? Oh my God , are
20:50
you going to die there ? Like it
20:52
was crazy . And now it's
20:54
like a great , flourishing , beautiful neighborhood
20:56
with a lot of retail . And that was actually
20:59
what was the draw was we saw the retail
21:01
coming and thought , okay , well , something's got to happen here
21:03
. There's so much retail coming , but that's just
21:05
like the natural progression . Like we look at
21:07
Jefferson Park like , and you know who
21:09
knows what's going to happen there in 20 years , these
21:11
houses you're selling for $450,000
21:14
could hit $2 million .
21:15
It is nuts . What do you think when
21:17
you look when you're going out with a buyer ? What
21:21
do you think like things that you look for
21:23
? If there's three big things you look for
21:25
, to tell a buyer hey , listen , this neighborhood's
21:28
on the up and up and this is why I think you may retail
21:30
, okay .
21:31
So always retail and specifically
21:33
sounds crazy
21:35
, but Whole Foods and Starbucks
21:38
love them , hate them whatever
21:40
. They do so much market research before
21:42
they put anything in a neighborhood
21:44
. So if you see those sorts
21:47
of stores retail opening , you
21:49
know that they've done their due
21:51
diligence . Schools schools
21:54
are a big thing . When you buy
21:57
into a neighborhood that has a good school
21:59
or has a strong parent
22:02
involvement , pta
22:04
, you know that that's gonna and I do
22:06
think that's part of what happened in Bucktown
22:08
with all for sure here
22:11
is there was a lot of parents , a
22:13
lot of parent involvement in the neighborhood
22:15
. So I think the schools , the neighborhood
22:17
, the retail , the schools and then
22:19
lastly , transportation . I know
22:22
people are not necessarily going
22:24
downtown for work , but people
22:26
want to be able to have transportation
22:28
, whether it's not taking 25
22:30
minutes to get to the Kennedy
22:32
, you know I mean that's like the rub in some
22:34
neighborhoods or you know , all
22:37
the time I mean people are like I don't want
22:39
to be more and because of our weather here , I don't want
22:41
to be more than 10 minutes to an L stop . So
22:44
I think those are the top three things
22:46
I look for and the things I ask my
22:48
clients mostly
22:50
. School and transportation are two
22:53
of the things I always ask people , like how important
22:55
are these things and what is your criteria for
22:57
them ? But those are the three things I look for
22:59
when I'm looking into a neighborhood
23:02
that's maybe not quite there
23:05
.
23:05
There and then on the sell-in , what
23:07
are you telling sellers right now in terms
23:09
of like top things
23:12
, like when you go it has to be perfect .
23:14
Literally . I am the most anal
23:16
person . I don't even want to see a cup out
23:18
. I want it to look almost like no one
23:20
lives there . We're
23:23
competing a lot with new construction , resale
23:26
right . There is a lot
23:28
of new construct not a lot of new construction , but there is
23:30
new construction . There's also rehab
23:32
work that's going on , so you
23:34
have to be perfect to get one
23:37
chance . People will
23:39
say , well , can we try it this way ? No , because
23:41
once you've been on the market , it's out there , the internet
23:44
. Your pictures live forever somewhere . Someone's
23:46
going to find them .
23:47
Yeah , people always like can you take down those pictures ?
23:49
I'm like they're yours from like five years ago . Yeah , I
23:52
have no access to those . So the
23:54
one thing I say is it has to look perfect
23:56
Inside and outside
23:58
. People forget about- . The
24:01
first thing people see is the outside , not
24:03
the inside . We're walking up I
24:05
mean I said that too about a property we're listing . The
24:07
property is beautiful . The association
24:09
does not have the outside so pretty . We've
24:11
got to get the outside pretty , because that's actually the first
24:14
thing people see .
24:15
Right , they do , and it also represents how people live
24:17
inside the building , right .
24:18
How well are they taking care of the property ? Yeah , I
24:21
mean , if the outside looks you walk in the door and there's leaves
24:23
and garbage all over the place . Well , that doesn't
24:25
show very well . So I'm
24:28
showing up with a broom to clean up the front
24:30
of the property . So before showing
24:32
, I would
24:34
say those two the inside , the outside
24:37
and the other thing is just the
24:39
photos . The photos have to be
24:41
perfect . I mean , I look sometimes at
24:43
photos of properties and you'll
24:45
see uneven towels and a
24:48
strung cup
24:50
on the counter or things like that . So , having
24:53
your photos and making sure that you have a
24:55
photographer who's looking at all of the details
24:57
and you're looking over their shoulder for
25:00
the photos you know I'm there for the photos
25:02
. People say , oh , you're coming . I'm like , well , yeah , of course
25:04
I'm coming To controlling to not be there
25:07
for the photos . On pricing
25:09
.
25:11
How hard is it to price stuff now when we don't have
25:14
inventory ? I mean , inventory
25:16
is down 25% , sales
25:19
are down 24% , pricing's
25:21
up , so it's not a negative thing . But like , how
25:23
do you figure out ? Like , I have a listing agreement
25:26
, a listing agreement , I have a listing appointment today
25:28
and the last 12 months there's
25:30
four sales and
25:33
it's like Of comfortable properties , of comfortable
25:35
Four in 12 months and I don't like to go 12 months
25:37
back , but I have to Because I only go if I go
25:39
six months back . There's one Right .
25:44
Well , I think I don't always just
25:46
look at the clothes . I look at what's
25:48
competing . There's no actors ? Well
25:50
, you'll find some somewhere . But
25:53
I mean you have to look at clothes . I mean people
25:55
always talk about just the clothes . I always
25:57
look at actors because that's your competition , that's your competition
26:00
. I look also
26:02
in like on
26:04
TAM .
26:06
Yeah , and .
26:07
I see , and it's a lot to go through , there's a lot
26:09
of stuff to do . I
26:11
always try to push the price a little bit and
26:13
I think that working within the PLN
26:16
helps a little bit and getting
26:19
with their opinion .
26:20
Yeah .
26:21
You know , there's always the seller's price , the broker's
26:23
price and then the periphery
26:26
.
26:26
Right , and so the
26:28
PLN is the private listing network for people that are listing
26:30
. You can
26:32
always send something on the private listing network
26:34
to everyone . It doesn't show
26:36
up as pricing but you can test the price
26:39
and you can go real high or push
26:41
the envelope and if you get
26:43
it , kudos to you , you got that price
26:45
and then that creates the new market .
26:50
You can also like what we do is put the stuff in
26:52
a draft , in general less , and
26:54
we can reverse prospect , which means after
26:57
24 hours it kicks back the amount
26:59
of buyer matches at a certain price
27:01
point so you can figure out the amount . You can
27:03
figure out the amount At a million
27:05
, 9.5 , 900
27:07
. I understand that's a large spread . However
27:10
, it will turn back after 24
27:12
hours where the largest buyer demand
27:14
is for this type of product and I
27:16
think that's always a really good way to go about
27:18
it . And you know you go into a listing
27:20
, you know you're going into talk to a seller . If
27:22
you're not listing for a month , talking at
27:24
a price at that point , pinning it
27:26
down it's so far out you can't even really
27:28
pin it at that point , especially this type
27:30
of year , right , I
27:33
mean , who knows what in a month ? You know 50 things
27:35
could go on the market between
27:37
now and then . Maybe not as tight
27:39
as what you're looking for , but I'm just saying there will be more
27:41
information this time of year
27:43
.
27:44
Do you think Chicago will continue to be
27:47
starting to be a more
27:49
? I mean , I know this I
27:51
don't know how I say this the right way but do you think
27:53
Chicago would continue to be what I
27:56
consider turning into a more affluent
27:58
city as it gets more and more expensive and people get
28:00
pushed out of city central areas
28:02
? It seems like Chicago is like
28:04
.
28:05
Chicago when you mean the city , not the city .
28:07
Not Chicago land , but it just seems like when
28:10
you look at where we were five
28:12
, six , seven , maybe 10 years ago versus
28:14
New York and the coasts in Florida
28:17
, it seems like we're starting
28:19
to become expensive
28:22
.
28:25
I think our friends have gone up , though , but I
28:27
think we are still . I
28:30
think we've gone up , but I think it's happened also . It's
28:33
also gone up a lot in these the
28:35
coasts .
28:36
And we're just not there . So we don't know how I know my
28:38
own .
28:39
Well , no . So I have a friend I talked to last night who paid
28:41
$2.1 million for her property
28:43
in Florida five years
28:45
ago . Her neighbor , same
28:48
layout but faces the alley
28:51
versus faces the street , so she has the
28:53
premier tier .
28:54
Yeah , and she's in the other one's alley 4.2
28:57
. Oh Jesus .
28:58
Okay , so that's what I'm saying is that I
29:00
think that the coasts have also gone
29:03
up , but I think back to like . We've
29:06
been selling real estate for 22 , 23
29:08
years . Did I ever think that I would
29:10
see a million dollar one bedroom in
29:12
Chicago ? No , no . Right
29:14
, so you have to pay if
29:16
you want to be in a luxury building I mean , okay , it's
29:18
not a 900 square foot , but it's a
29:20
1400 square foot one bedroom
29:23
condo in a nice building , yeah , so
29:25
that's between $800 and a million dollars . I
29:29
just created it On Michigan Avenue , but
29:31
that same condo in
29:33
Manhattan is two
29:35
to three times yeah , so I do think
29:37
our prices
29:40
are going up , but I think it's
29:42
equally to- . We still have that surprise
29:44
we're still way less expensive . I
29:46
mean , we showed a multi-unit
29:48
on Fullerton Parkway to
29:50
a New York buyer and he could not believe
29:52
the value of the
29:55
property . And
29:57
we were having this conversation and he said it's
30:00
so affordable it blows his mind
30:02
. Not only the purchase price of
30:04
the property but the quality
30:06
of the unit and the finishes and the lot
30:08
size for the reds , like
30:10
he can't believe that someone is getting
30:13
a well to top floor but
30:16
a top floor studio for $1,900
30:19
. Mind you , we just took the rent from $17
30:21
to $19 on one flip on one
30:23
lease .
30:24
But to him he's like this- , but the cap
30:27
rate is much greater than New York too
30:29
. So if you Right .
30:31
But the rent . He said that in Manhattan
30:33
would be like $6,000 .
30:35
Yeah , but the price of the building would be Right .
30:37
But so that was it . The only thing he said that was
30:39
like a flip was that our property
30:41
taxes are high .
30:42
So think if you didn't have the property
30:44
tax issue , because the property tax is what is
30:46
it is an issue . Yeah , well , that's a piece of
30:48
pricing down . Yeah , it is an issue . So
30:50
you think you're getting a good price , but then
30:52
all of a sudden it's like oh , on top of it , I'm paying a million
30:55
dollars in mortgage payments to
30:57
taxes , because that's what you're doing , right ?
30:59
yes , the tax Right , exactly , it's another billion
31:01
. So what Jason's saying is the equivalent of property tax
31:03
would allow you another million
31:05
dollars .
31:06
So if you could spend , a million and a half dollars . If we had normal
31:08
property taxes , you actually could spend 2
31:11
and 1 half 2.2 . So
31:13
when you're going down to Florida and taxes are nothing
31:15
, you're like , OK , that's why
31:17
the- . Well , I can spend- . Well , I'd use as much as I
31:19
could spend . It's much more buying power .
31:21
It's more buying power , right ? So
31:23
yeah , that was so I do think
31:25
our prices have escalated
31:28
, but I also think they've escalated everywhere
31:30
else .
31:30
I mean for you . You're clear to say that we have a property
31:33
tax problem . It's blowing my
31:35
mind right now .
31:36
Well , because he's also
31:38
in finance right and
31:40
he teaches economics . So
31:42
for him he was
31:44
like this 2%
31:46
property tax , and then
31:48
we went down a rabbit hole of where the property taxes
31:51
go and how . That's a whole other story
31:53
, but yeah , it
31:55
was shocking to him .
31:57
When you get your property tax bill . Everyone just
31:59
got right . We just got it in like a couple weeks , yes , last week
32:01
, when you get your property tax bill . The top of it has
32:03
your pin number and then it has what your
32:05
property tax is . There's
32:07
it's three sheets . Take
32:11
a look at the middle .
32:13
That tells you- .
32:14
The middle is the pressing Going to , and it
32:16
brings down and it also tells you on
32:18
all the way , on this side it'll say percentage
32:21
of shortfall yes , and
32:23
there is nothing that's underneath
32:26
40% on that percentage of shortfall . So
32:29
it's it's another
32:31
podcast .
32:32
At any rate . So , yeah , the
32:34
tax thing , I think , is the biggest issue
32:37
that we face . That might be different
32:39
than Florida or New York , I think . The
32:42
taxes in California , I think they're
32:44
close to ours .
32:45
They're close , but they're set . They're so high , but they're
32:47
set Right .
32:48
So in California your property tax is
32:51
what it is at the time of purchase . It doesn't
32:53
readjust annually . People who move
32:55
here from California think it's bananas
32:58
.
32:58
They tried to do that and it was- . No
33:00
, they tried to do like a triennial assessment
33:02
in California and it was like what
33:05
? And there yeah , well , there's people that own homes for
33:07
you know 50 years , that they're paying taxes
33:09
. I can't they're paying here . Yeah , no
33:11
, no , no , but they don't get reassessed .
33:13
I know .
33:14
So it's like- .
33:15
I mean , but that's what happens to elderly
33:18
.
33:18
Yeah .
33:19
People who you know . When you see people
33:21
who are fighting the gentrification
33:23
, the reason is is there I mean unfortunately
33:26
being pushed out of their homes because not
33:28
because they can't afford the home , they can't afford the property
33:31
tax anymore .
33:31
Yeah , but why should and I agree with them why should they be penalized
33:34
with the fact that they've been there for 50 years ? They
33:36
didn't establish that neighborhood , they didn't paint
33:38
that neighborhood .
33:39
They did . And that's
33:41
the rub is that , like you want
33:43
gentrification work , there
33:46
has to be a but they're also
33:48
making- .
33:49
They're making you know 300% yeah .
33:52
But they also stuck
33:54
it out .
33:54
Yeah , no , I agree with you , you know If
33:57
you made it through the 70s , here the 80s , yeah .
33:59
I mean , bucktown is a very
34:01
different neighborhood today . Yeah Than it was
34:03
. When we moved to Bucktown . I mean
34:06
I was the nicest house
34:08
on the block and now I'm the
34:11
least next house on the block and so and this is
34:13
kind of right .
34:13
So look at percentage of home appreciation in 30 years 300%
34:16
. If
34:18
you did your numbers , that's probably dead on . Yeah , I am 10 years 103%
34:22
, Five years 54% and one year
34:24
7% , Because last year we appreciated 7%
34:26
. That is crazy . Well
34:29
, I'm living that yes , no
34:31
, no , that's what I'm saying . That's bananas . And
34:35
then the five years at 50% , that's nice . So you've got to stay
34:37
.
34:39
You know and that's when first time home buyers right . They
34:41
always say , well , I'm just going to
34:43
stay here for two years and leave . And I
34:45
said , well , then don't expect to make much money because you're
34:47
going to have commission fees and you're going to have transfer
34:50
taxes and all of that . 7%
34:53
.
34:53
Yeah , I said you got to stay .
34:56
You got to commit to stay or have a different
34:58
mindset on that ? Yeah , and the other
35:01
thing people , I think , always forget is when they're thinking about
35:03
well , I just broke even . Well
35:06
, no , you didn't , because then you ended up living free , and because
35:08
then you ended up living free for how many years . Yeah
35:11
, no one takes no one takes the cost of living
35:13
into consideration when they sell , and
35:15
that always frustrates me and I'm like no
35:18
, that's money .
35:19
Yeah , that's utility . I mean you would have been renting
35:21
somewhere else . No one takes that .
35:23
They don't take that and they don't take the tax savings
35:25
, the deductions that they get it just Well , I think it's
35:27
really hard because all we hear is how bad our taxes
35:29
are , you know ?
35:31
Yeah , but it's still a deduction . Not the property
35:33
, but the federal . All
35:36
right . Any last words
35:38
about 2024 ? I
35:43
mean , is there going to be buying an opportunity ? Do
35:46
you jump in right now or do
35:48
you wait for the election and
35:51
possibly slow it down then , but maybe
35:53
not to the inventory you need .
35:55
Well , I think that you
35:58
know I always say that the best
36:01
time to buy it is you know I'm
36:03
a real estate agent , but the best time to buy to get the best
36:05
deal is in the winter months here .
36:07
Yeah .
36:07
Right , you
36:10
have to run the risk and you have to decide what's
36:12
important to you . Do you need to get into a house
36:14
immediately or
36:17
are you willing to wait a little bit and maybe
36:19
not get everything you want ? Get
36:22
most of what you want and then turn what you're buying
36:24
into what you wanted . Right
36:26
, doing those upgrades . I have
36:29
a client who bought a property on
36:32
Wood Street in a loft building
36:34
that needed a total rehab and
36:36
we got a screaming deal . Last
36:38
fall I think we paid
36:40
like $7.20
36:42
for a loft . The neighbor
36:44
loft , literally right
36:46
next door , listed yesterday for $1.3
36:50
. I sent him the listing and
36:52
he's like okay , sophia , it's time for you to come
36:54
over and help me get on my rehab . All right
36:56
, so that property , because
36:59
it needed work , did not sell in the
37:01
spring high spring market . It
37:04
was happenstance that he came and we were
37:06
looking in the fall months and
37:09
we got like $100 and something thousand
37:11
dollars off because the seller was like okay , if I don't sell
37:13
it now , I'm going to have to wait till the following spring
37:15
. So I do think sometimes there is
37:17
opportunity if you can wait
37:20
and if you're willing to
37:22
do . I have a client , adriana Sweat
37:24
Equity , if you're willing to put a little bit
37:26
of Sweat Equity into it . My client is
37:28
floored that he could almost make 40%
37:31
on his money .
37:32
And that ugly houses are the best .
37:33
Yeah , so yeah right , there's
37:37
a sign at the exit on our mated webuyuglyhousescom .
37:39
Ugly houses , I'm plugging that , but yeah , just
37:42
to make money .
37:44
So I do think if you got to get in the market , you
37:46
got to get in the market and the most inventory
37:48
is going to be now . But if you have
37:50
some imagination , a
37:52
little bit of money for some rehab
37:54
and some waiting time , I
37:57
do think that fall and
37:59
winter are great months to buy
38:01
for a deal .
38:02
For a deal . All right , Thank you
38:04
so much . Thanks . That
38:06
is our 2023 and kind
38:08
of what we see for 24 . Don't
38:11
forget to subscribe to the podcast . Download
38:14
it . We're on Spotify , Apple
38:16
, basically every live for and
38:20
thank you so much and we will see
38:22
you in a couple of weeks . Thank you
38:24
.
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