Anna Fuller is the Founder and CEO of Halo, a social shopping website for new moms. Sign up for texts from Halo to get access to exclusive weekly deals on the most sought-after baby products. Sign up here: shoponhalo.com.

Anna started Halo after having a baby and discovering how overwhelming and expensive it is to buy all the products you need. Given her 10+ year background in e-commerce, she knew that she could create something better for moms like her.

Anna previously led product teams at Google Shopping and top mobile commerce platform Branding Brand. Her work has been featured in TechCrunch, the New York Times, The Verge, on Good Morning America, and at the top of the Apple App Store. She received an MBA from Carnegie Mellon and currently lives in Seattle, where she loves exploring the outdoors with her partner and 1-year-old daughter.