Erika Vieira is a YouTube strategist, marketing and sales expert with the goal of helping video influencers unleash their true potential on screen. In addition to hosting and producing the #1 video strategy podcast, Beauty and the Vlog, Erika works one on one with video creators to help them refine their niche and uncover their true passion, talents and drive.

She hosts the group coaching program, the Beauty and the Vlog YouTube Bootcamp for women business owners and content creators in beauty, family, fitness and lifestyle. Her students have gone on to quit their day jobs, reach follower goals in the hundreds of thousands and ultimately achieve the video influence they desire.

In this episode we chat about all things Youtube strategy, how to narrow in on your why and why value is EVERYTHING. Also we talk about why Youtube is NOT dead and why right now is the perfect time to get started.