Corey Poirier’s story starts at 19, when the small-town native launched his own publication as a way to combat the out-of-town media in his town. A year later, his career trajectory changed completely when he began working for Toshiba Canada and later, Konica Minolta. And that’s when he discovered his real passion. “I was working with customers one-on-one and spending a lot of time in sales and interviewing them and finding out how they ran the company, why they were looking for the equipment they were, and really just becoming more of a consultant,” Corey says. “I believe that’s where the interviewing took root.”

Now, Corey works as a speaker and consultant. He has interviewed successful business people in all industries and has identified three key traits that all high-achievers have in common: a desire to learn, an ability to focus entirely on the present and a passion for what they’re doing. The passion component of business is the most important determining factor in a person’s success and Corey emphasizes the importance of finding and acting on your passion. “Everybody’s passion is different and people find it in so many different ways that I don’t think there’s one way to do it,” Corey says. “But first, figure out what it was you would do for free if money wasn’t an issue; your passion probably lies somewhere in there.”

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