To have a lean business is to have a clear vision of what you want to do and who you want to serve. Most small businesses struggle to find what is most important for their company. This is why Crista Grasso, the creator of the Lean Out Method, is here to help you with that. Crista is known as the Business Optimizer. She helps businesses identify the most important things to focus on for maximum value and profits. Join your host, Lisa Pezik, and her guest, Crista Grasso, as they talk about how to lean out your business. Also, learn about her triumph with breast cancer, why clarity is key to success, deciding between what's good and better, and the three pillars to lean out, remove waste, and increase quality and value.