On this episode of The Literary Lunch Podcast, we speak to Sandy Smith of Smith Publicity. www.smithpublicity.comSmith Publicity is one of the most experienced book marketing and book promotion agencies in the industry. Since 1997, they have promoted thousands of books from every genre, from self-published to traditional published New York Times bestselling books. They work with authors and publishers alike to determine the best direction for your project.Sandy answers our questions about what a book publicist does, when should a writer consider speaking to and getting a publicist, and the many things writers can do before, during and after publication.