Raymond speaks with me about his new Documentary ‘Coachella: 20 Years In The Desert’

TRAILER https://youtu.be/j-3drEjHczA

RAYMOND ROKER: The biggest challenge for me was first getting a grip on the archive itself—the sheer magnitude of material in various formats and states of organization. I showed up to my role as content director in 2013, when there was only a freelancer working remotely on the archive digitization process. I was handed miscellaneous drives and odds and ends along the way. But it was far from a roadmap for what we could create.

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