This week we sit down with Robert Burck, better known as the “Naked Cowboy" at his office; Times Square, NYC. The Naked Cowboy is a world famous street performer who wears cowboy boots, a hat, and briefs in New York City’s Times Square, but has also built a brand around his street persona. Since beginning his street performing career in 1994, he has created his own wine label called Naked Wines, LLC, written a book, and become an ordained minister.