Our second episode is on UX Design. I am lucky to be able to grab some time with Nassib Haddad, User Experience Lead MEA at IBM. We discuss UX design, its importance in getting a product to market, the pitfalls to avoid when creating a product, and advice he has for students wanting to get into that sector. 

Nassib's experience in the startup sector, agency and client side is invaluable to anyone trying to get a product to market. Sit back and we hope you enjoy this session. 

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