Daniel Murray
The Marketing MillennialsEpisodes
Best Episodes of The Marketing Millennials
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The funnel is dead, use the playground instead. Have I lost my mind— or has my latest guest finally convinced me to put the marketing funnel to eternal rest?Ashley Faus, Head of Lifecycle Marketing at Atlassian and author of numerous published
It’s about time someone tried to tackle Logan Paul’s Prime Energy empire. We just didn’t expect that a former One Direction star would be the one to do it.Aidan reveals how Zayn Malik’s Mixoloshe is determined to reign supreme in the non-alcoh
Ever thought about what franchise marketing is like? Well, guess what— franchises need marketing too. So if you’re considering entering the world of franchising, learn how to position your franchise for maximum marketing success.Sit down with
Sometimes, it’s ok.To break grammar.Especially when it comes to email subject lines. In fact, did you know that people are more likely to open an email with poor grammar than an email with completely proper grammar? Jay Schwedelson and I br
The running shoe set to compete with Nike isn’t who you think it is. Move over, Under Armor, because you had your chance and couldn’t cut it. Aidan dives into the tale of trail running’s greatest brand, and unpacks how two former Saloman empl
It seems like anyone and their mom can be an online voice of authority these days. How can you sus out the jobless grifters from the expert voices? And what makes content trustworthy or not?Join me as I go solo to break down the key tenants t
It’s no secret that COVID turned us all into remote work hermits. But now that the pandemmy’s over, people are starved for more human contact again. And what better way to do it than with in-person events? Maximize the impact of your events an
🤔 To open with an emoji or not to open with an emoji… that is the question. Jay Schwedelson’s back in the studio with me to divulge email’s biggest secrets, starting with the ABSOLUTE best hacks that will make your subject line pop.What are
Maximize your brand partnerships and create a holistic marketing strategy.Milou Pietersz, founder and owner of Simply Multimedia, joins me to discuss the intersection between organic social media and PR. Discover the key tactics for landing pa
Unlock the power of creators for your B2B brand. Derrick Hicks, Director of Marketing for ConvertKit, chats with me about the role of creators in marketing and the opportunities they present for B2B. How can you capitalize on the growing crea
Like a good neighbor…Do you hear that in your head? That’s your brain, busy filling in the gap with those four famous words, “State Farm is there.”But State Farm’s more than just a catchy jingle— since 2011 America’s favorite insurance agent
To: [email protected]: “The Person in the Stall Next to You”Subject: ONLY Read This During Your Bathroom Break 🚽Make people open your emails.Email marketing master, Jay Schwedelson and I break down how to increase your open rates and gra
Unless you’re a natural-born cult leader, creating a dedicated cult following might not come easy. But that certainly doesn’t mean you still can’t create a killer following. So why not learn how to create a rabid fan base the right way? Jon Da
When YouTube didn’t work—did you pack up your bags and move on to Twitter? And when Twitter didn’t pan out, did you pack up your bags and head to LinkedIn? Well then… maybe at some point it’s time to stop asking what the channel did wrong and
If he’s wearing boat shoes to a yacht party… à la poubelle. If he’s making marketing videos without a sense of humor… à la poubelle. Who is Gstaad Guy and how did he make the phrase “à la poubelle” Instagram-famous? Aidan unravels the tale b
Why isn’t there a webinar about how to market a better webinar? Seems like a missed opportunity, no? Jay Schwedelson and I are back—and we’ve got you covered when it comes to demystifying the long-held secrets of successful webinars. We’re br
Good vs Bad Marketing.Dave Kaufman, Head of Marketing for Meta - AR/MR joins us to talk about what makes great marketing.What are the BIGGEST mistakes he’s seen marketers make over the course of his career? And how can you separate the good
If content makes the world go round, then meet the woman who keeps it spinning.In this special rapid-fire segment from Marketing Island, Tracey Wallace, Director of Content for Klaviyo and the voice behind Workweek’s Contentment newsletter, ch
In this bite-sized podcast, my marketing bestie, Jay Schwedelson, is talking shop and unleashing his quick and dirty tips on B2B’s hottest topics with me. This week, we’re taking on all things webinar, and dispensing the top secrets for increa
What’s got Karen caught in a Target tizzy of absolute madness? Stanley Cup— that’s who.How did a 110-year-old brand that was barely making a blip on the radar cause mass hysteria overnight?Aidan breaks down the tumbler’s battle-hardy past an
Do you need a fractional chief marketing officer? But first of all, what does a fractional officer even do?Don’t worry—I’ve got your back as “Duct Tape Marketing” author John Jantsch joins me to break down the entire pros and cons list of fra
Are you using your video marketing plan to maximize your brand’s potential?Chris Savage, co-founder and CEO of Wistia, sits down to discuss the power of video in today's marketing landscape. From the importance of storytelling to the changing
Food wouldn’t be the same without it. In fact, fried chicken might just drop off the face of the planet forever in its absence.What are we talking about? Only one of the world’s most popular condiments EVER (and sorry ketchup and ranch girlie
Learn how to work smarter, not harder, in your marketing efforts and leverage underinvested channels for maximum success.Jared Fuller, founder of Nearbound.com, joins the conversation with me to discuss the concept of Nearbound and its impact
No. It’s not just your imagination. Customer acquisition costs ARE rising. What can you do to maximize your marketing strategy to keep up with the cost of retention? Heather Horton, CEO and founder of Ecrubox Digital, chats with me about all t
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