Lydia Kellett is joined by Eshita Kabra-Davies, founder of peer to peer fashion rental app, By Rotation. Having witnessed the effects of textile waste while on honeymoon in Rajasthan, Eshita had an idea for how to bring about change. She launched By Rotation as a side project while working in finance. Her aim: to build a conscious, inclusive community that democratises fashion and doesn’t harm the planet. By Rotation is now the largest fashion rental platforming in the UK with over 400,000 active users, and they’ve expanded to the US with further global ambitions for the ‘shared wardrobe’.