Yael Bartur is the Digital Strategist for the NYPD and you canbet that with 116 Twitter Accounts and a massive community she hasher hands full but she takes it all in stride.
With a solid strategy and a plan for growth that includes propertraining, monitoring and management of the department's socialmedia accounts the task she has comes with a great potential formany agencies to follow.
Yael chats about the wins, challenges and who she looks to forinspiration as she looks for new and innovative ways to promote thedepartment and the men and women who serve and protect NorthAmerica's biggest city.
Yael even teases about a test Facebook account that thedepartment is using as the pioneer for growth on the world'sbiggest social network... and because you are reading this, you getto see it for yourself.
Like https://www.facebook.com/NYPD34pct/ and see howthe community of Washington Heights is being served on Facebook bytheir police.
Follow Yael on Twitter https://twitter.com/yaelbt
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