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The PR Spotlight

The PR Spotlight

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The PR Spotlight

The PR Spotlight

Episodes
The PR Spotlight

The PR Spotlight

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Episodes of The PR Spotlight

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How is the future of public relations being shaped? This episode is all about the intern! We talk with our college interns about their experience at Maroon PR and how internships and college studies are preparing them for a career in public rel
Ever wonder what it takes to run a public relations agency? We believe it starts with a great team! In this episode, Maroon PR team members share their path to PR as we give listeners a feel for what life is like at our public relations agency.
As local media outlets continue to evolve and grow thanks to digital platforms, we talk with members of the ABC2 News team about social media stratagies that span all areas of the TV news station. Listen along as Rob Brockmeyer (Sr. Director of
Malin Skoglund, Area Director for Meltwater, joins The Spotlight to discuss the growth of data and PR measurement opportunities through Meltwater. As online data continues to grow, how can PR professionals use the data to aid in storytelling
In our final episode of 2017, Jen Bloomer and Clara Pino from our social media team look back on the year that was in social media. From influencers to major platform updates, we discuss our biggest takeaways from 2017!For more from Maroon P
In this episode we talk with former longtime Baltimore Business Journal Publisher John Dinkel about the power of building and maintaining relationships in business. A simple yet often overlooked tactic of business development and public relatio
As the NFL season begins, we dive into PR issues that sports leagues are faced with today and how reporting and team communications has changed with the growth of social and digital media. Kevin Seifert is a national reporter for ESPN.com’s N
Jen Bloomer and Monique Smallow of Maroon PR talk with Suzanne Loudermilk about restaurant PR and how it's changing because of the growing digital landscape. Social media now brings together PR professionals, restaurants, and the media in a new
In this episode, Maroon PR shines a spotlight on local PR strategies for traveling national events. In advance of the 2017 Constellation SENIOR PLAYERS Championship coming to Baltimore, we talk to PGA Tour Communications Specialist, Michael Bal
In this episode of the PR Spotlight, we continue the conversation on social media as an effective part of PR strategies. John Maroon and Jen Bloomer of Maroon PR talk with Lizz Kannenberg from Sprout Social about current social media trends, in
John Maroon and Mitchell Schmale talk with veteran news anchor Jamie Costello about broadcast TV trends and how the newsroom has evolved as he celebrates 30 years with Baltimore's ABC affiliate, WMAR-TV. Jamie Costello wears Baltimore on his
Greater Baltimore Medical Center (GBMC) Marketing Director, Greg Shaffer, joins the Maroon PR team to discuss the intersection of earned, paid and owned media and how organizations should be embracing story telling through all media channels. T
In this episode of The Spotlight, Maroon PR’s VP of New Media joins John Maroon to discuss how social media has changed public relations. The team also talks with Ryan Sharrow, Managing Editor of the Baltimore Business Journal, about the impact
The Press Release: Is it alive or dead?Legend has it that the press release was born following a train wreck in 1906, in Atlantic City, N.J., that left more than 50 people dead. The train was owned by Pennsylvania Railroad, one of Ivy Lee’s c
In this introductory episode of The PR Spotlight, John Maroon, Owner and President of Maroon PR, introduces staff members Jen Bloomer, Chris Daley and Alex Jackson. Together, the team touches on the evolution of media and the PR landscape, and
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