The demands of users for software that delivers measurable value while being easy to use, buy and consume is only going one way. It crucial to any platform business that they constantly invest, adapt and evolve to meet these growing demands.

In this podcast we hear from Nile Zahran (Predatar’s new Head of Innovation) on what businesses need to focus on to ensure they keep their platforms relevant and desirable to both current and future customers.

If you want to speak with Nile directly you can reach him at [email protected]