For our final installment of Podcasts held at the 2024 Vitamin Shoppe Brand Summit, we hosted Chris Gronkowski of Ice Shaker for a fun 20 minute discussion to get the story on how he started the growing business, which was first introduced to the world on the hit TV show, Shark Tank.From the NFL to Shark Tank to the NFL: Chris Gronkowski’s Ice Shaker StoryIn this episode, Chris details how he leveraged some success from his wife’s Etsy business — which was making more money than his NFL salary — into the most innovative shaker cup company in the entire space.We learn about his experience on Shark Tank, and then get into some of the nuts and bolts of the various versions of Ice Shaker, and how he got it to where it is. We also get to learn about the numerous collaborations they have, which includes DragonBall Z and the NFL.Watch on YouTube below, listen on Spotify, or find PricePlow on iTunes or any RSS-enabled podcast app. And of course, don’t forget to sign up for our Ice Shaker news alerts.https://blog.priceplow.com/podcast/chris-gronkowski-ice-shaker-136Video: An Inside Look at The Vitamin Shoppe’s Brandshttps://www.youtube.com/watch?v=kl-J5gbp4UgShow Notes with Chris Gronkowski

(0:00) – Introduction(8:00) – Collaborations(12:00) – Design Considerations(16:00) – The Future of Ice Shaker(19:15) – Variety and Use Cases

Where to Find Chris Gronkowski and Ice Shaker

Ice Shaker Instagram: @IceShakerChris Gronkowski Instagram: @ChrisGronkowskiChris Gronkowski LinkedIn: linkedin.com/in/chrisgronkowski/Ice Shaker on PricePlow

Thanks to Chris for joining us and leveling up the shaker cup industry!Subscribe to the PricePlow Podcast on your favorite platform and sign up for our Ice Shaker news alerts on PricePlow. Leave some great reviews on iTunes and Spotify!