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The Productpreneur Podcast

Nicole de Larzac

The Productpreneur Podcast

A weekly Business, Entrepreneur and Marketing podcast
 4 people rated this podcast
The Productpreneur Podcast

Nicole de Larzac

The Productpreneur Podcast

Episodes
The Productpreneur Podcast

Nicole de Larzac

The Productpreneur Podcast

A weekly Business, Entrepreneur and Marketing podcast
 4 people rated this podcast
Rate Podcast

Episodes of The Productpreneur Podcast

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How do you find a unique, memorable name that speaks to your target audience?   One that isn't taken and that also has an available domain?   Brand naming is so important and there aren't many resources out there to help entrepreneurs in this a
It’s the time of year when we start thinking about holiday promotions including Black Friday and Cyber Monday. But we also want to stray away from training our consumers to expect discounts.  So how can we increase our sales without using disco
Do you have a service-business and wonder how offering a product might help you further serve your clients?   My guest this week is Danielle Binns, who created her product suite out of the need to help the clients she serves in her nutrition bu
We spend most of our time at work or working within our teams and on our own businesses. So, why is employee engagement so important?    Whether you’re a small team of entrepreneurs, a large corporation, or have a right-hand person that helps y
Have you ever thought about how you could change an outdated consumer experience that we take for granted as being the way it is?    Think of companies who've done this, like Uber for taxis or PayPal for payment. In this episode, you're going t
How do you build a magnetic brand? What’s the secret sauce behind landing dream collaborations and scaling your product-based business?  Why is mastering your mindset the foundation for all successful businesses?   You’re going to love this epi
How did four Gen-Zers take an ordinary, everyday product and transform it into a life-changing product?   Meet Marlow: a lubricated tampon. Joining me for this conversation is one of the co-founders, Nadia Ladak.   Nadia (she/her) is passionate
How is AI impacting e-commerce? I know this thought can be overwhelming for some, but there are benefits and ways that AI helps e-commerce companies thrive.    In this episode, I sit down with Shanif Dhanani to discuss the ways in which AI is h
This is one of my favorite episodes. It was an honor and a privilege to interview this VERY special guest, Lia Valencia Key, founder of VALENCIA KEY Jewelry.  From growing up in a homeless shelter to rising above her circumstances and growing a
In this episode, we interview a young serial entrepreneur who founded three successful food companies, including her most recent one launching during the pandemic.   Meet Madi Warnock, Co-Founder & Owner of Nook, a 100% plant based, organic, re
Have you ever wanted to learn the behind the scenes of how Mabel’s Labels came to be?   Julie Cole, one of the co-founders of Mabel’s Labels, the best-known brand of durable labels for families, joins me for this incredible conversation that gi
  Shauna Levy is redefining womens’ age and helping them to heal their pain through her cannabis products. She gives us an in-depth look at how her products help women, and also debunks myths around CBD and THC in products.   Shauna Levy is a C
Did you start your product business and have since fallen out of love with it? It’s okay to pivot and start over with something new. My guest, Kathy Fernandez, is a former client and product business owner.  In this episode, she shares how she
How do you grow and market your products in an organic way? We can leverage Facebook groups, other social media platforms, and email marketing. My guest, Charlotte Smith, shares how she scaled her business to 75k in sales in 2021 using these ex
The best products are those that target an unmet need in the market.  I’m excited to share this episode with Deb North, founder of Yes! Athletics.   Deb North is a serial entrepreneur. She has owned the successful executive search firm True Nor
Have you thought of yourself as a leader?  If you’re an entrepreneur, you are by default a leader.  You lead your team,  you lead your suppliers, and you lead yourself. I was recently on the Female Founder Friday podcast with Lindsay White who
It's no secret that it's becoming more and more difficult for first-time homebuyers to enter the housing market without the help of the 'bank of mom and dad'.  Now, there is a 'product' that helps solve this challenge...   It is my great honor
Today we’re celebrating our 100th episode and to celebrate, I wanted to share 5 clips of interviews from some of our most popular episodes.  It’s so hard to choose, as I loved every episode.    I can’t believe it’s been 100 episodes already.  I
Today we meet a really interesting guest who invented a new product because she couldn’t find anything like it. You’ll hear her story of how it wasn’t as straightforward as she initially thought but it was so worthwhile in the end.   Jillian Co
If you’re trying to figure out the secret sauce to breaking through with your advertising, this week’s episode is for you.  As our guest explains, you have a few seconds to grab the attention of your audience, so you’ve got to make sure your cr
I’m so thrilled to welcome this amazing female founder who decided to reinvent a very dull product and create something that is not only functional but also inspiring and extraordinary.   Kate Bouchard is a unique mix of creativity, and busines
Whether you’re an entrepreneur, aspiring entrepreneur, employed or a parent…whatever you do, it never fails that we live full lives. Being connected 24/7, there are infinite things we can do and somehow, not enough hours in the day. That’s why
I’m so thrilled to share this episode with former friends and colleagues of mine - Simon and Rebecca McIntyre, a husband and wife duo from Australia who are making waves with their business.  We used to work together at Coca-Cola in Australia a
In this episode, we chat about something very important to product businesses…one of the most important things you’ll need to create a high converting ecommerce site…   High quality product photos.  Your ecommerce site needs to sell itself and
If you’re just starting your product business, you’re going to love this episode.  This is a story of a former corporate executive who wanted to start her own brand to make a difference.  She is making a difference and helping to fight human tr
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