Purpose can unlock the potential of Artificial Intelligence coupled with the Internet of Things, to help businesses reach their sustainability goals.That’s according to Dr Elisabetta Castiglioni, CEO of A1 Digital, the European technology servi

How Coffee Redeems Convicts

10 days ago

How can you cut the high re-offending rate among UK ex-prisoners? Max Dubiel decided that the answer is coffee.Max co-founded Redemption Roasters and opened an industrial-scale coffee roastery and barista training academy inside the UK prison s

Take the Time to Internalise Purpose

17 days ago

Once your business has discovered its purpose, it’s tempting to launch it with great fanfare and a three-month communications campaign. But some corporate cultures, particularly those that are analytical and problem-solving, will reject that ap

When Purpose Meets Procurement

24 days ago

What happens to your purpose when the people who buy your product or service are not the people who use it?Joel Ratnasothy, Managing Director of Interneuron, founded the business to “to provide the health record for every citizen in every count

Purpose and Your Investment Portfolio

May 23rd, 2024

Sustainable companies deliver better returns on investment and lower risk than extractive businesses. And Paul Herman, founder and CEO of HIP Investor, has almost 20 years of data to prove it.HIP Investor uses a proprietary zero-to-100-point sy

Purpose Fuels Law Firm’s Growth

May 16th, 2024

Purpose can help solve a common dilemma in professional services firms: how to reconcile the freedom that their professionals and practice areas need to be successful, with the consistency needed to build a meaningful brand.Sarah Walker-Smith,

A Makerspace for Social Impact from Budding Brands

May 9th, 2024

Social impact is the driving force behind Shea Yeleen, a skincare products company that supports an African supply chain employing more than 800 women who earn five times the local minimum wage. Her latest venture is the Yeleen Beauty Makerspac

Building the Bridge from Purpose to Behaviour

May 2nd, 2024

A meaningful purpose will guide the behaviour of everybody in your business. First Mile, a UK-based B-Corporation, defines its purpose as “to revolutionise business sustainability, starting with waste and recycling.” CEO Bruce Bratley uses thr

Purpose Puts Power in Patients’ Hands

Apr 25th, 2024

No single doctor attends all your medical appointments. But you do. That makes you, the patient, the de facto integrator of the healthcare system.That insight led Dr Mohammad Al-Ubaydli to found Patients Know Best (PKB), Europe’s largest Person

Purpose Achieved: Now What?

Apr 18th, 2024

What happens when a business achieves its original purpose? Where does it go from there?Find out how Nej Gakenyi, CEO and founder of GRM Digital, faced that unusual challenge in the latest episode of The Purposeful Strategist.

Effective Purpose Shapes Behaviour

Apr 11th, 2024

When a business connects its purpose and values to the way it wants its people to behave, the resulting clarity and focus helps drive growth and success. But how do you achieve that? David Liddle, CEO of The TCM Group, did it by engaging his or

Words Matter When You Talk About Purpose

Mar 28th, 2024

Words matter when you talk about purpose. Doubly so when you lead an organisation focused on language and communication. But what if that organisation is not comfortable discussing purpose and strategy? That was the dilemma facing Sara Crofts

Managing Purpose Through an Acquisition

Mar 21st, 2024

Loss of momentum can be fatal to any organisational change project. But committed leadership can keep the cause alive. Three years into an ongoing initiative to bring Matrix’s purpose to life, CEO Mark Inskip and his team doubled the company’s

Purpose Drives Growth Strategy

Mar 14th, 2024

The founders of Office Space In Town (OSIT) set out to build a company that “reflects who we are as people and the ethics and morals that we live by.” Their goal was to be a provider of boutique, design-led workspaces where businesses thrive an

Aligning Purpose and Business Model Drives Success

Mar 7th, 2024

In its quest to become the most trusted personalised service business in the world, the global concierge company Ten Lifestyle Group has kept its purpose and its revenue streams closely aligned.The result is a remarkably resilient organisation,

Re-balancing the Organisation’s Purpose Unlocks Potential

Feb 29th, 2024

Sometimes commercial success can cause an organisation’s original purpose to dim over time. . That was the challenge facing Mike Astell, CEO of FCDO Services, an executive agency and trading fund owned by Britain’s Foreign Office, with customer

The Purpose-Driven Business Boom

Feb 22nd, 2024

Purpose is presenting business leaders with the biggest opportunity in the past 200 years, according to Sarah Gillard, CEO of A Blueprint for Better Business. And it’s going to happen fast.But how do you change business to serve society better,

260 Year-Old Purpose Still Drives Today’s Business Strategy

Feb 15th, 2024

A purpose that serves an organisation well for over 260 years deserves respect. But can you stay true to it while developing a business strategy that tackles today’s reality? And can you keep that plan so short and clear that almost 90 per cent

Inclusive Purpose Boosts Business Performance

Feb 8th, 2024

Sarah McMath, CEO of MOSL, used purpose as a tool to transform her organisation’s performance. Learn how her inclusive approach to developing a shared organisational purpose helped the UK’s retail water market operator for business customers sh

Catering, connection, and culture change

Feb 1st, 2024

Ben Quinn had a different view of what a restaurant could be, how it could work, and the impact it could have on a community and the lives of their guests. Hear how he built a business based on positive memories for guests, while addressing th

Using maths not magic

Jan 25th, 2024

In this episode, I’m very pleased to welcome Sophie Carr, the founder and Director of Bays Consulting. She shares with us how she grew her firm by tapping into and developing a hidden workforce that is able to use maths to solve tough problems

Space - it's not infinite

Jan 18th, 2024

In this episode, I’m very pleased to welcome Melissa Quinn, General Manager of Slingshot UK / Seradata. Melissa wants to make sure space is an asset we can continue to use, even as it becomes more crowded. Join me for an education in the busin

Safer now, safer for future generations

Jan 11th, 2024

In this episode, I’m very pleased to welcome Elizabeth Muller, CEO of Deep Isolation. Liz wants to unlock the potential of nuclear power to address global warming. Join me for an informative and inspiring discussion about what it takes to bri

Fiercely different

Dec 14th, 2023

How do you stand out as a service provider and a place to work? Jo Farmer and Rich Miskella, Joint Managing Partners of law firm Lewis Silkin, share their views on how they do that. #lewissilkin