Lauri McAlpin and Spencer Wright talk about how to understand your customer profile by catering to your region. Before opening her shop in southern Arizona, Lauri was a fabric sales rep. She shares the unique perspective of a shop owner who has worked with some of the industry's top distributors and suppliers.

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Apple Podcasts ► https://podcasts.apple.com/us/podcast/the-quilt-shop-conversations-in-quilt-and-sewing-retail/id162752674

Spotify ► https://open.spotify.com/show/7o5SNiY2JQduVmSgIZWaZz

Google Podcasts ► https://podcasts.google.com/feed/aHR0cHM6Ly9mZWVkcy50cmFuc2lzdG9yLmZtL3RoZS1xdWlsdC1zaG9wLWNvbnZlcnNhdGlvbnMtaW4tcXVpbHQtYW5kLXNld2luZy1yZXRhaWw=

Amazon Music ► https://music.amazon.com/podcasts/55206b88-883a-4404-888a-d8d340c0f965

Deezer ► https://www.deezer.com/show/3854277