Podchaser Logo
Home
The Rest Is…PR & Startups (With Beatka Wójciak)

The Rest Is…PR & Startups (With Beatka Wójciak)

Released Friday, 17th May 2024
Good episode? Give it some love!
The Rest Is…PR & Startups (With Beatka Wójciak)

The Rest Is…PR & Startups (With Beatka Wójciak)

The Rest Is…PR & Startups (With Beatka Wójciak)

The Rest Is…PR & Startups (With Beatka Wójciak)

Friday, 17th May 2024
Good episode? Give it some love!
Rate Episode

This week, Jacki and Lyle are delighted to welcome the absolutely brilliant Beatka Wójciak. Beatka is the Founder & CEO of Chaos Cookie, an Art & Games studio which has recently produced the phenomenal game Squarelets! Chaos Cookie also focuses on empowering women in STEM jobs (science, technology, engineering and mathematics), with a particular focus on the gaming industry. Beatka is a software engineer with a passion for creating elegant, user-centered designs, and she has previously worked for Google as a Senior Software Engineer before founding Chaos Cookie! She was also a volunteer for UEFA during Euro 2012, which Lyle was particularly interested in! She has been mentored by the one and only Jacki Vause since heading out on her own with Chaos Cookie! In an incredibly insightful episode, Beatka discusses her career so far, including what it was like to take the leap of faith that was setting up her own company and leaving Google. She discusses how she is someone who always has a plan for any situation, stating that she has a Plan A - Chaos Cookie - right down to a plan Y and Z already established in her mind! Beatka opens up on how she came to create Squarelets, stating that it was an idea she had at University that started to take shape as a prototype during a stint in hospital. Squarelets has been an absolute revelation in the industry, being named a Game Changer by Games London last year, winner at Patch Of Approval also last year, being named an official selection at the London Games Festival earlier this year! Jacki and Beatka discuss the importance of having a PR frame of mind when embarking on founding a startup, and Lyle is inspired by Beatka's analogy of constantly testing yourself on higher springboards, in the knowledge that there isn't really such a thing as failure if your committed to following your passion.


For more information on the incredible work Beatka has been doing at Chaos Cookie, head to: https://www.chaoscookie.games/


And for Squarelets specifically, head to: https://www.chaoscookie.games/squarelets


Artwork by Dimoso

Music by Lyle Fulton


Get in touch via [email protected] or [email protected]

More information at www.dimoso.com and www.therestispr.com

Follow us on Twitter - @TheRestIsPR


Hosted on Acast. See acast.com/privacy for more information.

Show More

Unlock more with Podchaser Pro

  • Audience Insights
  • Contact Information
  • Demographics
  • Charts
  • Sponsor History
  • and More!
Pro Features