This week on the Retail Perch, Gary and Shekar are in the festive spirit as they mark a momentous occasion - their 100th episode! To make it truly special, they're joined by a distinguished guest, Len Covello, the Chief Technology Officer of Engage People, a company dedicated to enhancing customer loyalty. Together, Gary, Shekar, and Len dive deep into the fascinating world of customer loyalty. They discuss the intricate dynamics of loyalty programs, the redemption of reward points, the ever-evolving landscape of customer loyalty in the era of technological advancements, and so much more. Tune in for an insightful and celebratory episode!