Episode 234: Evolving Standards In B2B Sales and Marketing: with Kimberly Gordon, Senior Vice President of Marketing at People.ai
Released Thursday, 26th February 2026
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Episode 234: Evolving Standards In B2B Sales and Marketing: with Kimberly Gordon, Senior Vice President of Marketing at People.ai
Episode 234: Evolving Standards In B2B Sales and Marketing: with Kimberly Gordon, Senior Vice President of Marketing at People.ai
Thursday, 26th February 2026
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Kimberly Gordon, Senior Vice President of Marketing atPeople.ai spoke about the evolving roles and standards redefining B2B SaaS sales and marketing in this episode of the SalesStar Podcast:
Key topics covered:
- How martech and salestech is impacting B2B SaaS sales and marketing team structures
- Evolving standards and roles redefining B2B sales and marketing
- Generative AI and the future of salestech, martech
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