In the initial stages of launching a service-based business, it's common to start with lower rates to attract clients and gain experience. Many entrepreneurs begin by charging hourly, ensuring they are compensated for their time. However, as expertise grows, sticking to hourly rates can hinder long-term profitability.
In this episode of the Sassy Strategist podcast, host Kim Dawson explores three key pricing models: monthly retainers, project-based pricing, and packaged services. Kim discusses the pros and cons of each, emphasizing the importance of transitioning away from hourly rates to build sustainable success. The episode delves into practical examples and strategies for implementing these models, providing valuable insights for businesses seeking to optimize their pricing structures.
KEY POINTS FROM THIS EPISODE
Kim Dawson is a small business strategist, consultant, accountant, and lifelong entrepreneur with a unique background and experience in a wide variety of industries.
Kim’s the author of the Amazon best-selling book Passion to Profits: Your Guide to Building a Successful Business You Love and host of the long-running Sassy Strategist podcast where she delivers practical strategies to help you manage and grow your business.
Kim works with small business owners to help increase revenue, cash flow, and profitability to help them achieve their goals for growth.
Her passion is in helping those who are building more than just a business; they’re crafting a life rich in experiences, skill, and personal and professional fulfillment.
When not working, Kim can be found hiking in the woods, going for a run, watching Jeopardy, solving math problems for fun, or reading about her latest topic of interest while enjoying a cup of coffee and listening to music.
If you’re ready to have a business that supports the lifestyle you desire, book a call with Kim today at https://kdawsonco.com/.
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