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David Meerman Scott on sonic branding for airlines

David Meerman Scott on sonic branding for airlines

Released Sunday, 12th November 2017
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David Meerman Scott on sonic branding for airlines

David Meerman Scott on sonic branding for airlines

David Meerman Scott on sonic branding for airlines

David Meerman Scott on sonic branding for airlines

Sunday, 12th November 2017
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Global marketing expert, David Meerman Scott discusses with the CEO of SimpliFlying, Shashank Nigam, on how having a "musical logo" can help airlines build distinct brands.

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The SimpliFlying Podcast

Straight-shooting, honest perspectives on airline marketing, entrepreneurship, and work culture. Your host is Shashank Nigam, CEO of SimpliFlying.

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