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Trade Show Sales Techniques

Trade Show Sales Techniques

Released Monday, 29th April 2024
Good episode? Give it some love!
Trade Show Sales Techniques

Trade Show Sales Techniques

Trade Show Sales Techniques

Trade Show Sales Techniques

Monday, 29th April 2024
Good episode? Give it some love!
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One of the fundamental mistakes exhibitors make is passive or overly aggressive engagement. Rob from "The Slow Pitch" observed two extremes at a trade show. One set of exhibitors were disengaged, barely acknowledging visitors, possibly due to exhaustion or disinterest. Some exhibitors adopt an overly aggressive approach. Which is right?

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