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Apple's new App Store tax, Microsoft Surface reviews, and Meta's earnings

Apple's new App Store tax, Microsoft Surface reviews, and Meta's earnings

Released Friday, 28th October 2022
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Apple's new App Store tax, Microsoft Surface reviews, and Meta's earnings

Apple's new App Store tax, Microsoft Surface reviews, and Meta's earnings

Apple's new App Store tax, Microsoft Surface reviews, and Meta's earnings

Apple's new App Store tax, Microsoft Surface reviews, and Meta's earnings

Friday, 28th October 2022
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Episode Transcript

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0:00

Today on the vergecast, Tom Warren joins us

0:02

with news and reviews from Microsoft and

0:04

its earning season. Meta is in pain.

0:06

Jim Kramer is crying, but Apple is

0:09

selling a a lot of MacBook Airs. That's

0:11

all coming up right after this.

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0:46

This episode is supported

0:48

by NetApp. NetApp wants our listeners

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to know that they are in love with

0:52

the cloud. So in love, they'd climb mountain

0:55

or cross an ocean just to prove it, but that's

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1:01

cloud works smarter and harder by

1:03

letting you automate processes, optimize

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data no matter where it is. NetApp

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for the Love of Cloud. webcast listeners

1:12

can visit netapp dot com slash

1:14

verge to see how amazing the cloud can

1:16

be.

1:31

Hello, and welcome to VirTraCast. The

1:33

flagship podcast. I'm crying

1:35

on television. Who has

1:38

it? crowd on television. Every

1:40

time I go on television, I'm crying inside.

1:42

I have yet to cry on television. The next

1:44

time I get some like local news pitch I'm,

1:46

like, do you know who he needs to talk to? Is Alex Cranes?

1:48

Just softly weeping. He's, like,

1:50

shit. He's just fucking soaked

1:54

here.

1:55

Yeah. Lots to cry about this week. Lots to be

1:57

happy about. It's a cocktail of

1:59

emotions. I'm

2:00

a friend Eli. That's Alex Trans. Hello?

2:03

David Pierce is here. Hi. I'm always

2:05

in a cocktail of emotions. This is what

2:07

the vergecast is like that. Can we just rename

2:09

the vergecast? A cocktail of technology

2:11

emotions? Yeah.

2:12

I think that's what people expect for us.

2:14

Also, deep in his cups, Tom Warren is

2:16

here. Hello? I only cry when people

2:18

are mean to me on Twitter. Oh. Luckily,

2:20

that never happens. What time is

2:22

in England time? It is cool plus

2:24

nine. Yeah. You're hammered. Let's be honest.

2:27

A couple of teas passed in a time.

2:29

Here's what I know about British people. It's three PM.

2:31

They're drinking, especially lately. This

2:33

is my understanding of the statement we drink

2:35

if it's free AM. We're just in bed

2:38

drinking. like, I wake

2:40

up, open the paper, who's who's the

2:42

monarch, who's the prime minister indifferent today.

2:44

Sure. I'll throw a couple back. Let's see what

2:46

happens. You have to be careful. You have

2:48

to be nice to all of us. Now, all British people, because

2:50

you never know when one of us has to become a prime minister.

2:55

I saw that video of Richeson at

2:57

partying and I was like, this shouldn't

2:59

be a scandal. More world leaders

3:02

should be forced to rage on

3:04

video before they become world leaders. So they

3:07

are reminded that at any point

3:09

they can be taken down by their own actions.

3:11

It was a good it was a good video. It reminded me

3:13

of a thing that Casey Newton had said to me. For

3:15

years on it now, we are quickly approaching

3:17

the day when world leaders will have

3:19

just commonly have sexed in their in

3:21

in their teens. Oh, yeah. And, like, we're

3:23

just we're just coming to that moment.

3:25

He's like, that's the singularity. all politics

3:27

and culture. It's definitely coming. It's the default

3:30

expectation, not a scandal. What about Casey

3:32

unpack that in great detail? Instead,

3:34

what we're gonna talk about in the show is gadgets,

3:37

tech companies, products they make. The

3:39

things you use to sex to other people --

3:41

Yeah. -- devices for sex thing. Surface

3:44

Pro nine with the arm shift. Good for sexting

3:46

the earring. The vergecast. He

3:48

has blurs, so maybe That's

3:50

true. Alright. So we got Surface Pro

3:52

reviews. They hit. Tom, you read about

3:54

ten years of Surface. You talked to Peña,

3:57

Microsoft had earnings, Facebook

3:59

had earnings. Apple is gonna have earnings while

4:01

we record. You'll hear us live, react to

4:03

Apple either making billions of dollars or

4:05

slightly less billions of dollars depending on

4:07

how the economy went this quarter. Google

4:09

had earnings. There's lots of earnings, lots

4:11

of economic shakiness, meta

4:13

in a free fall. because they're spending a lot of

4:15

money in the metaverse. Then we got some gadgets.

4:17

And then here's the thing I wanna tell you. We're

4:19

recording this the day before Elon

4:22

closes the deal to buy Twitter. So we're

4:24

not gonna talk about that on this episode of

4:26

the merch cast. Tomorrow, when

4:28

he closes the deal, assuming

4:30

he does, which we all think he's gonna I was

4:32

just about to say that's a lot of confidence,

4:34

Nila. Like, given what we know so

4:36

far, with twenty four hours notice to

4:38

say you know what's gonna happen, it's like a truly,

4:41

truly bored clamped to make.

4:43

You've just gotta let it sink in. He he's

4:45

got toilet now. He's the the toilet chief

4:47

or whatever he calls himself. Assuming that

4:49

happens, we'll have another

4:51

episode tomorrow with Liz to

4:53

just unpack the Twitter situation.

4:56

The thing I wanna say about the sync, the

4:58

number of people who

5:00

will fully did not get the joke.

5:03

The dumbest joke in the world

5:06

of Elon tweeting I

5:08

just I'm gonna close Twitter, let that sink

5:10

in. In him walking in Twitter

5:12

headquarters with a sink, i. e. letting

5:14

the sink in, See what I'm

5:16

saying? It's the dumbest joke in the world. I

5:18

fully appreciate this joke.

5:19

He, like, doubled down on the dad

5:21

joke by also bringing one of his children

5:24

with him. just be like, if

5:26

you didn't know this was a dad joke,

5:28

there's my

5:28

kid. But it's like CNN's

5:31

like Elon Musk shows up at Twitter headquarters for

5:33

the sync. And it's like, yeah, he tweeted let that

5:35

sync in. And the joke is

5:37

he let the sync in. It's

5:39

not a complicated idea. The

5:42

word sync has two meanings. That's

5:46

the whole joke. And now it's in

5:48

and now it's in. And I'm

5:50

just like, It's like, you

5:52

guys, this is he's he's

5:54

just being a clown. Like, it's

5:56

pretty funny actually. Like,

5:58

he's a billionaire. He showed up in an office

6:00

with a sink. so that he could

6:02

tweet, let that sink in. And none

6:04

of you got it.

6:04

Where is the sink now though? It

6:06

was, like, dropped it on I got

6:10

It's just like it dropped it through the desk.

6:13

Alright. That's enough Twitter for this episode.

6:15

Like I said, when the deal closes, assuming

6:17

it closes tomorrow, We'll have another

6:19

whole episode with Liz. Emergency

6:22

episode. We'll put it in the feed. It'll be right there

6:24

for you if you want Twitter stuff.

6:26

But, you know, other things are happening in the world

6:28

and the deal hasn't even closed it. Who knows it's gonna

6:30

happen? Let's talk Microsoft. So,

6:32

Tom, you wrote a great piece about ten years

6:34

of surface has been ten

6:36

years. You and I have talked about this many times,

6:39

the surface line effectively

6:41

rescued the windows market Yeah. It's

6:43

one of the only examples I can think of of

6:45

the OS vendor making the hardware and

6:47

competition with its partners where everyone actually

6:49

became a success. And now we're in this mountain where

6:51

it's like they made some more surfaces, and

6:53

they're right back where they started with like an armed surface,

6:56

and it's just as crappy as it was ten years

6:58

ago. And it's like weirdly full circle. Yeah.

7:00

And it's it's at the point where it's where

7:02

does it go next? I think that's that's the big question.

7:04

because obviously, they had before the

7:06

pandemic. And I think this is the most important

7:08

bit. of the surface history is

7:10

that they were really pushing for this dual screen

7:13

-- Yeah. -- future. You know, they they they showed that

7:15

stuff super early, which is kind of unusual

7:17

for surface as well. And then, obviously, the

7:19

pandemic hit, and they, you know, they completely

7:21

just went the opposite way because everyone was wanting

7:23

to work from home. They they were focused

7:25

on laptops. So they kind of scrap that

7:27

idea, but it's like, does that come

7:29

back at some point? Like Who

7:31

knows? I don't know. Like, I I saw I visited the

7:33

the headquarters spoke to Panelspinae and

7:35

and the whole surface team. And we're in this

7:37

like room, which is like their road map room,

7:39

which is essentially a room

7:41

with windows, but they're all blanked out they

7:43

have, like, essentially, three sort

7:46

of rows of of tables where they'd have

7:48

products. So it's, like, the current the

7:50

next version and then the next version after

7:52

that. Now,

7:52

obviously, they didn't have those laid out when I went

7:54

in because, you know, they thought they'd they'd get rid

7:56

of those. But that's essentially what that room is

7:58

for. But I I thought it was kind of

7:59

interesting that the Neo was still in the room. when

8:02

I visited. So it's like, obviously,

8:04

they're they're showing off some of the history of some of those

8:06

devices and and all that stuff. But I

8:08

feel like that's that will come back at some point.

8:10

why did they stop? Like,

8:12

why did it go way? because

8:14

because all their partners were working on it too. I remember

8:16

Dell and Lenovo both, like, wanna see

8:18

this. Yeah. And they were, like, always kind

8:20

of, like, pull you into a room and show it

8:22

to you and be, like, cool. And then everybody's,

8:24

like, no, we don't do that anymore. Yeah.

8:26

I think it was partly because it just wasn't really

8:28

ready, the software. Mhmm. And then it

8:30

was, like, a

8:31

big demand for for windows

8:33

itself to be better. So then they

8:35

were like, okay. Let's just take the

8:37

stuff that we were doing, the simplification, all

8:40

the design work and let's roll this into

8:42

a new version. We know to try and capitalize

8:44

on that for our OEMs. And let's be

8:46

honest, look at some of the specifications for Windows

8:48

eleven. They they pushed it CPU

8:50

stuff up. So it's trying to be a bit of a

8:52

moment to have that old glory of

8:54

Windows where they would, you know, a cycle

8:56

of new hardware and and

8:58

that sort of moment. So I think there's there's so

9:00

many different factors into why why they

9:02

kind of pause there or cancel it, whatever

9:04

you wanna call it. Well, I think one of them also

9:06

is just there was this massive

9:09

leap in the number of people who

9:11

suddenly wanted and

9:12

needed very straightforward, very

9:15

functional PCs. And the idea of, like, sell

9:17

me something new and insane, like, goes out the window

9:19

when it's like, I have to go to school tomorrow.

9:21

Like, I need a thing that works.

9:24

And Microsoft does I think correctly,

9:26

also dealing with there's, like, a chip shortage and

9:28

the stuff it's harder to make, and there's supply chain issues. So

9:30

it seems it seems like Microsoft, like, a lot of

9:32

other companies was, like, okay. we we

9:34

make this lineup of very good products

9:36

and then this lineup of, like, bonkers

9:38

experimental. We think the

9:40

future, but definitely not ready products. And I

9:42

think, like, probably correctly made the

9:44

choice to, like, center back on some of

9:46

that stuff. But now the question

9:48

is, when do you get

9:50

back to it. because, like, Tom, you and I both have been

9:52

talking to the panelists about folding into old screen

9:54

devices for, like, a decade now. Like, that dude

9:56

is in on this idea. Like, I don't know

9:58

if he's right but he will he that

9:59

man will spend every time Microsoft

10:02

has trying to make dual

10:04

unfolding screens a thing if they let him do so.

10:06

Yeah. He he always pretty much comes

10:08

back to the idea of the device, like,

10:10

will mold to you, you know, like, the different

10:12

mode switching and that like, that's his that's his

10:14

big thing. And it's whenever the hardware is right

10:16

for that, I guess. but the piece that I

10:18

wrote was, like, they will see the history there.

10:20

But then the whether they can

10:22

really nail what's next or or whether, like, in

10:24

ten years, just to be still on the Surface

10:26

Pro, like, because it's kind of become their

10:28

sort of MacBook Air like

10:30

devices. Very similar to what it

10:32

started at. It's it's got a form

10:34

factor that's kind of, you know, everyone's familiar with

10:36

and they refine it every year, essentially.

10:38

So like this year's one isn't really that

10:40

different. The thing that's very different is that they've

10:42

got an Intel on arm chip that you could pick

10:44

between, which is I think that

10:46

whole arm stuff is still not is still

10:48

not there, you know. Like, it's still very early

10:50

on. And whether you wanna blame Microsoft for

10:52

that or Qualcomm or

10:54

developers or whatever or the whole the whole

10:56

lot. I think I think you probably blame

10:58

both. But if you do run windows on

11:00

an m one, on m two. It

11:02

runs quite well. So Wait.

11:05

How do you run windows on m two?

11:07

Some people have been able to to hack

11:09

it. and get it running. The problem with

11:11

the Qualcomm stuff is they just don't have the performance

11:14

like -- Yeah. -- even in the single

11:16

single Freddie performance is pretty bad.

11:18

They're like basically offering up i five

11:20

chips from, like, two, three years ago in

11:22

terms of performance. And then on the operating

11:24

system side, you don't quite have the app that

11:26

obviously they're all

11:28

laminated essentially. If you wanna run run

11:30

Chrome, although you could complain Google because they

11:32

don't let anyone who uses Chromium.

11:35

compile it from arm. So

11:37

there's another there's another aspect to that as well.

11:39

Obviously, Microsoft does because they've put in all the

11:41

work and and they they can go and do

11:43

that. But like Brave only just put out a preview build

11:45

because they went and put in all the work that

11:47

Google for some reason is

11:49

refusing to do. So there's there's a whole lot of

11:51

things that that going to making a fever

11:53

that I mean, Mike's just trying been trying to do this for a

11:55

decade now. Yeah. This is what I mean. If you

11:57

recall, the

11:58

Surface Lion launched with the

11:59

Surface and the Surface RT,

12:02

Yeah. And they have been trying to

12:04

make Windows on ARM a

12:06

viable competitor in

12:09

so many ways for

12:11

so long. And we

12:12

have it's ten years later, and they're like,

12:14

here's a surface with an arm shift in it.

12:16

And God bless them. They didn't put

12:18

Windows r t on it. like the most

12:20

ill fated version of Windows to ever

12:22

exist. So it's a start button. So it looks like

12:24

Windows theoretically seems like run whatever

12:26

app. But it's just as limited. It

12:28

feels like as Windows RT. Right? It can't run every

12:30

app. The apps that runs in emulation are slow, and

12:32

the underlying arm chip is slow. I

12:34

wouldn't say as limited as RT, but like because

12:36

it's basically just Windows eleven. The the

12:38

main problem is the non r maps

12:40

are slow. So you really do need developers

12:43

to add actually port those apps across.

12:45

And if you're using stuff like, you

12:47

know, Slack, all those sort of apps that

12:49

haven't been compiled in on, then you're gonna

12:51

notice it hugely. then if you about it

12:53

as just being a really expensive,

12:55

like, really expensive Chromebook, then

12:57

it's like if you start using most of the

12:59

stuff out, the actual browser out of Edge, which

13:01

which is on, then it's not so bad. And then

13:03

you get the battery life improvements, all that sort of stuff.

13:05

So you can see where the future is. It's

13:08

just they're not there. They yet at all because

13:10

they need those developers to really buy into

13:12

arm. And to be honest, there's not

13:14

enough OEMs that are really buying into it and and

13:16

putting these devices out. a

13:18

reasonable price.

13:18

But do they actually need those

13:21

developers? because that was one of the things it was really good about when

13:23

Apple did it is they have that emulator to

13:25

just -- Yeah. -- do it. to just

13:27

speed it up for these people because they're like, yeah,

13:29

we want everybody to do this. It'll

13:31

be way better if you do, but we're

13:33

just gonna do this other thing.

13:35

for

13:35

most of you because we can't. Yeah. I do

13:37

wonder what the performance would be

13:39

like on the windows emulator if

13:41

the chips are better. Yeah. If they were at the sort of

13:43

M1M2 level, I don't know. It's hard

13:46

to say it really. Yeah. Like, I I don't know

13:48

for sure. I think there's there's a mixture

13:50

of it. Right. That's

13:50

the thing I keep coming back to you too is, like, all of these

13:52

things, and I think you're right that there's a lot of blame to go

13:55

around. And Microsoft is clearly

13:57

doing more now to try and

13:59

get developers interested in building these

14:01

things. They're putting out nicer dev kits that

14:03

run arm. Like, there are good signs

14:05

and instructions them way too long to, like,

14:07

make any real moves in this way. But it it does

14:09

seem like Apple's move was like, oh,

14:11

your app is not perfectly optimized. Here

14:13

is Infinity processing power. We

14:15

will solve all of your problems with

14:17

just brute force. And,

14:19

like, reading your story and then reading Monica's

14:21

reviews of the Surface Pro nine and the Surface

14:23

laptop, like, all I could think the whole time

14:25

is like, if Microsoft is not deep

14:27

down the road of making its own chips to solve

14:29

some of this problem for itself, like, what

14:31

in the hell are they doing? But it did.

14:34

Like, that's the SQ three. It's a

14:36

four Com chip that Microsoft says

14:38

it helped design. It's

14:39

like a souped up Qualcomm

14:42

chip. Yeah.

14:42

All they do is they take the

14:44

chip with an extra core and

14:46

then they do some driver work with

14:48

Qualcomm and then that's it. go to

14:50

San Diego, and they say, can you make it faster? And

14:52

and Qualcomm says, no. And Microsoft says,

14:54

okay. And then they leave. Yeah.

14:56

But, like, who makes faster on chips?

14:58

Apple. Yeah.

14:59

And soon probably Microsoft.

15:01

Like, the the rumors of Microsoft building, partnerships

15:03

have been around for, like, the last couple of years

15:05

for for servers. and Surface.

15:07

So I think we'll be talking about

15:10

Surface devices in five years, and then we'd

15:12

let Jim invoined. They were so crappy,

15:14

like the Surface Pro nine. And

15:17

they'll all be on Microsoft chips. I mean, hopefully,

15:19

they would have actually nailed the actual chip

15:21

work there because I think

15:23

Microsoft has proven that relying on, like,

15:25

NVIDIA in the early days of TEGRA and

15:27

relying on Qualcomm has just not

15:29

really got them anywhere with windows and all, even though

15:31

they have done a lot of the operating system

15:33

work. How

15:33

would that work with their OEM partners though? Because if

15:35

they start making their own chips --

15:38

Yeah. -- that just makes it

15:40

really, really messy with those OEMs.

15:41

It does. Yeah. I mean, who

15:44

knows who they partner with to do it?

15:46

But I feel like it's the next phase of it though,

15:48

isn't it? Like, maybe they license

15:50

those chips out. A lot of the the stuff

15:52

that Surface does, like, they license the

15:54

pen technology out, but they don't actually charge

15:56

for it. Yeah. And then they share the

15:58

the whole you know, the kickstand design, all

15:59

that sort of stuff

16:00

with Intel and all the OEMs. So

16:02

they've all benefited from it in one way

16:04

or another. That's why basically every device looks like

16:06

a surface. because they've shared those designs.

16:08

I once took a very memorable

16:10

walk around CES with Penas.

16:12

We just looked at all the OEM PCs

16:14

and he was like, this is all the stuff.

16:16

Like, this is

16:17

why this is successful. Like, when I give them

16:19

credit I wanna give them a lot of credit. They

16:22

took a more abundant PC industry.

16:24

that could not compete above seven hundred

16:27

dollars and it

16:29

created one out of thin air with the

16:31

surface. Like, that's legitimately

16:33

exciting. And legitimately no

16:35

other OS vendor has ever

16:37

managed to compete with its licensees. And

16:39

the way they made it work is they just

16:41

gave they did the innovation, they spent the

16:43

money, I've been in the room with all the prototypes

16:45

and star like, we did

16:47

that story every year for, like, five years. Like,

16:49

we're we're gonna go to the surface styrofoam

16:51

room. then they gave it away. Right? They

16:53

did not keep the

16:54

engineering benefits to themselves.

16:57

They they accelerated the ecosystem.

16:59

by giving away the engineering, the

17:01

OEMs themselves were not doing or

17:03

could not afford to do. That's cool.

17:06

Like, there's real business

17:08

strategy and model innovation that went into

17:10

all of that. And now they're just at the

17:12

hard wall that they've been at

17:14

four years of they cannot go on

17:16

they cannot go beyond the form factor

17:18

of the surface into folding

17:20

screens, into thinner designs, into whatever

17:23

else. because you have to get away from Intel to do it and

17:25

arm and Windows are just

17:27

they just hate each other. It's like when

17:29

you're watching your favorite show and the writers are

17:32

like, alright. Now, these two characters are gonna get together. And you're like,

17:34

no. They they don't belong together.

17:36

That's Windows and Arm. I don't know how it's to

17:38

this horizon. Joey and Ray

17:40

That's what I was thinking, but I didn't wanna say it

17:42

out loud. I'll say

17:43

it out loud. It's

17:44

Joey and Rachel. I'm curious if there's

17:46

a world where Microsoft

17:49

makes its own arm chips, licenses

17:51

them out for some, you know,

17:53

nominal fee to to OEMs.

17:55

and Intel builds them. Yeah. That's a future

17:57

that, like, Intel will be super happy about.

17:59

That

17:59

seems like a gigantic win for

18:02

Microsoft too. Like, even if if it can, like,

18:04

kick off this next flywheel of, like,

18:06

that's how you compete with the iPad in a meaningful

18:08

way in terms of, like, battery life and connectivity. That's how

18:10

you compete with the new Max that's

18:12

like, that's how you win as an ecosystem

18:14

and as long as they keep caring about

18:16

windows as more than they care about making

18:18

money from surface, which continues to be the case as

18:20

far as I can that's just a

18:22

huge win. Like, III assume that's for Microsoft.

18:24

The intel part of it I hadn't thought about would be

18:26

sort of fascinating. And they'd make a lot of,

18:28

like, America first noise in a

18:31

way that would be really interesting.

18:33

That seems to me like where Microsoft ought to be

18:35

going, if they're not. No. We look, we had we

18:37

had Pat on the other show that I'm not allowed

18:39

to mention. We don't have another Nobody listened in the high.

18:41

There is no other podcast. I'll

18:44

happily put an AMD logo on the side

18:46

of a chip fab in Ohio. I'll

18:48

happily put another logo. Right? And, like, he

18:50

knows

18:50

that he's gonna make his foundry business

18:53

real, that he's

18:54

making five nanometer

18:57

arm chips eighteen angstrom arm

18:59

chips or whatever whatever. No. They're

19:01

trained well.

19:01

five nanometer. Lower than five nanometer. If

19:03

you

19:03

can make a lower if he's making them from

19:05

Microsoft and there's a Microsoft logo on an arm logo. He

19:07

doesn't care because he's he's just getting the

19:10

volume and the founder that he needs to, like,

19:12

save the business. Yeah. while they

19:14

desperately try to catch up on the on the

19:16

processor design side, all of that is

19:18

three years away. Like, they

19:19

just broke ground on this foundry. You know? Like,

19:21

they're not even close to right Yeah. But if if

19:23

they time it right, it could be the perfect

19:26

time for Intel with, like, the

19:28

geopolitical tensions, trying to compete with

19:30

TSMC, like, if

19:32

they get it at the right time,

19:34

you know, they should build for for anything

19:36

really. Do you

19:36

think that the surface line, you

19:38

know, the the new surface laptop, the

19:41

Pro nine, is just, like, an

19:43

evolutionary step where these, like, upgrade worthy

19:46

devices? Are they just there? Like, if you gotta

19:48

buy one, you buy one? Yeah. I don't think, like, the the shoes a

19:50

bit weird because it's ten years for,

19:52

oh, they're gonna do some crazy device, you know.

19:54

But they they kind of weren't thinking

19:56

in that way. from when I was talking to them. And

19:58

it wasn't really like a big fanfare for them. It

20:00

was like, you know, a point to sort of

20:03

reflect. But in terms of the actual devices,

20:06

Yeah. They're they're just they're very incremental. Right? The Surface

20:08

Studio two plus, the four

20:10

now, four thousand three hundred dollars or

20:12

45445

20:12

thousand five hundred if you get

20:14

the keyboard as well. mouse in the

20:16

sun. It's got a thirty sixty

20:18

in it. Yeah. It's got thirty sixty in it. I

20:20

live with Jen Chip. Wow. Wow.

20:23

Yeah. And we're on we're on thirteen

20:25

sharing at the not those mobile chips, but they're

20:27

about to drop.

20:29

The interesting part

20:31

about the whole of the surface

20:32

device this year is is the pronoun, but the the the arm

20:35

and the internships that we've just been talking about.

20:36

But they are very incremental. But I

20:39

think more interesting is that

20:41

these three devices a decade from when

20:43

they first started releasing the

20:45

the Surface RT tablet on on on

20:47

arm on in Nvidiategra back

20:49

in the day. It's come

20:52

it's come full circle because

20:54

Peanuts

20:54

actually told me that they originally

20:56

were planning to actually release

20:58

a PC, a laptop and a

21:01

tablet for for Windows eight for

21:03

Surface, which is something he hasn't really

21:05

talked about before. And he said those those

21:07

other two devices dropped off because they,

21:09

you know, they bit off more than they could choose, so they they

21:11

weren't quite ready to launch them. Well, also,

21:13

like, Michael Dell showed up and he was like,

21:15

I'll kill you. it's not a

21:17

desktop. Yeah. That's my whole business. They

21:19

wouldn't do a laptop for years.

21:21

Right? Well, yeah. But apparently, they were always

21:23

planning John Lenovo was, like, outside with

21:25

a knife. old John

21:27

Lenovo. It's

21:30

Michael Dell John Lenovo,

21:33

Steve HP, the OEMs famously

21:35

didn't know until I

21:37

think Balmer called them, like, a couple of days

21:39

before. So Oh, wow. So I feel like they were

21:41

probably still planning

21:43

to do the laptop early on, and

21:45

maybe there was a bit of OEM

21:46

pressure. So it probably pushed it out even

21:49

further than maybe they were expecting. But then

21:51

they were obviously Surface RT landed a

21:53

bit rough. Surface Pro

21:55

was, you know, the form factor was there, but it

21:57

wasn't quite until the Pro Free came

21:59

whenever he was like, okay,

21:59

this makes sense. That was really

22:02

got the the kickstand. Right? Yeah.

22:04

Yeah. The kickstand, they went free for

22:07

two at split ratio. biggest

22:09

display. It was a really thin and light. It

22:11

was it was like a a bunch of different

22:14

hardware things came together, and it kind of made

22:16

sense for everyone. So I think

22:18

probably after that device and they were like, okay,

22:20

we can go ahead and do the laptop now because they'll

22:22

probably focus on getting that Pro

22:24

free. Right? they had given away

22:26

enough hinge engineering to

22:28

be

22:28

like, alright. Can we do a regular laptop

22:31

now? They were like, yes. We've we've

22:33

taken enough hinges from you. I

22:34

was gonna say is while that the laptop has

22:36

been kind of like boring

22:38

its entire this entire time,

22:40

I

22:40

would But like in the best possible way,

22:42

I'm totally convinced that the Surface laptop

22:44

is the, like, most underrated

22:47

surface by a million miles because it's

22:49

just, like, They do cool stuff on the Surface

22:51

Studio and the Surface Pro three has like a great

22:53

form factor, but like if you just want a

22:55

laptop, the Surface laptop is

22:57

a great top. And it has been for

22:59

a while now. It was it was a can

23:01

of his it has its

23:02

fits and starts at first, but, like, the last couple have

23:04

been very good. And I feel like

23:06

it doesn't get nearly the shine. I guess, Alex, because I

23:08

think you're right. It's like they're not breaking any new

23:10

ground there. They're just like, would you like a good laptop?

23:13

We've made one of those. But do

23:15

you do you remember the early days though? Like,

23:17

putting fabric -- Oh, yeah. -- that

23:19

fabric. Right. Again, that's they did

23:21

that at knife point. John Lenovo

23:23

was, Here's what I want you to do. A poster of the laptop.

23:27

Alright? Make sure it stains. Really

23:30

nice. But, actually,

23:32

that reminds me of of an anecdote that I

23:34

didn't actually include in the story.

23:36

But, like, Ralph Groen,

23:38

who's, like, their how come

23:39

he's he's tactile, but he's he's basically windows

23:41

and devices. Does a lot of the

23:43

design work. He recounted, like,

23:45

that idea trying

23:47

to put the fabric on the laptop and

23:49

and how difficult it was because they thought, oh, we're

23:51

just gonna slap the Surface Pro keyboard on top

23:53

of the laptop and glue it and he'll

23:56

be fine, but it wasn't. And he

23:58

said that it greatly

24:00

reduced the repairability, which is why I fixed it,

24:02

gave it like a zero. when they first tore it

24:04

down. And he said that if they were gonna

24:06

make that trade off again, he probably wouldn't make

24:08

it. And that makes

24:09

sense. That was before

24:12

Microsoft went to repairability as

24:14

a virtue. I think right after that,

24:16

I think they they woke them up in

24:18

some way. because they started making a lot of

24:20

noise about it right after that

24:22

happened. Yeah. And

24:22

then last year, they partnered up with

24:25

IFix it to to do some like for

24:27

technicians and stuff to be able to repair surface

24:29

devices. And their schools have obviously creeped up as

24:31

well, especially on the laptop side. And then they

24:33

did the I can't remember the name of

24:36

it now. because the the laptop go -- Mhmm. --

24:38

because they have so many different names.

24:40

They're really cheap one. That's what I say.

24:42

And that thing is like super repairable

24:44

for technician. like you can pull the

24:46

display off and change the RAM

24:48

and everything is essentially repairable

24:50

on it. So that's I think that's a kind of

24:52

hint of where they might go with Surface

24:54

devices as well. But on on the arm side, the

24:56

stuff that they've done with, like, the new

24:58

all processing chip on there and the

25:00

AI stuff, I think that's kind of a hint of

25:02

where they really want to go.

25:04

They've how computing is

25:06

changing, especially, like,

25:07

you know, like, on Discord, on on

25:09

Zoom,

25:09

on Teams, it does like the background

25:12

removal, you know, if you dog barking and all that sort

25:14

of stuff. difference with what they're doing is they're

25:16

actually using this separate chip so that it

25:18

doesn't even use your CPU or GPU. So that's

25:20

that's kind of interesting if we're

25:22

gonna offload productivity tasks

25:24

and let's stuff to separate chip in the future. Kind

25:26

of like what's what Apple's doing. That's so

25:28

back to the future, man. I had a I

25:30

had a Mac in, like, the

25:32

nineties that had a separate DSP chip in

25:34

it for things like that. Like,

25:36

every shoulder's new again, like, all the time. By the way,

25:38

I the Mac I had the

25:40

shortest lived MAC in history. It was called the Centrus six sixty

25:43

AV. It was on sale for, like, sixty eight

25:45

days. Somehow,

25:46

but it

25:48

had DSP in it. That's what we call British Prime

25:51

Minister. That's one less

25:53

dress. It was it was

25:55

the macro head of lettuce.

25:57

somehow the lettuce was a much more reliable

25:59

school

25:59

computer. Microsoft also had earnings

26:02

this week. It seems like things

26:04

are fine for

26:06

Microsoft. ish? Yeah. I

26:08

mean, like, so their revenue was okay, their

26:10

profits weren't and everything else, but

26:12

I think it's more their outlook. that's

26:15

quite surprising. So Windows OEM

26:17

revenue dropped by like fifteen percent, which, you know,

26:19

PC sales have dropped by fifteen percent, so

26:21

it all kind of like lines up. But then they're

26:23

saying OEM revenue next quarter's gonna

26:25

drop the the high thirties.

26:27

Wow. And devices revenue, which includes

26:29

Surface and hoch hollins

26:32

and PC accessories now is gonna drop by

26:34

thirty percent. So, like, that's that's some

26:36

big heavy drops that they're

26:38

forecasting. And alongside that

26:40

Zoom growth has slowed down. So

26:42

they're getting hit sort of like three

26:44

times with some of the market stuff. So I

26:46

think next call is gonna be very difficult

26:49

for probably Metro and Amazon and every everyone

26:51

else is whose profits are hurting

26:53

at the moment. So They're they're it's their

26:55

forecast that really got they

26:57

stopped wobbling at the moment. So It seems like

26:59

cloud gaming though is

27:01

starting to tick up and win in in

27:03

a pretty interesting way. Like, it's

27:05

what was the number that, like, twenty million people

27:07

have tried it at some point, which is one of

27:09

those, like, meaningless numbers. It

27:12

seems big, but, like, what has used it? I

27:14

don't know. Yeah. But it does

27:16

seem like they're they're pretty optimistic about where this is headed. I

27:18

feel like. Yeah. Like, they shed ten

27:20

million early this year. and

27:22

that was just before they signed that deal with Epic Games to

27:24

bring Fortnite to Xbox cloud gaming. So

27:26

that's clearly made the the numbers double. Well, that's

27:28

right. Now you don't even have to pay for it. Right? You can just

27:31

do it. Yeah. Okay. Exactly. That's the

27:33

only game you can play for free. So I think

27:35

that's, like, their experiment to see what if

27:37

they let free to play titles on there,

27:40

how much revenue they're gonna generate from in game

27:42

purchases and stuff. BLA, it's

27:44

it's still really early though, cloud. And he was

27:46

he was kind of interested listening to Phil Spencer's

27:48

speaker, the Wall Street General Life

27:50

last night. He was talking about how getting

27:53

past fifteen percent of their exports content

27:55

and services revenue and that

27:57

how he thinks that's gonna remain obviously

27:59

the revenue will

27:59

grow overall. But you think

28:01

that it's going

28:02

to account for that ten percent to fifteen percent

28:06

So

28:06

and it sounds like Game Pass

28:08

is is kind of hitting some slowdown

28:10

in growth in in terms of the console side.

28:12

I think their long bet is that Apple

28:14

and Google will be both be forced to

28:16

make changes on mobile, and that's their their, like,

28:18

sort of, in in the future. But that's

28:20

a long that's a long big bet. And they're

28:22

spending billions of dollars on that. So

28:25

it's still the growth that they really need for for Game

28:27

Pass is isn't quite there yet. And I think there's

28:29

there's a report today for

28:31

Maxius where such

28:33

endeavor the benefits he gets for

28:35

his salary and all that sort of stuff. He gets

28:37

them based partly on, you know, gain

28:39

pass growth and they they were supposed to hit seventy

28:41

five percent and they hit twenty something

28:43

percent instead, so you can see that they were clearly

28:46

expecting a lot more growth in gameparcels

28:48

this year, and it wasn't quite

28:50

there. So it's just some interesting dynamics going

28:52

on with Game Pass and and they're then they're betting

28:54

on gaming. And it it's definitely a

28:56

clear case that it slowed down a little bit more than

28:58

they were expecting. it seems like,

29:00

to some extent, Microsoft's bet

29:03

there is, like, a bet on congress getting

29:05

something done and changing things because it seems very

29:07

unlikely to me that they're, like, Apple is

29:09

just going to suddenly change its mind and be like, never

29:11

mind, Microsoft. Welcome back to the App

29:13

Store. And betting on Congress to

29:15

get things done so that Sachin Adele can

29:17

make more money is that dangerous game to be

29:19

playing right now. Well, it's

29:20

not just Apple and Google that needs

29:22

to change. Like, it is also the

29:25

ISPs in the United States need to

29:27

actually deliver Internet that can

29:29

support this product. Like, part of me is

29:31

thinking that's one of the reasons that they did

29:33

Fortnite is that's got a huge

29:35

audience, a wide variety of people are

29:37

using that. It's just those people who can

29:39

afford an Xbox series x

29:41

and live in a house with like two hundred

29:43

megabits down. So they can test it and see how

29:45

it's running on these other things. And

29:47

probably not as great as they would like. Yeah.

29:49

They get

29:49

they probably get some some really good

29:51

day around that. They also feel

29:54

said last night, you know, the Keystone device there export

29:56

streaming console that appeared on his shelf

29:58

that he tweeted a couple of

29:59

weeks ago. He now says that that is not

30:02

coming for, like, a few years.

30:04

So you can tell that that that that cloud

30:06

stuff is still a little bit early and and then

30:08

they're not quite sure where they're gonna go over that. So

30:10

Yeah. They're they're wait. Hold on. There's like

30:13

a lot to unpack with this whole thing. First of all,

30:15

like betting on Congress is one

30:17

idea. Then to some

30:18

extent, you know, the They

30:20

did a bunch of stuff recently. Did they do all

30:22

the things? They did not do all the things.

30:24

Did they confirm

30:25

Gigi Stone to the FCC?

30:27

No. I don't know what they're doing. Got a whole

30:30

episode of the other podcast coming with that.

30:32

Have they passed the intrastructibles? They have not. Is

30:34

there whatever. I don't know what they're doing. Apple

30:36

we'll talk about this later, but Apple just this

30:38

week was like, guess how in charge we

30:40

are of the iPhone. Yeah.

30:43

the most in charge. Here's all these

30:45

new app store rules. Here's new ads

30:47

in the app store. Like, yeah, we're just in

30:49

charge of this product. and no

30:51

one stopped us yet. There was all this noise last

30:53

summer, and we don't

30:55

care. Here's here's the new master roles.

30:57

By the way, we're gonna the thirty percent

30:59

fee now extends even more things.

31:01

Like, Apple's the most in charge there. And

31:03

and unless Microsoft can figure how to get over

31:06

that wall, and deliver a game streaming

31:08

app on iOS, which they

31:10

have not done and we've heard about it

31:12

at various hearings and trials and whatnot

31:14

like they can't do it. The

31:15

other piece it's fascinating to me

31:18

is Microsoft was so

31:20

close

31:20

to announcing that GameStream

31:23

product. Phil Spencer was on

31:25

decoder and told me it was

31:27

coming. He said it

31:28

out loud. It's coming soon. Tom,

31:30

you and I both were, like, ready for

31:32

the announcement. Like, yeah. That was,

31:34

like, a last second switch. Yeah.

31:36

Like, we we just I heard

31:38

the rumbles. Like, we were like, alright. It's gonna happen. Like, we're at

31:40

it. And then, like, it went away. And now he's,

31:43

like, it's years away. We decided to

31:45

partner with Samsung. By the

31:47

way, Wall Street Journal took a lot of that

31:49

conference, props to Joanna. She got a good stuff out

31:51

of Phil Spencer. She got good stuff out of jobs and

31:53

credit figure ed. We'll talk about that stuff

31:55

too, but Dryans, a cofounder. Yeah. That's where it. That's just

31:57

the Virgin family. It's really what is the Wall

31:59

Street Journal Tech Live Conference, but an extension

32:01

of the first time. That's how I

32:03

feel about our own minute. We

32:05

reverse colonized Bloomberg. Let's

32:07

take it over. It's it's mine now.

32:09

So, like, it's just weird. Like, that whole

32:11

product was their future and the brick wall

32:14

still exists. and the idea that they're just gonna, like, put apps

32:16

on Samsung TVs is not gonna

32:18

grow that market. I'm, like,

32:20

pretty confused about all this because they

32:22

were, like, they were ripped raw and ready to

32:24

go, and now they are in neutral.

32:26

I

32:26

fundamentally do not think it's Apple or Google. That's

32:28

the whole back here. I I like,

32:31

Spencer has repeatedly talked about this. Microsoft

32:33

as a whole has talked about the

32:35

Internet is the barrier here. Like, Microsoft has

32:37

been doing these Internet reports for

32:39

years now. being like the FCC

32:41

is failing on this. Everybody is failing

32:43

on this. The Internet and it's bad in this

32:45

country. And they're financially

32:47

incentivized to do that both because of cloud gaming

32:49

and Azure. and, like, that's what's

32:51

holding them back. Like, I don't think it's a coincidence that

32:53

they open up cloud gaming to Fortnite. They get

32:55

a ton of new users. And

32:57

then they're like, whoa. Whoa. Let's hold back on

32:59

the next big cloud push

33:02

because they're seeing probably over and

33:04

over and over again that the Internet just can't

33:06

support it. as everyone who

33:08

tries cloud gaming seas

33:10

despite the mini stadia fans'

33:13

insistence on their Reddit to this

33:15

day.

33:15

I also think a lot of it, though, is that they went

33:17

pretty quick with Exports Cloud Gaming.

33:19

Like, they weren't intending to launch

33:21

it when they did. as far as I'm

33:23

aware. Google came out with it was the

33:25

Essentials Creek game in the in the browser. They had

33:27

that working in people in

33:30

press hands playing with it, might

33:32

sort of announce, like, the

33:33

day after that or two days

33:34

after it. We're doing ex cloud,

33:37

but we won't have public trials until a year

33:39

later. So they they I think Google really

33:41

spoke in many different

33:43

ways. And so they they pushed ahead

33:45

with this, but they made it an optional

33:47

thing. They put actual export consoles in

33:49

the cloud rather than, you know, PCs

33:51

or infrastructure like that.

33:53

And they're kind of held up

33:55

by that. way because

33:57

their streaming architecture isn't quite as good.

33:59

It's it's it's it never was

33:59

quite as good as stadia. Definitely not as good as

34:02

GeForce now. They're still at ten eighty

34:04

p, sixty frames a second, They

34:06

can't they can't do four k streaming at the moment. So

34:08

if you're gonna go to TVs and you're gonna

34:10

launch a streaming stick or a device or

34:12

whatever you wanna call it, that

34:14

4KI think. I think you do now. I think I think

34:16

there's an expectation for that. Even though it's

34:18

cloud, I think there's still an expectation. I

34:20

have a much much more sample read

34:22

of this. vastly

34:23

more so encouraged by this. Give it to us.

34:25

The game streaming market is unproven. Now I

34:28

noticed how the economics work. The

34:30

Xbox console market,

34:32

super proven, and they have the chips now,

34:34

and it's the holiday quarter, and they can just sell a lot of Xboxes.

34:36

And that is a that is

34:38

a safer economic bet in

34:41

the current climate with the rocky waters

34:43

ahead for Microsoft to just be like, you

34:45

know what? Pump the brakes in

34:47

your weird experiment. sell a lot of Xbox this

34:49

quarter. Gaming, quiz, quote unquote, recession proof, that's

34:52

what people always say. There's still all this

34:54

pent up demand because we weren't able to sell

34:56

them for the past

34:58

year and half. Just flood the market with Xbox's. People will buy

35:00

games. We know how that money works.

35:02

And I I have to imagine some

35:04

combination of

35:06

don't take the risk on the future, like, just extract the money from

35:08

the present for as long as we can. Well, especially with

35:11

I was gonna say with the economy,

35:12

with the fact that they're seeing these,

35:16

like, look. Our our outlook's not so great for the next couple of

35:18

quarters. Like yeah. And let's just

35:20

huddle up. Let's do what we know how to

35:22

do best. and make

35:24

make money consistently rather than

35:26

get really

35:27

big and experimental. Alright. So we're gonna get a break when

35:29

we come back. We're gonna talk about the

35:31

company doing exact opposite of that idea, which

35:33

is meta. We'll be

35:36

right back.

35:40

This episode is brought

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35:44

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the their support

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37:21

Alright.

37:23

We're back.

37:24

So let's talk about meta

37:26

real quick. There's a lot

37:28

going

37:28

on with this company. We started the

37:30

show

37:30

by saying it was FlexShit Podcast T.

37:33

V. What I'm referencing is Jim

37:35

Kramer, CNBC Anchor, who

37:37

told people a this last quarter or quarter before,

37:39

you should invest in meta, and then this quarter, the

37:41

stock has tanked. met his business, like, falling apart.

37:43

And they're throwing money at the Metiverse. And today, he

37:46

apologized to everyone for that this bed. He said he

37:48

trusted management

37:50

too much. It was pure hubris than the metaverse. And he it's

37:52

almost a rogue situation, which is an incredible

37:54

thing to say about meta,

37:56

which I will remind everybody

37:59

is fully controlled

38:00

by Mark Zuckerberg. He can just do whatever.

38:02

You can't fire him. He owns the whole

38:04

company. He has super voting share. Every

38:06

year, this is a true story. every

38:09

year the stockholders of Meta

38:11

who vote to somehow limit

38:13

Mark'sucker purpose power. But because he has

38:15

super voting shares, he just votes

38:17

no and wins. this happens every

38:20

year. It's crazy. So

38:22

I don't know. But that is in, like,

38:24

a really tough spot. they

38:27

had horrible earnings. The Apple

38:29

ad tracking transparency prompt ruin

38:32

their ability to track it. It hurt the

38:34

advertising market. They've tank there, they're losing

38:36

share to TikTok, and then they are just blowing money on

38:38

reality labs. Just ten

38:42

billion dollars gone against

38:44

the metaverse. And I would say effectively

38:46

no one's happy. You could say

38:48

that. I mean, the numbers are really insane. Like, I'm

38:50

just looking at these now. Like, just My

38:52

favorite part is so. Meta's Reality Labs division, which is the

38:54

one overseeing all the metaverse stuff, all the all

38:57

the artists formerly known as

39:00

oculus stuff. of the Quest stuff. The Quest Pro, it made

39:02

two eighty five million dollars in

39:04

revenue for the quarter, which was down

39:06

fifty percent.

39:08

which they're saying mostly is due

39:10

to lowering sales of the quest two, which

39:12

makes sense. It's relatively old. It just got

39:14

a big price hike. That division, which remember,

39:17

two hundred and eighty five million dollars in

39:19

revenue, lost three point seven

39:21

billion dollars this quarter and

39:23

nine point four billion for the year so

39:25

far. So this company is going to

39:28

spend what looks like thirteen or

39:30

fourteen billion dollars on

39:31

the metaverse this year. Meanwhile, it's

39:34

hemorrhaging

39:34

money because of Apple and some of

39:36

the ad tracking stuff. And

39:40

some of its like core revenue drivers like Facebook

39:42

are not the sort

39:45

of unstoppable juggernauts that they once

39:47

were. And so it's like It

39:49

just seems like all at once this week, everybody looked

39:51

at this and was like, hey,

39:53

Mark, no. We are

39:56

not interested in this company doing this

39:58

thing anymore. But David, you you gotta spend money to

39:59

make money. That's that's that's that's that's

40:02

what sucks out there saying. You have

40:04

to spend

40:05

all your money.

40:07

And you'll

40:07

make money. It's gonna be fine. Oh, while your lunch

40:09

is being stolen by TikTok. Exactly.

40:11

Right. So this is the thing. So they they

40:13

did report some of their user

40:16

numbers. So all of

40:16

these numbers are crazy. They all just have crazy

40:19

names. They just make people

40:21

on Facebook seem like robots.

40:23

Like Facebook doesn't know you as a person. It only

40:26

knows you're something called the daily active people.

40:28

Sure. It's

40:30

I refuse to be a daily active person. Never. How dare you? I

40:33

haven't been daily active since the pandemic. Yeah. I'm

40:35

more of a three times weekly

40:38

active person. So

40:40

daily active people up four percent monthly

40:43

active people. Right? Daily active

40:44

users. The difference between

40:47

a family daily active person and

40:49

a daily active user. Who knows? See, they're saying these numbers are up in

40:51

it, but they're up like two

40:53

percent, three percent. after

40:56

they were like turn on the

40:58

jets, compete with TikTok. Everything's

41:00

real now, and this is the

41:02

best they've been able to do. And

41:04

then here's the main piece of the puzzle.

41:06

They've delivered seventeen

41:08

percent more ad impressions year

41:12

over year But because the tracking isn't as

41:14

effective, because Apple refuses to let

41:15

them track like, when you

41:17

say tracking,

41:18

there's, like, lots of tracking. There's

41:20

whatever scary tracking or thinking of your head.

41:23

But very specifically, what Facebook has

41:25

long promised people is

41:27

we can show

41:28

people an ad on Facebook.

41:30

We can target their interest so precisely.

41:32

And then later on when

41:34

they buy something from you,

41:36

we can attribute it to that app because we can track people from the

41:38

app onto the web, onto wherever else they are,

41:40

all the stuff we can do. Apple's ad

41:43

tracking transparency broke those

41:46

links. So Facebook can't track you outside of its app anymore. It can't when you buy

41:48

something out of it, we can't attribute, hey, you saw this

41:50

ad a bunch of times, it's how you bought something out of

41:53

it. Just on iPhone stuff. Just on iPhones, but, you know,

41:55

there's like twelve people

41:56

who are using their little Chromebook. I'm being

41:58

like, I'm gonna see what what Doty is

42:01

doing today on Facebook.

42:02

The money the money is on the phone and the the the people who

42:04

spend money famously, there's a lot of data

42:06

about this. People who don't iPhone spend more

42:10

money. So ad impressions went up seventeen

42:12

percent year over year. The price

42:14

per ad, because Facebook can no

42:17

longer guarantee success, went down

42:20

eighteen percent year over year. So they're

42:22

delivering more ads that are cheaper. That

42:24

means their revenue went down

42:26

four percent. And that's like that's

42:29

a death spiral. Like, I don't know how else to describe that. The value of

42:31

the product they sell for money

42:33

is going lower even as they

42:35

deliver more of them. And

42:37

it's, like, whatever ads are free. Like, digital

42:40

advertising is zero. Like, there's

42:42

not someone in, like, the Facebook ads

42:44

factory, like, hammering

42:46

out bespoke It's software, but

42:48

you're making more of a thing

42:50

for tiny user increases that you're

42:52

selling for cheaper. Wow,

42:54

over here,

42:56

Mark

42:56

Zuckerberg is just the lighting cash on fire to give

42:59

people legs in the metaverse. Like, it's

43:01

just a bad situation, all

43:04

right? Well, and and I think going

43:06

on here for me is that it's

43:08

super,

43:09

super clear that

43:11

everybody's out on the Metiverse. Like, there there

43:13

was that moment where everybody was all in on the

43:15

Metiverse and there was like a Metiverse ETF and

43:17

all these companies went public and it was a whole

43:19

big thing and Now

43:21

what's very clear like this big meta investor,

43:24

altimeter capital, their CEO,

43:26

whose name currently escapes me.

43:29

Brad Gersner, wrote this whole thing basically being like, we

43:31

still think Facebook is a strong business and

43:33

Instagram is a strong business and WhatsApp is a strong

43:35

business. And we wish you'd stop paying

43:37

attention to this stupid thing where nobody has legs and

43:39

focus on the thing where you actually know how to make

43:41

money. And that was really fascinating to me because,

43:44

like, there's there's this one line of thinking like

43:46

you're saying

43:48

that, like, all of that stuff is sort of has peaked and is

43:50

now just going to be sort of slowly managed

43:52

to climb for a long time. And

43:54

thus, what meta needs to do is find

43:56

this next

43:58

thing. But that I thought was

43:59

really interesting that it's like, no,

43:59

there's still a good successful

44:02

company in here. You just won't pay attention to

44:04

it because you're so obsessed with this idea of the universe

44:06

because you'd rather

44:08

not talk content moderation anymore. And so you're you're

44:10

like running away from the company that works towards

44:12

one that increasingly people think

44:14

just doesn't. If that has really

44:16

flipped in people's minds, it's gonna be really hard

44:18

for meta to pull out of any of this. I

44:20

thought

44:20

it was interesting that Phil Spencer last night

44:22

called it the mayor of a a poorly

44:24

poorly coded or poorly created video games, some of that. Yeah. Yeah. When when Mark

44:27

saw us like they're teaming up with meta to --

44:29

Yeah. -- season. They were That's a likely

44:31

Yes. Bill Spencer. Mhmm.

44:34

Go nuts man. Please be it oldest. Right? Like, he's he's telling how it

44:36

is. Yeah. He's like, I make kick ass video

44:39

games. Do you make a good video game

44:41

chances are, we'll just buy your

44:44

shit. I'm Phil Spencer. And then he's like,

44:46

looking at these avatars in the

44:48

metaverse seems like, what are you doing? Where

44:50

are these polygon counts? Five?

44:53

Right. That's not series x. Like,

44:56

do it. There's like a whole

44:58

thing there that is like worth thinking about

45:00

because Microsoft his all but

45:02

abandoned hollins. Yeah. The gates

45:04

-- Yeah. -- pretty much. Right. And

45:06

they're like screw it. Medi can take all this

45:08

risk, and we'll

45:10

just deliver outlook to their headset when it's time.

45:12

Yeah. And I think that's, like, perfectly

45:14

smart for Microsoft in, like, the

45:16

current economic conditions

45:18

they're in. where Zuckerberg is like, we're sticking with it. Well,

45:20

he has a quote. The first part is, I

45:22

get that a lot of people might disagree with this

45:24

investment, but from what I

45:26

can tell, I

45:28

think this is going to be a very important thing. There's the confidence

45:31

you want. It's

45:33

like, what? I think. So

45:35

a backdrop of all this should

45:38

note, we have quest pro review units.

45:40

I have one, Alex. Heath has one, Eddie. Robertson

45:42

has one, the

45:44

embargo time in this review was

45:46

incredibly short. It's like four days,

45:48

whatever. So

45:48

people have them in there out in the

45:50

world I'm sure you've seen other reviews. We are

45:52

just taking our time. I think it is impossible to know

45:54

whether the meta versus going

45:56

to work or if Zuckerberg

45:59

from what he can tell, this

46:02

is gonna be an important thing without a thorough review of this

46:04

product. Like, this product is

46:08

the payoff right now. It's the state of the art -- Yeah. -- that

46:10

Meta can deliver against this

46:12

vision. So we were like, we're not gonna rush this

46:14

out in

46:16

four days. We've taken a couple of meetings in horizon worlds. We we're

46:18

doing the stuff. My here's my preview. I

46:20

think you all know that I was a big fan of the

46:22

quest two. I remain a big fan of the quest two.

46:25

The quest two is an excellent consumer product.

46:28

Okay. That underpromises and over

46:30

delivers. And so and

46:32

for a while there, it was cheap. So

46:34

you, like, bought this thing that you didn't feel like you were blowing a lot of

46:36

money on. You'd put it on. You're like,

46:38

this is cool. Gramma's in

46:42

the metaverse. she's freaking out. There's stuff to do in there. It's a

46:44

it's a game console. It's a cheap game console.

46:46

We can do a lot of things. And it like

46:48

I said, underpromises over delivers.

46:51

My preview of the quest pro is

46:53

this thing promises a

46:56

lot.

46:56

boy,

47:00

that's a lot of

47:03

promises at fifteen hundred

47:05

dollars. And

47:06

they also announced that they

47:08

were gonna like, they confirmed the quest three is

47:11

coming next holiday season. But

47:13

the quest three is more game

47:14

console. That's fine. I don't think that, like,

47:17

Well, that's gonna I

47:18

like, anybody who is, like, anybody who is, like,

47:20

maybe I'll get a Quest two this holiday. It's, like,

47:22

why why why am I gonna go spend more

47:24

money for the Quest two? With a Quest

47:27

three is next year.

47:28

Well, they've already

47:29

from these earnings, we can tell they have

47:31

people stop buying a question. They they raised the

47:33

price, and everyone was like, well, I'm done

47:35

with this idea. Because, again, it's a

47:37

toy. Like, I it

47:39

was competitively priced like the

47:41

Nintendo Switch. Right. Right?

47:42

And even -- Yeah. -- now it's it's

47:44

three ninety nine. It's competitively priced

47:47

with the PS five. Like, it's just

47:49

in a different zone and you

47:51

just get way more out of it. You get way

47:53

more out of its competitors. So I just don't

47:55

I don't think the fifteen hundred dollar quest pro,

47:57

which is marketed business use

47:59

cases. Right?

48:00

Like, it's like do

48:03

Zoom is a cartoon. It

48:04

has nothing to do with whether you're gonna, like, play games in it like the

48:06

quest two. It yeah. I just they're interested

48:08

in a weird spot. So we've got that review. We're working

48:11

on it. Adi is writing it.

48:14

Keith and I are just helping.

48:16

because the idea is that you're doing it together. The

48:18

point of this product is not to be alone.

48:20

It's to be together. So we're

48:22

We're trying to, like, hang out together in the metaverse.

48:24

Right. It's trying to

48:25

answer for, like, Slack and Zoom and everything.

48:27

It's just trying to be, like, the

48:29

office is done. fifteen

48:32

hundred dollars instead of the real office.

48:33

Go. Yeah. The the the one thing I will

48:36

say, without trying to give too much

48:37

way, the first time we all

48:39

met in Horizon, with

48:42

tracking was just

48:44

one of the funniest fifteen minutes of

48:46

my entire life because it was just us

48:49

making faces at each other as cartoons.

48:51

Like, I was like, I'm making a kissy face. Can

48:53

you see the kissy face? And Natalie is like, yes.

48:55

And then she's just waving her cartoon

48:58

hands around. and that was legitimately some of the

49:00

funnest, funniest moments

49:02

with a computer

49:03

I've ever had. Is

49:05

it an violation to make a face tracking

49:08

kissy face?

49:10

No. Fish

49:13

Face. I was wearing a

49:15

fish face. Many cops are on this. It was

49:17

a fish face. We gotta

49:20

take a we'll be back. Apple earnings are out. We gotta get into that. We'll be

49:22

right back.

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Okay.

50:52

We're back. Bunch of Apple News to talk about, macOS

50:55

thirteen Ventura

50:56

hit, iPad review, iPad

50:59

pro review, Apple confirm

51:01

the

51:01

iPhone's getting USB c. There's a

51:04

rumor of a sixteen inch iPad,

51:06

which is deeply hilarious.

51:08

But we should start with earnings. His earnings

51:10

literally hit while we

51:11

were doing the last segment. Right. Apple made

51:13

a bunch of money in a way that other tech

51:15

giants are not making a bunch of money right now,

51:17

Alex Wiseratt. Yeah. No.

51:18

So services are up or, like,

51:20

five percent. Tom's been helping me do the math off screen. You guys can't

51:23

hear him. Do it all. Yeah. I think the

51:25

big surprise here is that max are

51:27

up, what, twenty

51:30

percent. which is just

51:31

which is

51:32

just a big number. That's a new

51:34

MacBook Air. That's that

51:35

number. Yeah. It's just that that that

51:37

MacBook

51:37

Air Jump.

51:39

counter that to what just happened to Microsoft

51:41

and Microsoft's guidance. And it's like we we've

51:44

seen this, like, tank in the PC industry

51:46

over the last and Chromebooks have been

51:49

collapsing over the last few quarters.

51:51

And Apple is just like, here would you

51:53

like a very fingerprint heavy

51:56

MacBook Air and people

51:58

like, yes. Well, so they they won't tell us. We don't know that it's the

52:00

MacBook. It could be the Mac Studio.

52:02

Like, we don't know. He

52:04

only has to sell twelve of them and

52:06

it it that's all

52:08

your revenue. So these

52:10

these max sales are more than what Apple

52:12

for because they they forecast

52:14

nine point three billion. and it was actually

52:16

eleven point five billion. And they

52:18

forecast twenty point one

52:20

billion for services, and it was

52:22

actually nineteen point two billion.

52:24

So, like, their forecast seemed to be a little bit all over the place this

52:26

time, but the the max sales are are are

52:28

super surprising, especially in the light

52:30

of, like, fifteen

52:32

percent down PC market overall. At

52:34

the moment, the Mac is like, wow,

52:36

above. I think what we're

52:37

seeing here is

52:40

that Everybody went out and they rushed out and they bought a computer because everybody needed

52:42

a computer because of the pandemic. And now everybody's like,

52:44

wait, but I want a computer that just works.

52:48

and

52:48

so they're saying goodbye to back. Right. I

52:50

don't know. I think I I think

52:52

this was the first year that

52:55

a bunch of kids, like, physically went back to school, and

52:57

they already had their Chromebooks. But then they there was a new

52:59

MacBook Air, and it was available to buy for a

53:02

bunch of college kids. It went back to

53:04

like, there's

53:06

just a thing happening in the

53:08

market for laptops where -- Yep. -- people bought sort

53:10

of what they needed to get

53:12

by for work from home. but

53:15

then we're kinda just like back to the laptop market

53:17

as it was. So it's just normalizing down.

53:19

And whenever Apple releases a new mainstream

53:21

model, if sales go

53:24

up, except this quarter when they

53:26

released new iPhones. And everyone

53:28

was like, yes, iPhone sales

53:30

are up quarter over quarter. It's beneath

53:34

estimates, but there's just all this chatter that

53:37

people don't care. And that's

53:39

the weird part to me. because

53:41

all of that services I think the reason Apple bets

53:44

so heavily on services and then constantly forecast

53:46

services is because they're

53:48

just trying to squeeze more money out of

53:50

existing iPhone owners. because they

53:52

can't

53:52

they've sort of lost the ability to tell what

53:54

will be hits and what won't be hits. I'm

53:56

one of the suckers that bought an iPhone

53:59

Full Team Pro. and

54:00

I had a thirteen pro. And I was like, as soon as I

54:02

got it, I was like, why why did

54:04

I buy this? Yeah. Like, it's

54:07

just it's just like

54:09

it's it's not radically different. And I think

54:11

more people

54:12

are like me. I bought an eleven pro

54:14

when it came out years ago,

54:17

and I bought a fourteen pro this year. And I was like, oh, wow. This

54:19

is a big this is a big change for

54:21

me. But these these changes are

54:23

so incremental that most people are like, do I want

54:25

to spend the money on that?

54:27

don't wanna spend the money my ever increasing rent. Do I wanna

54:30

buy a

54:30

MacBook Air to replace this Chromebook

54:32

i Panic bought at Best Buy

54:34

in March twenty twenty? Like,

54:36

holden Where's my money gonna

54:37

I have finite money. Where does it go? When you

54:40

factor in the

54:40

fact that the pros are the only exciting

54:42

phones in the lineup, and like

54:44

even the the earnings seem to confirm that that the the fourteen and fourteen plus didn't

54:47

do anything for anybody, which I think was more

54:49

or less the correct response to the

54:51

fourteen and fourteen plus No.

54:54

The fourteen plus wasn't in there, man. Yeah. But there have been there

54:56

have been reports that the demand is not what

54:58

Apple hoped for. Like, I don't know. I

55:00

don't see a lot of fourteen pluses

55:02

floating around. I'll just say that. How

55:04

could you even tell? Like,

55:06

this is like, this is David's like walking

55:08

up to people, like, you've got a big

55:10

phone I see how many cameras you got on

55:12

the back of that thing? because I've I've been quite

55:14

using some data. He's been using his quest

55:16

pro to scan that, but I'm

55:18

not trying to find out. sign. Big cheap big

55:20

tube screens always works. I'm just holding on to

55:23

this in my heart. We'll see. I I believe in

55:25

you and I believe in big tube

55:27

screens. But I do think, like, it as the price

55:29

of these things gets more expensive,

55:31

like,

55:31

one one thing I have sort of

55:34

held onto for a long time is that Apple believes

55:36

its users are not at all

55:38

price sensitive and that it can raise the prices of

55:40

everything into

55:42

infinity. And that will always work and until now it has always worked.

55:44

But it does make me wonder like if the only

55:46

interesting phone is the eleven

55:48

hundred dollar one, are people

55:50

going to

55:52

wait? one extra year now to upgrade because now the good phone

55:54

is eleven hundred dollars. Yes. And

55:56

the thing that's interesting about it, by the

55:58

way, is the dynamic

55:59

island, which Tom,

56:02

I don't know. You feel about it, but I've had this thing now. I feel the same

56:04

way about it when I did the review, which is

56:06

in iOS sixteen dot

56:08

one came out this

56:10

week. with live activities, there's a bunch of apps, but but I

56:12

tell you what, it's one of those things that although it doesn't

56:14

feel like it's fully complete, I feel like if

56:16

I went back to an iPhone without it,

56:19

I'd miss

56:20

it. I like

56:21

it's one of the it's one of the things you get you you get used to and you you

56:23

sort of like, I love the time, I think. The time is great. I use

56:25

it for playback controls. I like that

56:27

a lot. The confirmation

56:29

a face

56:31

ID. It's just like so soothing and satisfying. I'm like,

56:34

oh, that's a nice feeling. I

56:36

just wanna point out. I'm

56:37

just gonna say this. Think

56:40

about how many, like, major technologies have

56:42

come out in the past five

56:45

years. We're at the

56:46

end of it, we're like, Boy,

56:49

that was really useful for timers.

56:51

Right? Like Alexa. All of Alexa. All

56:53

of Google Assistant.

56:56

all of Siri. Yeah. Not Siri. Siri sucks at timers. Siri does not

56:59

get credit for timers. Yeah. So

57:01

it's, like, so important. say,

57:05

like, I can't do two things at once. The

57:07

the entire dynamic guy was like, great

57:09

for timers. I'm gonna be happy to dynamic

57:11

on and once it tells me the hustle school. There you

57:13

go. Right. So the API for live

57:15

activities just hit, like, this week in sixteen dot one, you know,

57:18

the flighty app, which is the number one app they were

57:20

showing off. It has been released. It uses

57:22

the thing. there's

57:24

some really interesting cooking apps that are doing,

57:26

like, the recipe steps

57:28

on the lock

57:29

screen with the live activities

57:31

API. That's cool. The

57:33

best Reddit app has

57:35

a little puppy dog that

57:37

runs around the dynamic island.

57:39

It's

57:39

pointless, but it's very charming. And for

57:41

a while, it was destroying the bat three

57:43

life. It

57:43

was great. But none of this makes you buy a phone. It's like all I'm

57:45

saying. It's it's none of it is enough to

57:47

upgrade, and there's probably another

57:50

year of

57:52

iteration and innovation before it becomes a must have.

57:54

Whereas I think for a lot of people with the iPhone

57:56

eleven, big cheap screen,

57:58

the cheap screen that's the that's the thing that will make

58:00

them upgrade if they have the money to upgrade, which

58:02

is I think a lot of people are like, I don't

58:05

need to spend this money right now. My

58:07

phone works just fine. And so what

58:09

Apple's betting on is they can shove ads in

58:11

everyone's faces or squeeze more money

58:13

out of more companies

58:16

by adding fees to more things and increase their money

58:18

that way. And that's just like, yeah. Well,

58:20

I don't know, man. This is kinda like the

58:22

thing

58:22

that happened with Meta. where

58:25

these companies both have known this as coming. Meta knew that

58:27

it was gonna get absolutely bodied

58:30

when it tossed all of its

58:32

money into the better verse, and it was trying to

58:34

prep people for it, and it did a terrible job

58:36

clearly by evidence of Jim

58:38

Kramer crying

58:40

on television. But Apple

58:42

has known for a while now that that

58:44

upgrade cycle is getting longer

58:48

and longer. with its customers. People don't wanna do a one

58:50

year upgrade. They don't wanna do a two year

58:52

upgrade. They're good doing three years. They're

58:54

doing four years. They're doing

58:56

five years. and they're getting really really comfortable doing that because

58:58

these devices are no longer, like,

59:00

gadgets that are having

59:02

these huge amazing

59:04

technological advancements every year. They're pretty iterative.

59:06

It's I think it's the same thing we've

59:08

seen with laptops. It's the same thing we've

59:11

seen with TVs. And Honestly,

59:13

appliances. Yeah. Do you know what's

59:15

gonna make your upgrade next year? Say it.

59:17

That's

59:17

what I didn't say. The EU.

59:20

The EU. European

59:22

bureaucrats are gonna drive the greatest

59:24

iPhone upgrade cycle of all

59:26

time. They will. So

59:28

unless Apple

59:30

just makes like what they did in the US this time with the

59:32

eSIM stuff. Unless Apple does, you

59:34

know, a SIM train

59:36

Europe plus

59:38

ESBC and in Lightning in America. I don't know. Like, how

59:40

do you I hope they do that. So

59:42

let's explain what we're talking about.

59:45

notable verge trader, Joanna Stern, again, at the

59:47

Wall Street Journal Tech Live Conference,

59:49

had Greg Josiak, Craig Federico, and Sage.

59:51

Like, half an hour, you should watch it. Great interview. She's

59:53

a great job. She asked them straight up, what's she gonna

59:55

do about the EU? Her new rap

59:58

single.

59:58

You know she's gonna make a

59:59

video where she wraps about the EU now.

1:00:02

This is

1:00:04

your fault. You just spoke this into existence. So she said the EU is gonna

1:00:06

mandate USB C. What are you gonna do about

1:00:08

it? Jaws react. And actually, John

1:00:10

Gerber point

1:00:12

Craig Feggery looks at jobs and he starts laughing because he doesn't he's

1:00:14

the software guy. He hasn't answered that question. Josie,

1:00:16

I got to answer that question. So

1:00:20

Josie, I friend of the verge in front of the grandchild's

1:00:22

access. Obviously, we have to comply. We have

1:00:26

no choice. which

1:00:29

is incredible. He looks super pissed about it. He's so salty.

1:00:31

Jared asked when, and Josh says,

1:00:33

the Europeans are the ones dictating

1:00:35

timing for European customers. And

1:00:38

then she says, well, you do it. Every way he says, I'm not gonna talk

1:00:40

about future products, which is, of course, what he would say. So it's true. Apple

1:00:43

has to comply with all

1:00:46

local laws. but it's gonna happen. Like, they're saying it has to happen

1:00:48

and they're not happy about it. He gave some

1:00:50

examples of things they're not happy about.

1:00:52

He was like, our

1:00:54

solution was the power bricks would

1:00:56

have removable cords. Yeah.

1:00:58

It's just it's just so not the right

1:01:00

answer, but, like, that's he's, like, that's what we

1:01:02

wanted. He's, like, the government tried to manage all this

1:01:04

hearing aid stuff. and it was a

1:01:06

disaster and we finally just hit our way and we gave the

1:01:08

government what they wanted without these pesky

1:01:10

regulations. And these are all the arguments

1:01:12

that we've heard every time.

1:01:14

And it is also true I would point

1:01:16

out that

1:01:16

Apple invented USB

1:01:20

c. Everyone forgets about this. USB was

1:01:22

a standard effectively developed

1:01:24

and pushed by Apple because

1:01:26

they wanted a single port on that

1:01:29

first MacBook ages ago. And

1:01:31

now their argument is, what if we invent something that's

1:01:33

better than USB c? And it's like, well,

1:01:35

you could have put USB c on the phones

1:01:37

the whole time. and then you could have

1:01:39

invented a new thing. And then we could roll just new to that, but you won't. So we're just

1:01:41

like stuck with lightning. I

1:01:42

don't know. It was it was a

1:01:45

good exchange he's watching our view. Joanna

1:01:48

did a, like I said, a great

1:01:49

job pushing on it. But, Tom, I agree with

1:01:51

you. That's the thing that drives

1:01:53

the huge upgrade cycle

1:01:56

is this thing got way more convenient to

1:01:58

charge. Yeah. And

1:01:58

I I think

1:01:59

Apple's annoyed at the fact. I don't

1:02:02

think they're annoyed at that they have to do is

1:02:04

be six. That that was probably in the

1:02:06

plans at some point, but they're probably just annoyed

1:02:08

that they're getting dictated on

1:02:10

the timing of it. So because because they

1:02:12

probably could have gone another couple of years

1:02:14

with with lightning. But now now they're

1:02:16

like, we kind of probably have to do this

1:02:18

next year. because the legislation comes in for twenty twenty four. We

1:02:20

don't know exactly when it when it sort of

1:02:22

cuts in. But, yeah, like, they they they kind

1:02:24

of need to get something rolling

1:02:26

probably next year on on the

1:02:28

iPhone fifteen or whatever it'll

1:02:30

be. So I I don't think that

1:02:32

they're they're very happy that they had to do

1:02:34

it then. I mean, that's that's the thing. Like, it's it's not the fact that they're being

1:02:36

that they have to do USB C because they probably

1:02:38

were planning to do that. It's it's more being

1:02:41

forced to do their inconvenience.

1:02:44

Essentially. Yeah. I think if if you're,

1:02:46

like, reading apple tea leaves here, there

1:02:48

was a there was a moment where Jazviak

1:02:50

could have made a case about

1:02:52

connectors and what people want. And instead he picked to

1:02:54

fight about timing. Right? So, like, I I think you're

1:02:56

exactly right, Tom, that, like, this is this

1:02:59

is less about Apple not

1:03:01

wanting to do USB c, which is

1:03:03

like basically every other device Apple

1:03:05

makes charges via USB c now, which

1:03:07

is super irritating when I'm in the car

1:03:09

or on a plane. That's a whole different story. But,

1:03:12

yeah, Apple just does not like being told

1:03:14

when and how to do things. It it it

1:03:16

seems to be, like, in the in

1:03:18

the buy laws of going to work at Apple that if anybody tells you to do

1:03:20

something you have to be mad about it for two or three

1:03:22

years. Yeah. And and I could appreciate some of their

1:03:24

arguments where

1:03:26

it's like, you know, this not forget lightning was a good

1:03:28

connector for its its time. Like, they sold a

1:03:30

lot of the problems that obviously USB C

1:03:32

came along

1:03:34

to solve, like, reversible, a lot smaller, all that sort of

1:03:36

stuff. So if they haven't done that, if

1:03:38

they weren't free to do that, which is kind of like

1:03:41

what they're saying, you know, if there's there's regulation around this,

1:03:43

it's gonna prevent them from doing this in the

1:03:45

future. And even that's necessarily a a

1:03:48

hundred percent true, but I could see where

1:03:50

they wouldn't want governments to

1:03:52

step in and say, you have to have this on this

1:03:54

device, you know, for

1:03:56

five years or whatever. because

1:03:58

it does kind of hold that back if they do wanna do that. But

1:03:59

again, it's proprietary. The what

1:04:02

Apple's really mad about is that EU did this again

1:04:04

and they closed

1:04:06

the loophole. So the EU

1:04:08

mandated micro USB, but

1:04:10

then Apple just shipped a micro USB

1:04:12

to lightning adapter. It was like

1:04:14

this little thing they shipped in the box.

1:04:16

and that got them out of it because technically, you could use

1:04:19

all your micro USB accessories. And that's

1:04:21

the EU said, okay, we're

1:04:23

updating the USB C. every

1:04:25

other manufacturer is like, great. We were already there. Like, who could

1:04:28

shit? And the you also said you

1:04:30

can't ship your

1:04:31

stupid little adapter and

1:04:33

Apple curious. apples, like, have you seen how many

1:04:35

dongles we have? Like, our entire business is twenty

1:04:38

nine dollar dongles. I don't know.

1:04:40

The wearable three. He's

1:04:42

ready. Just just gonna pull on

1:04:44

it. So

1:04:46

I they closed the loophole. I

1:04:48

I just think fundamentally, I agree with you, David, they just hate being told

1:04:50

what to do, but they're so behind

1:04:52

on this. Like, they invented this

1:04:54

connector. It is their connector

1:04:58

they should they should age on this a long time ago. And b, the next thing they're

1:05:00

gonna do is take all the ports

1:05:02

off the phone, which is

1:05:04

I don't like, I really like

1:05:06

magsafe. I just bought yet another magsafe

1:05:08

charger from my car. I'm

1:05:10

like addicted to this thing. Every

1:05:12

time anyone makes it like five percent smaller, I'm like,

1:05:15

I'm there for you. But the idea that I'm gonna

1:05:17

get a really long MegSafe puck

1:05:20

to, like, use at my house is just ridiculous. that part of

1:05:22

it is absolutely not ready and cannot charge

1:05:24

fast enough. Wireless charging is, like, self driving

1:05:26

cars in that it's been, like, ninety

1:05:29

percent done for a really long time, and it's gonna be

1:05:31

fifty more years before it actually works the way

1:05:34

that it's supposed to. Well, it's also

1:05:36

like

1:05:36

wireless earbuds. Like,

1:05:38

the AirPods are great. They are not they

1:05:40

they don't compare to wired headphones.

1:05:42

I know you guys

1:05:42

talked about the new iPad review

1:05:46

on Wednesday. The thing that

1:05:48

kills me about it is they took the

1:05:50

headphone jack out of the thing. Like,

1:05:52

again, it's just like they don't even make

1:05:54

the product Like, if you don't even

1:05:56

assume it's greed, it's like, well

1:05:58

then

1:05:58

make kid headphones. Make

1:05:59

AirPods for kids that work

1:06:02

seamlessly instead of being like,

1:06:04

now your children will insecure

1:06:06

Bluetooth headphones that suck. because

1:06:08

that's what people

1:06:09

are gonna buy. They're gonna buy thirty

1:06:11

dollar Bluetooth headphones. So kids

1:06:14

suck. And it's like, well, just be greedy all the

1:06:16

way. But all the way greedy, Tim.

1:06:18

Just make up the kid headphones. You own beats.

1:06:20

What are they doing? Beets for

1:06:22

kids. I have to have at it.

1:06:24

What does doctor Dray think kids headphone

1:06:26

should look like? I'll buy

1:06:28

him as long as they pair

1:06:30

seamlessly. And I I think there's just

1:06:32

there's a little bit of I mean, they

1:06:33

look, they just made a lot of money.

1:06:35

They're selling everything all the time. But doesn't it

1:06:37

feel like they just, like, lost the plot? Just like

1:06:39

a tiny little bit. Yes. With the I'm

1:06:42

guessing because people, like, look at the

1:06:43

iPad lineup. They're like, I don't

1:06:46

know what the hell is going on

1:06:47

here. Can I have a

1:06:50

MacBook Air? and they leave the

1:06:51

store. Well, the iPad was also their first product where they

1:06:54

saw, oh, wait, we can't force people to buy

1:06:56

a new one

1:06:58

every year. like, that was the very

1:07:00

first one where everybody was like, I have one. I'm gonna

1:07:02

hold on

1:07:02

to it for a decade. I mean, I think Max

1:07:04

had been like that for a long time. Yeah.

1:07:06

That's

1:07:06

because they never upgraded the processors on the Mac. That's true. Well,

1:07:08

the Mac has recaptured the plot.

1:07:10

Is the funniest thing about all

1:07:12

of this to me? It's like,

1:07:14

the line is relatively straightforward. Though, like, Mac pros

1:07:16

existence continues to be weird, but I

1:07:18

think we'll eventually figure that one out. Like,

1:07:22

the products kick ass. Like, the the MacBook Air is like,

1:07:24

it's very easy for me now to tell people with

1:07:26

computers, but I just tell people to buy MacBook Airs,

1:07:28

which is true for a long time and then not true and now

1:07:30

it's true

1:07:32

again. And as Apple has really figured out how

1:07:34

to do this again, it's like surprise

1:07:36

surprise. It's growing really fast

1:07:38

and is massively successful again. But

1:07:41

then in every other line up, especially with the iPad,

1:07:43

they're just like, here's some things. It's just like we

1:07:45

we we had some parts So

1:07:48

we we, like, closed our eyes and threw them all at the wall and

1:07:50

whatever stuck together. We gave it a name

1:07:52

and now you can have it if you want.

1:07:55

for five hundred dollars more than you spent. And here's

1:07:57

a dongle. Yeah. And here's some dongles. So

1:07:59

how many

1:07:59

years are we gonna see like the

1:08:02

a fifteen? just recycled over and over again in these

1:08:04

things like those those those has well

1:08:06

chips were for a while there? I forever

1:08:08

apparently.

1:08:10

Yeah. and great news. It's more

1:08:12

expensive. Yeah. So the the other piece of

1:08:14

the puzzle, which we have not talked about a lot, and we don't have

1:08:17

to dwell on too much. Right. The Mac is doing

1:08:19

really well. It's Apple's most open platform in

1:08:22

its way. There's so I'm sure

1:08:24

people can quibble about

1:08:26

it, but the Mac is, like, usually run any app on it.

1:08:28

Right? It's, like, the most open platform you do anything

1:08:30

you want on it. The idea that Apple's there to

1:08:32

stand over your shoulder and just, like, take thirty cents

1:08:35

out every dollar you spend. So it doesn't exist on the Mac.

1:08:37

Right? Super exists on iOS and

1:08:39

iPad OS. Right? It's totally

1:08:41

closed platforms everyone knows about

1:08:43

the App Store. This week, with

1:08:46

iOS sixteen dot one, Apple updated its app developer guidelines,

1:08:51

apps Spotify had earnings this week too.

1:08:53

Basically, Spotify is on the war path. They're like, look, we thought we were gonna

1:08:55

do an audiobooks vertical. We

1:08:58

would sell audiobooks directly. And

1:09:00

Spotify We had lawyers

1:09:02

on the product team reading Apple's rules. As the product team developed this, we thought

1:09:04

we were in compliance with these

1:09:06

rules, Apple rejected our app like

1:09:10

three times, and then this week

1:09:12

they just pulled the feature. And

1:09:14

the thing that they pulled

1:09:15

was merely telling

1:09:18

people that

1:09:18

you could buy audiobooks somewhere else. Well,

1:09:20

they were

1:09:21

sending a link. They were sending an email

1:09:23

link. Right. So you push

1:09:24

the button and you're like, want this

1:09:26

audiobook and Spotify would send you an email with

1:09:28

a link to where you could buy it, which is

1:09:30

itself like a ludicrous solution to this problem. Like,

1:09:33

that the fact that that's what Spotify had

1:09:35

to do to comply with the rules is ridiculous. Yes. This

1:09:37

is this is like the lead story in a mini series called

1:09:39

when lawyers develop products.

1:09:42

Right? Like Great. But they had to

1:09:44

do it whatever. And so Apple boots them out of the

1:09:46

store. They say you can't do it. Then this

1:09:49

week, Apple says, if you have an

1:09:51

app where you can boost your social media

1:09:53

posts, that's an in app purchase.

1:09:55

We want a piece of that. Pay

1:09:57

up beyond thirty percent this is like a direct

1:09:59

target at meta

1:09:59

because people boost Instagram posts and Facebook posts.

1:10:02

You just like, do it right in the

1:10:04

app. Apple's like, this has always been

1:10:06

our role. They gave a quote to heath. He followed up and said,

1:10:08

why'd you have to clarify it then?

1:10:10

That was always the rule. No

1:10:12

response. Meta is, like,

1:10:14

they're directly taking a shot business. Like

1:10:16

Apple's building it somewhere to add business, and they're trying

1:10:18

to undercut ours by doing this. They already took we

1:10:22

have tracking hands Like, this is just a direct shot at meta. Like Apple wants

1:10:24

a nice meta. Which we saw

1:10:26

that

1:10:26

ad business grow this week and

1:10:28

then kind of, like, immediately be like,

1:10:31

oh, our bad. Our bad. because they

1:10:33

started saying, okay, now you can

1:10:35

advertise your app alongside other apps in the App Store. And

1:10:39

so there's like here's my app to stop gambling

1:10:42

addiction next to would you like to gamble a whole lot

1:10:44

advertising? It's like, oh, that's a bad

1:10:46

move apple. By the way, this is what

1:10:48

happens

1:10:48

you aren't

1:10:50

good at tracking. But if you don't

1:10:52

build the ad business with some

1:10:55

amount of tracking and sophistication, what

1:10:58

you do is you do blunt force

1:11:00

keyword targeting and so

1:11:02

people type in gambling. and

1:11:05

you get the gambling addiction recovery app and the gambling app. And it's like, this

1:11:07

is what make makes Internet advertising hard. Right?

1:11:10

You

1:11:10

you want these like fine grain

1:11:12

controls They're

1:11:15

required to know more about people. Whatever. Marco Arment was

1:11:17

tweeting about how basically the targeting

1:11:20

does work. And the idea

1:11:22

is that you can advertise your

1:11:24

app in three ways. You can do

1:11:26

similar categories, which is basically like show people who like things like

1:11:28

my app my

1:11:31

app. You can do all

1:11:33

all categories, which is all relevant app categories, which

1:11:35

is how you get the, like, gambling addiction

1:11:39

equals gambling mess. and then you can

1:11:41

do other categories, which is just like show some people my app. Like, I just this is not a

1:11:44

good system.

1:11:47

Like, it's it's This is suddenly you

1:11:49

understand why targeting advertising is like a useful and good thing that people

1:11:52

do to

1:11:55

make money. And it's like there's very good ways of

1:11:57

doing advertising. There's have people

1:11:59

curate it, and that's a

1:12:01

lovely, usually nice way of

1:12:03

advertising. And then there's invade

1:12:06

people's lives so much that you know what they want before they do and advertise

1:12:08

that. And Apple is

1:12:10

like, we're gonna do a

1:12:14

half ass middle road, which

1:12:16

is very unethical. Yeah. Apple was like

1:12:18

all of our playlists are made by humans,

1:12:20

but our ads we don't really now. We

1:12:22

just kinda make it up as we go along. But but they've

1:12:24

been gradually creeping towards this sort of

1:12:27

scenario for for a couple of years,

1:12:29

like -- Right. -- the ads that

1:12:31

they actually put into iOS that say, you know,

1:12:33

get Apple Arcade or get Apple Music. They they kind of

1:12:35

grosses ears. They're terrible. They also they also

1:12:37

have started allowing developers to

1:12:39

push their note locations as as

1:12:41

basically as marketing ads. Some of them you can't even disable. So like like Uber does it

1:12:44

a lot. Uber

1:12:47

Eats and Uber you have to dig

1:12:50

into the settings and disable their their crappy marketing notifications. Uber keeps telling me

1:12:52

that I

1:12:53

have two hundred and

1:12:55

fifty Taiwanese dollars credit

1:12:58

that I can use at one point.

1:13:00

I'm never gonna use it.

1:13:02

I will say the ads

1:13:04

in the settings screen they have somewhat

1:13:06

improved them and made them a little less crisp than I was sixteen. There's still a red bubble that says

1:13:09

too when you

1:13:12

open settings. but

1:13:14

it is it is now inside of a line that says services included with Instead

1:13:16

of just the straight up tout that's

1:13:18

like, you can play games on your iPhone.

1:13:23

four ninety nine. They're just

1:13:23

kind of undercutting their

1:13:24

own arguments over and over and over

1:13:27

again on advertising because they've been

1:13:29

going after meta for a

1:13:31

long time being like, We don't do

1:13:33

what they do. We're better. We don't track you. We

1:13:35

are honest and ethical. Ignore all

1:13:38

these kind of scummy borderline

1:13:41

unethical things we're doing to get you to, like,

1:13:43

buy Apple Arcade. That's different. That's us. We

1:13:45

just care. Yeah. I think

1:13:47

the App

1:13:48

Store there's,

1:13:50

like, a lot of fine arguments on,

1:13:52

like, the notification. Like, in the marketing, the services on the

1:13:54

platform then. Okay. Like, very fine Grain, very nuanced arguments.

1:13:59

we rolled out an ad platform in the App Store that

1:14:01

we totally control. Where your only point

1:14:03

of contact with your

1:14:06

customer is your app

1:14:08

page on

1:14:08

the App Store. And

1:14:09

now we're gonna sell parts of that page to other people to try to get them away

1:14:12

from your thing into

1:14:14

their thing. That's just rude.

1:14:18

Right. Like, it's just, like, straight up,

1:14:20

like, there are very few other

1:14:22

retailers who will just openly undercut

1:14:25

you to make a little bit more money, but Apple's now at the scale where that's

1:14:27

the choice they have to make. This is like meta.

1:14:27

It's like meta is like way out over

1:14:30

its keys. I'm not seeing Apple's anywhere close

1:14:32

to this. They're

1:14:35

just at the point of I'll put Google Search

1:14:37

in this category. There's just a handful

1:14:39

of these companies that

1:14:42

are so big have care about the user

1:14:45

experience. And I'm not saying that's everywhere with

1:14:47

Apple. I think

1:14:47

that's

1:14:49

true. Like, the Macs are really

1:14:51

good. in environment all the time. The phone

1:14:54

generally is very good in a

1:14:56

super competitive environment

1:14:59

all the time. But when Apple has to market

1:15:01

apps, there's nothing there. They can just be whatever kind of rude

1:15:04

goliath they want. When Google is

1:15:06

like, what should the search page look

1:15:08

like? Yeah.

1:15:10

It's whatever useless garbage Google wants

1:15:12

to put there. Right? If Facebook

1:15:14

is feeling it, like the

1:15:17

products got so big they took

1:15:19

them for granted. TikTok showed up

1:15:21

with a better user experience for

1:15:24

the stuff. everyone's like, yeah, she needs to

1:15:26

take that. It's like more fun than whatever garbage is happening on Facebook. And I that that is like,

1:15:28

you know, this is

1:15:31

the argument against antitrust. lazes.

1:15:33

Eventually, the giants will just collapse on their

1:15:35

own because their monopolies and people that screw this. The products are bad. But it's

1:15:40

also like you could just make them compete. You

1:15:42

could just do a little work to make them compete a little bit more. And Apple right

1:15:46

now with the App Store, I hope they see it. Like, is

1:15:48

they did another one.

1:15:50

Another one of their actual

1:15:52

rules updates was

1:15:55

they clarified this rule. that

1:15:57

NFTs are digital purchases, which, like, I don't whatever. But, like but

1:16:00

if you just, like, do the math on

1:16:02

that. Right? So let's say you're playing a

1:16:04

game, the

1:16:07

whole promise of an NFT is that you would, like, buy a

1:16:09

skin in the game. Right? You would buy a

1:16:11

skin

1:16:11

in Fortnite, not not iOS, but you

1:16:13

use Fortnite example. You're gonna buy a

1:16:16

Fortnite skin. and now you own it

1:16:18

and you can sell it. Right? This is the whole promise of the NFT marketplace. Is it

1:16:20

you would just like buy a digital item and then

1:16:22

you own it

1:16:22

and then you can like sell it. So

1:16:26

let's say you buy it from Fortnite. You buy

1:16:28

you buy a Fortnite stand from Epic

1:16:31

for ten dollars, and now

1:16:32

you own it, and you wanna

1:16:35

sell it on another marketplace. Well, you've automatically

1:16:37

lost thirty percent of the value of the thing, even if you

1:16:39

sell it for ten dollars back

1:16:42

to someone else. because Apple is now saying in

1:16:43

their rules, NFC sales or internet

1:16:46

purchases, you gotta give them thirty

1:16:49

percent. So that Apple's just like,

1:16:51

flatly just like effectively removed this from existing

1:16:53

on iOS. Well, what's crazy is,

1:16:56

like, the math

1:16:58

on that particular transaction

1:17:00

means Epic would have made seven

1:17:02

dollars. You would have lost three dollars, and Apple would have made six

1:17:07

dollars. in that transact like, that's Apple, it's insane. Like,

1:17:09

the the and all all

1:17:12

of the, like, you

1:17:14

know, web three NFT people,

1:17:16

I fall on Twitter and stuff

1:17:18

are, like, up in arms about this because they're like, obliterated

1:17:20

the

1:17:21

liquidity of this

1:17:23

market because now buying and selling

1:17:25

is now dangerous because you've just devalued everything by at least thirty

1:17:27

percent. It will definitely

1:17:30

not happen on the

1:17:32

phone. the very least, I've guaranteed

1:17:34

that whatever innovation happens in this area, assuming the innovation happens where it's good or useful,

1:17:40

whatever. Right. They've guaranteed it will not

1:17:42

occur on the phone. Yeah. Right? It's just like what happened there. The same way they've guaranteed that whatever innovation

1:17:44

happens in game streaming will

1:17:46

not happen on their phone. And

1:17:50

that's to me, these are the,

1:17:52

like, these are the ideas. Why do you

1:17:54

love them or hate them? These are ideas

1:17:56

that people are very excited about. I

1:17:58

was gonna say, I wanna know what, like, what Apple

1:18:00

and Google but especially

1:18:02

Apple knows about Congress if the

1:18:04

rest of us don't, that they can

1:18:06

be so confident this week with all of these deeply, deeply

1:18:08

unpopular rules that they were like scaling

1:18:10

back on last year when they thought

1:18:13

they were gonna get regulated into oblivion.

1:18:15

And now they're like, nope. We're firing both barrels. We're going balls to the

1:18:17

wall. It's just scoreboard.

1:18:18

Right? Like, it's you it's

1:18:22

what it is. Like, he walks in and it's like the the sort

1:18:24

of overarching assumption is that, like, Congress is gonna

1:18:26

be taken by the Republicans, which means there's

1:18:29

probably gonna be less energy focused

1:18:31

in this direction. Like, any like,

1:18:33

Tim Cook just walks in and he's like, what do you have to

1:18:35

show me from the last four years of energy around this? Like, let's just

1:18:40

keep pushing. I I feel like it's just the it's

1:18:42

like the pragmatic decision to make at some point. What do you guys think about TikTok getting games?

1:18:47

because that's that's apparently, that's gonna be announced next week. TikTok is,

1:18:49

like, edged into this space for a while

1:18:51

now, and I feel like

1:18:53

it's one of those things that TikTok is either

1:18:55

going to try to do so much stuff. It,

1:18:57

like, breaks the thing up that makes the app

1:19:00

fun. Yeah.

1:19:02

Or it's going to win in a big huge way. And I feel the same about Netflix

1:19:04

getting into gaming. It's like there's an adjacency

1:19:06

there that makes total sense to me and

1:19:08

there's also a thing that's like maybe

1:19:10

you fundamentally misunderstand why people are coming

1:19:13

to your app. And I don't know which one of those it is, and I think it's

1:19:15

gonna be fascinating to find out. But TikTok is like, it's another one

1:19:18

that it's like, oh, Remember

1:19:21

how you were gonna ban us over and over and

1:19:23

over and over every single day for, like, four years. Remember how we're still kicking all y'all's asses. Like,

1:19:26

come at me, bro,

1:19:29

Here comes games. That's like that's

1:19:31

how I imagine TikTok. TikTok's fascinating for the future of wherever there's mobile innovation

1:19:36

because obviously, Apple doesn't want rival app

1:19:38

stores, which is exactly why cloud streaming isn't there because they don't they

1:19:40

don't want those those stores of

1:19:42

installs because it it frames them, obviously.

1:19:45

But TikTok is like

1:19:47

a platform within itself. And it it it's

1:19:49

it's basically everyone's just using it. Like,

1:19:52

people use it to social

1:19:54

recipes, you know, like, he's kids aren't going to do good

1:19:56

research. They're staying within the wall guns of TikTok. You

1:19:58

know who can cut all that stuff off at

1:19:59

the knees? It's Apple.

1:20:02

Like TikTok's gonna do music. TikTok's gonna

1:20:04

do games and Apple anytime it feels like can just be like,

1:20:06

no, no. We'll take thirty percent of that. Thank you. So

1:20:10

at the code conference, Yeah. Tim Cook was on stage with Warren Powell Jobs

1:20:12

and Johnny Ivan. It was Carrie's last

1:20:15

code, and the vibe was not being mean

1:20:17

to take Tim Cook. Like, they were all there

1:20:19

to talk about sea jobs. but

1:20:21

I'm still me. Yeah. So I asked him, like, what do you think about TikTok? Like, a Chinese app to TikTok by the way is

1:20:24

burning cash. Like, this is not

1:20:26

a public company. We have no

1:20:28

idea How

1:20:31

much money ByteDance is spending to make TikTok the winner?

1:20:33

How much money the Chinese government is

1:20:35

spending to make TikTok

1:20:37

the winner? Like, there's an element of this whole competition

1:20:39

that's deeply impaired because we can't see

1:20:41

if

1:20:42

TikTok is profitable or if the Chinese

1:20:44

government just thinks it's a good investment. to

1:20:46

have every

1:20:47

American teen in their algorithm. Oh, how accurate

1:20:49

those view counts? Yeah. We just

1:20:51

kinda but whenever

1:20:53

it's popular, it's growing, there's all this noise about

1:20:55

ByteDance. So I asked him Cook, like, what do you think about

1:20:57

TikTok? And he was like, I'm not an expert on

1:21:00

TikTok. And

1:21:00

I have been thinking

1:21:02

about that answer ever since. Like,

1:21:05

I regret not immediately following up and saying, you have not

1:21:07

used the most popular app on you

1:21:09

have not used to as popular app on your python

1:21:12

your platform. because

1:21:12

it's wild to me that that was his answer, that he

1:21:14

was like, I don't know what's going on with this app. It seems

1:21:16

fine.

1:21:17

it seems fine because

1:21:19

it is closer to the everything app that,

1:21:21

like, Elon Musk wants to

1:21:23

build Twitter into. It does

1:21:25

have all these, like,

1:21:27

weird data concerns. I have heard this is completely

1:21:29

outsourced. Don't take this for real. But, like, yeah, I've definitely heard about TxTag

1:21:31

employees who put their funds in airplane

1:21:34

mode when they, like, leave the office.

1:21:36

Like, like, there's, like,

1:21:38

a thing with TikTok. Like, there's a weirdness about it. I can't source that out of that's real,

1:21:41

but it's

1:21:44

under scrutinized. and

1:21:46

Apple has the the power to scrutinize it and they, like, won't take it. That's weird.

1:21:49

Right? Meanwhile, they're

1:21:52

like meta. Let's

1:21:54

kill it. Yeah. Just destroy it. Well, I think they they are obligated to work with China.

1:21:56

And China has made it

1:21:58

very clear every

1:21:59

single time And

1:22:03

I've spoken with, like, experts on on on how

1:22:04

how China works on this

1:22:06

when I was doing a story about Huawei

1:22:09

before Huawei got botied by

1:22:12

the American government. And if you are

1:22:14

operating in China and your business is

1:22:16

based in China, and China wants

1:22:18

you to do something about your business, you do

1:22:20

it. It's not like let me think about it. It's

1:22:22

like you do it or you get fun being being away for

1:22:24

a couple of months until you you

1:22:26

come back and you

1:22:27

do it. like,

1:22:30

authoritarian regime. You just

1:22:33

you do what they say. And TikTok

1:22:35

existing there is a little, like,

1:22:37

unnerving. And Apple just being like, yeah, whatever is because

1:22:39

Apple needs China -- Yeah. -- desperately. Yeah. I mean,

1:22:41

and

1:22:41

this is every time

1:22:43

we do earnings, have

1:22:46

to go look at their exposure. Trying to have a lot of sales

1:22:48

rep here and trying to say, like, there's just

1:22:50

all this stuff throwing on Apple. But I again,

1:22:53

I would just put some of this iOS stuff, these

1:22:55

rule changes, these unhappy developers, the Google

1:22:57

search getting

1:22:57

sort of like increase do

1:23:00

you know why people use TikTok

1:23:02

search instead of Google search? because you get just faster results on a TikTok.

1:23:04

David, you did it for a while.

1:23:06

Right? Yeah. It's it's just more

1:23:08

fun. Like, it's I

1:23:11

which is which is half of

1:23:13

what searching is. Right? You're like, I don't. I'm not trying to figure out,

1:23:15

like But how many of the recipes

1:23:17

end in

1:23:19

an air

1:23:19

fry? higher. Oh, like, three quarters of them. And and the other

1:23:21

quarter is terrible recipes that other

1:23:23

people are telling you not to

1:23:25

make but making funny jokes about.

1:23:28

Like, it's it's just wins all the

1:23:30

way around. And it's like if I just wanna like watch some videos about a band, I like TikTok

1:23:32

is infinitely better

1:23:35

at that than Google. But still,

1:23:37

like Apple is in this place where it is so in charge of

1:23:39

how this stuff works on its own platform that I don't know.

1:23:41

It it and it is coming from

1:23:43

such a place of confidence. that

1:23:46

it kind of feels like Apple is just going

1:23:48

to keep tightening and tightening and tightening the

1:23:50

ropes until somebody makes it stop, and it

1:23:53

sure doesn't seem to think anybody's gonna make

1:23:55

it stop. Yeah. Or it's like we gotta squeeze as hard as

1:23:57

we can. So when someone makes a stop, we've collected

1:23:59

all the money we can. Yeah. It's it's probably both

1:24:01

of those. Right? Like, it's it's a win win for

1:24:03

Apple at the moment. Yeah.

1:24:05

Alright. We have gone way over. Also, I will just point this out as we've been

1:24:07

recording. Apparently,

1:24:08

Twitter sent

1:24:11

an email to staff sitting there's an

1:24:14

all staff meeting at seven thirty five PM tonight, West Coast. So all you East Coast were in

1:24:16

place. You're gonna find out

1:24:18

what's going on at eleven PM

1:24:20

tonight. We've got

1:24:22

an entire emergency episode of the VirTraas coming when that deal closes or doesn't close

1:24:28

We'll

1:24:29

do that tomorrow. We wanted to get this

1:24:31

one out. Thank you for listening. Tom, thank you for joining us. No worries. We forgotten to talk about

1:24:33

the e Ink display with a

1:24:35

sixty megapixel rear camera. That's

1:24:38

for next week. That's for next week. Yeah. This is why we have

1:24:40

two VirTraCast a week. We have plenty of time to talk

1:24:42

about it. Five

1:24:43

ninety nine. It's the Onyx books.

1:24:45

Don't get it. That's a bad idea. Amazing.

1:24:47

Josh Jezah, who many of you

1:24:49

will remember from our our

1:24:51

Foxconn coverage has a huge

1:24:53

feature this week. about the fight

1:24:55

in Puerto Rico to turn the

1:24:57

power back on. It is a

1:25:00

complicated adventure of a tale through the

1:25:02

bureaucracy with real stakes go read that. It's just excellent work

1:25:04

that's on the site. We'll be back

1:25:06

on Wednesday and then, yeah, I'm

1:25:09

like I'm like several first because of Yvonne. You can call

1:25:11

us. You can call the Virgil's hotline 866

1:25:14

or Virgil's eleven. That's 8668374311I

1:25:17

love this one also like the most one. You

1:25:19

can tweet it us David's at

1:25:21

Pierce Alex's Alex h Trans. I'm at reckless and Tom is at Tom Warren. That's it. That's the

1:25:24

roadshow's

1:25:27

raccoon. And

1:25:30

that's a wrap for BirchCast this week. We'd

1:25:32

love to hear from

1:25:34

you. Shoot us an email

1:25:37

at vergecast at the verge dot com. The vergecast is a production of the verge and the Box

1:25:39

Media network. The show is produced by me,

1:25:42

Liam James, and our senior audio director,

1:25:44

Andrew Marino.

1:25:47

Our editorial director is Brook mentors. That's

1:25:50

it. We'll see

1:25:51

you next week.

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This episode was

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brought to you by Brex. The corporate card

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and spend management software teams actually love.

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Learn more at brex

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dot

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com slash podcast.

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Ramova,

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manufactured. Store

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