A listener told us that she’s paying for marketing but doesn’t know what she’s paying for. We talk about a better a better way to communicate with your marketing team and how to get results.

From WordPress To Tea: The Good, The Bad & The Fancy

Jan 21st, 2019 44m 6s

A reasonably ranty look at WordPress 5.0 and Gutenberg, plus why we get up in the morning and don’t get bored with our jobs, and how Fancy Tea turned into a family story (and a great marketing opportunity).

In Which We Learn That Ralph & Carol Lynn Are Not Dead

Jan 1st, 2019 27m 38s

In which we retcon the whole darn thing and return from a hiatus from a hiatus to talk about marketing. Be successful by NOT following the rules.

The Times They Are A Changin’ … A New Adventure Awaits!

Apr 19th, 2017 16m 45s

We’ve been asked an embarrassing number of times why it’s been so long since our last podcast, so here’s the short story. It begins with the death of our cat... through selling a house, running three businesses and traveling the country. Join u

Ian Anderson Gray On The Business And Personal Sides Of Conference Speaking

Mar 17th, 2016 21m 12s

If you want to be a conference speaker Ian shares insights into the benefits, challenges and drawbacks. He talks about why he decided to speak, why nerves are a good thing and how you may not know you like it until you try it.

Nadia Bracken Brings The Hotness

Mar 15th, 2016 18m 49s

Today we talk about aggressive, persistent marketing with Ian Anderson Gray. It starts with email marketing and digresses to a conversation about Jehovah’s Witnesses and whether their persistence creates a branding problem for them.

The Creative Process Is Not All Rainbows And Unicorns

Mar 3rd, 2016 48m 8s

There’s a process behind creativity, and work, too. Today we talk with a filmmaker and author about how he starts (and finishes!) creative projects, plus more on marketing and building a fan base.

Time Sucks, A Yucky Interface And Other Business Conundrums

Mar 1st, 2016 31m 28s

As an entrepreneur you’re always going to be dealing with time issues, namely lack of it. Time sucks come in many forms, from big crises like death or health problems, to small ones like spam or unsolicited emails. But how do you deal with them

Warfare Plugins: Saving The World One Share At A Time. A Chat With Dustin Stout And Nick Cardot.

Feb 25th, 2016 43m 6s

When no social sharing plugin met their needs, 3 men set out to develop their own and Warfare Plugins was born. This is how they built a social plugin that beats out the rest when it comes to beauty and functionality and how they service custom

The Challenges Of Naming A New Product Or Business

Feb 23rd, 2016 50m 33s

Naming a new product or business comes with unique challenges, from coming up with a name to having a good story to finding a domain that matches. We talk about our own challenges and some of the things we’ve done to work through the process.

How Do You Make A Niche Business Succeed?

Feb 18th, 2016 53m 10s

Kate Ahl built a business around being a Pinterest expert for bloggers. We talk about how she started her business and built a loyal customer base, what it takes to succeed in a busy niche and whether the world really needs another Pinterest pe

How Marketing Automation Fails When It Feels Like Automation

Feb 16th, 2016 47m 39s

Marketing automation can help you save time and keep your sales funnel flowing. But there’s a line between automation and acting like a robot. Today we talk about how too much automation and not enough human interaction loses sales.

Your Brand Is More Than Your Logo: On Messaging, Consistency And Your “Why”

Feb 4th, 2016 54m 16s

Craig McBreen joins us to talk about what branding is, how your personal brand and business brand intersect and what you need to think about as you develop a brand.

Website Costs And Dangerous Video Trends

Feb 2nd, 2016 39m 14s

We answer a listener who asked us whether a proposal she received for developing branding, logo and website was fairly priced. Plus we talk about prank videos, reaction videos and strange licensing schemes.

The Power Of Being A Podcast Guest Plus Why And How To Mastermind

Jan 21st, 2016 46m 29s

Being a podcast guest can help you generate leads but you need systems in place to make it an effective marketing tactic. We talk about what those are, then dive into masterminds, how they can help you, how to set one up and what you can expect

Storytelling, Productivity And Business Lessons Learned At Gunpoint

Jan 19th, 2016 55m 8s

Does caffeine get you going or just create an illusion productivity? We talk about getting out of the whirlwind, learning to relax and what it takes to be productive. Plus how to tell a better business story and why empathy wins over confrontat

Tea Time With Simpson & Vail: History, Brewing And The Entrepreneurial Journey

Dec 17th, 2015 1h 27m

We talk with this family of tea importers and tea blend mixologists about how they got involved in the tea business, how to brew a great cup and how they get the word out about their products.

10 Ideas To Make Your Business Better In 2016

Dec 15th, 2015 41m 41s

On our last solo episode of the year we talk about what you can do in the upcoming year (and beyond) to improve your business. From tiny details to big steps, make this a year of better work and more play.

Get Better! Improve Your Life And Business One Small Action At A Time

Dec 10th, 2015 48m 1s

Instead of aiming to be the best, how about simply seeking "better"? We talk to Terry Lancaster about how to build good habits for business, fitness and life by taking small, simple actions every day.

Podcatchers, Health & Business, And An Action Item Challenge

Dec 8th, 2015 39m 18s

We talk about our breakup with iTunes and some podcatcher apps we like. Plus we discuss the effects of physical health on your business and productivity. Finally, we issue a productivity challenge to you with a free downloadable action item lis

BNI Live! Peek Into The Inner Workings Of A Real Networking Meeting

Dec 3rd, 2015 1h 1m

Today we record live from a BNI meeting at Tapeo restaurant in Hazlet New Jersey. It's just one of many chapters of this international networking group but it will give you a look at how meetings work, what to expect, how to get referrals and m

In Which We Solve Sexism With Disembodied Heads. Plus, Mike Allton Dies.

Dec 1st, 2015 52m 41s

Today we take on an article circulating on Facebook that talks about the prevalence of sexism, whether or not sexism is actually prevalent and if there's a difference between "real life" and social media. We also discuss Dreamweaver vs. WordPre

Free Is A Four-Letter Word: Why It’s Worse For Business Than You Think

Nov 19th, 2015 50m 55s

Today we talk about why free stuff is bad – not just for business people who spend a lot of time and energy on free products, webinars or consultations but for the people who get the free stuff, too.

Bah Humbug! Christmas, Outrage And Client Gift Dilemmas

Nov 17th, 2015 52m 21s

We talk about the manufactured outrage over Starbucks' red holiday cup, a thing we're calling "outrage fatigue" and why businesses need to beware the outrage bandwagon. Plus which clients should you send gifts to? And how much should you spend?

Femtrepreneurship Or Femtrepreneurshit? On Women And Self-Inflicted Sexism.

Nov 12th, 2015 45m 57s

We talk with Mojca Mars about whether the "femtrepreneur" movement is isolating and excluding women rather than promoting their interests. We take on common views and misconceptions about sexism and dare you to be yourself no matter what that m