A discussion with Sharon Taylor of Omny Studio, a podcast host in the enterprise space, on how the future of podcasting depends on changing the conversation.  Plus, an interview with Joe Shortridge of “222 Paranormal Podcast”, and headlines from top news on podcasting and on-demand from Podnews…In this episode:Sharon Taylor of Omny Studio podcast host on playing in the enterprise spaceThe state of the podcast and audio industry – how today is both the best and worst time to be in audioSo many flocking to the space—and the rush of content not of the highest quality, and how there will be a filtering out of content that will rise to the topAudio vs. podcasting as terminologyThe conversations we’re having about podcast as a medium – logical extrapolation looking ahead and what it means for the futureThe value of evergreen content or advertising and how it cannot jive with programmatic advertisingThe implausibility of a enjoying a rapid explosive growth of listenership while preserving high end demographicsWhy expansion means average numbers will go downLooking long term – so we don’t end up in Catch-22 like the fashion industryThe need to not undercut the value of proammatic advertising while promoting evergreen, and get caught in hypocracyNew audiences can listen in new ways, and the diversity of nation will show up in listenershipPaths to monetization will changePerspectives of change

_________________________________________________In this episode:An interview recorded at the 2018 Podfest Multimedia Expo with Joe Shortridge of 222 Paranormal PodcastThe latest podcast and on-demand news from PodnewsMouthMedia Network CEO Rob Sanchez talks with Sharon Taylor of Omny Studio, a podcast host in the enterprise space, on how the future of podcasting depends on changing the conversation.

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