In this episode, Morgan and Melissa Butler, CEO and Founder of the eight-figure makeup business The Lip Bar (TLB), chat everything operations – from manufacturing overseas, packaging products, cutting costs, and ultimately hitting the shelves of a retailer near you. Melissa recounts the lessons she learned along her journey to mass distribution, shares the mindset shift that brings aspiring entrepreneurs in-store, and demystifies the shiny bottles behind the beauty industry. Business is an art and a science - learn the BTS of building and scaling a successful beauty business in this episode!

Click here for detailed Show Notes and to download this episode's Freebie: https://morgandebaun.com/2021/04/15/episode-12/

Click here to connect with Melissa Butler: https://www.instagram.com/melissarbutler/