If you're a small business just trying to lay a solid (and powerful) foundation for your marketing program for the first time, you need to take a look at your competitors. Here's a simple, quick (and efficient) way to get a good lay of the land for your competitive landscape.

Included in this Podcast:

• Task 1: Pick 3-5 competitors
• Task 2: Google what your customers would google
• Task 3: Review their websites
• Task 4: Review their social media pages
• Task 5: Think about how customers will google your services (check again for any other notable competitors you might've missed)

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ABOUT A.D.S.

Andrea D. Smith, The ADS Agency

Marketing & Branding Tips for Entrepreneurs & Career Professionals

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