In this episode, I had the pleasure of introducing Sara Tasker, a business coach and renowned expert in content creation and social media. Our discussion revolved around the potential of Substack for therapists as an additional revenue stream.

We started by acknowledging the changing landscape of social media and the increasing need for therapists to have a broader platform to share their knowledge and expertise. Mental health services face accessibility issues for many people, and having a wider-reaching platform can help address this problem.

Sara Tasker shared her remarkable journey, transitioning from her role in the NHS to becoming a successful Instagram influencer, author, photographer, and now a Substack writer. We delved into the power of authenticity, emotional connection, and storytelling in creating compelling online content.

Our exploration of Substack focused on its unique combination of blogging, newsletters, email lists, and community building. We highlighted the advantages it offers therapists, such as the ability to share resources, provide valuable information, and cultivate a global audience. Additionally, we discussed the revenue potential and scalability of Substack, enabling therapists to generate income and reach a larger audience beyond traditional one-on-one sessions.

To wrap up the episode, we provided practical steps for therapists to get started on Substack. These included creating an account, exploring existing Substacks for inspiration, and emphasizing the importance of creating valuable content for subscribers. We emphasized the organic growth and human-centred nature of Substack, urging therapists to prioritize meaningful posts over adhering to strict posting schedules.

Overall, our conversation shed light on the immense potential of Substack for therapists as a platform for sharing knowledge, connecting with a broader audience, and creating additional revenue streams.

Find out more about Sara at www.meandorla.co.uk

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This episode was written and presented by Sarah Rees. It was edited by Big Tent Media and Produced  by Emily Crosby Media.