In this episode of Tips Appreciated, we have Stacey Watts, a social media coach and content creation strategist who helps business owners master their content creation to connect and grow on social media. Stacey shares insights on why video works so well on social media, how to communicate and present yourself effectively and authentically, and how to leverage your social media presence for networking and marketing. She also shares tips on repurposing your story to broaden your reach, as well as disconnecting and detoxing from social media without losing your followers’ engagement.

Stacey says social media is a tool in the marketing toolbox. It’s not the only way to do business.

Are you using social media as a tool? Comment your favorite social media platform below!

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Connect with Stacey!

Visit Stacey’s website: www.staceyonsocial.com 

Follow her on Instagram: www.instagram.com/staceyonsocial

Follow her on Twitter: www.twitter.com/staceyonsocial

Connect with her on Facebook: www.facebook.com/StaceyonSocial

Sign up for her course, Social in Six: www.staceyonsocial.com/social-in-six-course

Connect with us!

Visit our website: www.nomtrips.com

Follow us on Instagram: www.instagram.com/nomtrips

Follow us on Twitter: www.twitter.com/nomtrips

Connect with us on Facebook: www.facebook.com/nomtrips

Skip ahead:

[00:00] Intro

[00:33] About Stacey + How she got into social media content creation

[01:51] What is social media? + What businesses should be on social media?

[05:00] Where to start with building a presence on social media: Networking

[07:22] Tips on repurposing your story + The 4 R’s of social media

[10:11] Perfection vs. Authenticity on social media + The pillars of Stacey’s strategy

[13:31] Communication on social media: What to say and what not to say + Handling negative comments

[21:17] The worst thing you can do on social media as a business

[23:41] How to know who your ideal client is + What is the social media algorithm and how do you utilize it?

[27:09] How to disconnect and detox from social media without losing your following

[37:43] The reality of living in the age of social media

[42:09] EMFs from electronic devices

[42:59] Thinking holistically with a social media strategy

[43:28] How to connect with Stacey

[44:23] How to start real conversations over social media

[46:42] Is “Done For You” content good for social media?

[47:12] About Stacey’s Course: Social in Six: Master Your Content Creation

[51:54] Who is the best person to sign up for your course?

[52:45] Future plans for collaboration!

[1:00:09] Outro