Copycat tactics — how you can target customers of your competitors and not run afoul of Google's ad policies. LinkedIn now has DMs for Pages. The ad market keeps defying reports of its death. And YouTube gives marketers more control over their channels — why you should steer clear.

We're looking for a writer and production assistant! LEARN MORE HERE.

📰Get our free daily newsletter

📈Advertising: Reach Thousands of Marketing Decision-Makers

🌍 Follow us onsocial media orcontact us

Links to all of today’s stories here

Listen to NerdWallet’s Smart Money podcast on your favorite podcast app. “Future You” will thank you.

GO PREMIUM!

Get these exclusive benefits when you upgrade:

✅ Listen ad-free

✅ Back catalog of 20+ marketing science interviews

✅ Get the show earlier than the free version

✅ “Skip to story” audio chapters

✅ Member-only monthly livestreams with Tod

And a lot more! Check it out:todayindigital.com/premium

✨ Already Premium?Update Credit Card •Cancel

MORE

🆘 Need help with your social media? Check us out:engageQ digital

📞 Need marketing advice?Leave us a voicemail and we’ll get an expert to help you free!

🤝Our Slack

⭐Review us

UPGRADE YOUR SKILLS

Inside Google Ads with Jyll Saskin Gales

Google Ads for Beginners with Jyll Saskin Gales

Foxwell Slack Group andCourses

Some links in these show notes may provide affiliate revenue to us.

Today in Digital Marketing is hosted byTod Maffin and produced byengageQ digital on the traditional territories of theSnuneymuxw First Nation onVancouver Island, Canada.

Privacy & Opt-Out: https://redcircle.com/privacy