Effective Automotive Digital/Direct Marketing is the topic. Todd Evans, Aspire Marketing Services has been working with Car Dealers and Ad Agencies nationwide for over 27 years. Find out the "Latest and Greatest" in all things Digital and Traditional direct marketing.

Todd Evans has been traveling throughout the country for over 3 decades, first marketing Jackie B Cooper, then eventually moving into automotive marketing.

Evans has created, produced, sold, and executed over 350 million pieces of Automotive Direct Mail that has resulted in over 600,000 vehicles delivered in the retail market. He has trained over 400 salespeople, administrative, and executives in the industry. He has also trained thousands of car dealers and managers on how to handle ups coming through the door and making the most out of each event.

So how has the internet changed the automotive marketing world? What has Social Media done to the industry? Where does traditional direct mail fit into the big scheme now that we have Email? Will Email beat out Snail Mail? How do Car Dealers get buyers on their lot in today’s market? All this and more will be covered.